92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is HeyOrca and how does it work?
HeyOrca is a niche tool for digital marketers and agencies that helps them in digital processes such as content planning, team collaboration, client approvals, direct publishing, and more. It empowers agencies to handle the digital channels of multiple clients at once. This reduces the reliance of companies on simple social media schedulers and provides them with a superior way to control their social media content. With an in-built focus on client approvals, digital marketing teams can significantly improve their turnaround times. With the Editorial Calendar, users can visualize posts with automated rendering, view and plan the content calendar, group disparate content pieces into high-level campaigns, and more. Every scheduled content piece can then be directly published to social media accounts such as Facebook, Twitter, Instagram, and LinkedIn. The associated analytics can then enable managers to understand their social media performance with dedicated social engagement breakdowns and multi-channel analytics.
Read moreSW Score Breakdown
88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Khoros Social Media Management and how does it work?
Khoros Marketing is a platform that helps to plan and measure all social media campaigns to get the best outcomes for any business. The software helps to serve and grow customers across branded communities, social marketing, and digital care. The configurable solution maps the unique needs and workflow of businesses to give users a complete picture of what’s going on with their brand. It elevates brands through targeted audiences and controls social media presence, making it easier for businesses. The platform allows businesses to stay up-to-date with the market and orchestrate the right global content teams to reach the highest-value audiences. Users can translate their social media performance to metrics that matter the most. This includes organic and paid campaign performances that can be checked in one view, making things simple for businesses. It’s a great tool where users can be proactive about managing risk and protect the value of their brand from a centralized location.
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Khoros Social Media Management Pricing
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is PostPlanify and how does it work?
PostPlanify is a social media scheduling tool built for creators, solo founders, and small teams who want to stay consistent without spending hours online. We help you manage all your content in one place - TikTok, Instagram, Facebook, LinkedIn, X, Threads, and YouTube - so you can plan, write, and schedule posts in just a few clicks. With built-in AI caption generation, Canva integration, and brand-specific workspaces, PostPlanify saves you 8+ hours per week on average. You can create unlimited posts, preview everything before it goes live, and schedule your content across platforms, without switching tabs or losing your flow. Whether you’re managing one brand or many, PostPlanify is designed to simplify your content workflow and help you show up consistently.
Read moreSW Score Breakdown
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Crosspostify and how does it work?
Stop wasting countless hours manually posting on multiple platforms. Now one can seamlessly share and schedule the content across all major social media in just a few clicks. Whether uploading fresh content or choosing from the media library, the process is simple and efficient. Add an engaging caption, select the content to appear, and good to go. Need perfect timing? Easily schedule posts for peak engagement opportunities to maximize the reach and impact. With a user-friendly interface and affordable pricing, this tool takes the complexity out of managing the social media, so one can focus on what truly matters—creating amazing content and growing the audience.
Read moreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Draftly and how does it work?
Draftly is an advanced LinkedIn automation tool meticulously designed to enhance one's presence on the platform seamlessly. This comprehensive solution encompasses personalized content creation, automated scheduling, and meaningful engagement, thereby facilitating the expansion of professional networks and fostering valuable connections. By allowing users to create and schedule posts that reflect their unique voice, Draftly's AI technology ensures the delivery of engaging content that feels authentic rather than generic. Furthermore, the platform enables the creation of visually striking LinkedIn carousels that effectively capture attention and spark insightful conversations. Distinct from conventional automation tools, Draftly amplifies creativity instead of replacing original ideas with standardized content. Features such as Auto-Pilot mode and multi-source content creation position Draftly as a transformative tool in the realm of LinkedIn growth. Ultimately, Draftly empowers users to generate content effortlessly from any location, enhancing their ability to connect with their audience and develop their LinkedIn presence more effectively than ever before.
Read moreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Upflow and how does it work?
Upflow finds relevant content based on your keywords and chooses only the most engaging articles. No matter what your niche is, Upflow allows you to find and schedule targeted content in minutes. Control what's posted by reviewing further or just leave the posting on autopilot.
SW Score Breakdown
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Hypegrowth and how does it work?
Hypegrowth is a growth tool for social media accounts of individuals and companies who want to increase their following and optimize their social accounts. It includes support for users of both Instagram and Twitter. Hypegrowth provides an autopilot mode for social media accounts to increase their followings and enjoy the benefits of organic growth rather than paid growth. The tool puts the social media profiles under the spotlight so that followers are gained naturally rather than the paid way. The tool even claims that users can save up to 5 hours of manual work per day and even gain new followers over the weekend. After a brief questionnaire with users to know everything about their accounts, the Hypegrowth team conducts audits of the accounts and sets up campaigns that boost engagement. There is no long-term contract involved and users can subscribe on a month on month basis.
Read moreSW Score Breakdown
79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is aikontent and how does it work?
Social Media Auto Posting, Marketing Calendar, Scheduling, Social Media Marketing Automation. For Bloggers, agencies, and marketing teams that want to build a brand and promote business on social media. Aikontent applies Drip campaigns to social media. It also leverages Evergreen Content to share posts consistently and get your brand, products, and services seen by the people who need them.
Read moreSW Score Breakdown
74% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Tweet Sweeper and how does it work?
Tweet Sweeper can help. It automatically deletes old tweets so can show off the current user. Most of what we tweet doesn't need to stick around forever. Even the most viral tweets only have a 24 hour shelf life. So let Tweet Sweeper help to keep profile looking its best.
SW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is BrandMentions and how does it work?
BrandMentions software is a platform used to manage product on all the channels with real-time alerts. Manage Multiple sources and social networks to measure the sentiment of the conversations. Analyze your competitors and gain insights about any brand or topic from any market via Dashboard. Brand Managers, Small and Medium companies make use of the software.
Read moreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Dash Hudson and how does it work?
Dash Hudson is a visual marketing platform that acts as a one-stop solution, helping businesses houses analyze trends, accelerate their growth and drive engagement levels as well. Managers can facilitate their team members to drive in more customers by providing, accessible, actionable and accurate insights. With Dash Hudson, users can also identify top content and visual trends that can boost customer engagement. Enterprises can easily enhance their ROI levels based on the brand-specific analytics and performance predictions offered by the software. Additionally, Relationship IQ within Dash Hudson, helps business owners track the right influencers with great social impacts for their marketing purpose. Users can seamlessly convert their most engaged audiences into loyal customers with LikeShop. They can also upgrade email campaigns and product pages with onsite galleries comprising their most compelling visuals. Moreover, detailed reports offered by Dash Hudson assures enhanced efficiency and optimization. Users can generate deep relationships with their clients leveraging on platforms like Twitter, Facebook, Instagram, Pinterest and more.
Read moreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Lyfpit and how does it work?
Lyfpit software is a Social Media Monitoring used to measure the performance of workflows. The software integrates with Social Networks and manage unlimited accounts right from the dashboard. Customize branding and can automate recurrent social media tasks to automate workflows. Marketers, Small and Medium companies make use of the software.
Read moreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Strea.ma and how does it work?
If you’re looking for multi-feature social media management software that allows you to get updates from the top social media networking sites, then Strea.ma is your answer. It allows you to display user generated content at live events without putting in much effort. The software is easily installed and has a user friendly interface. Strea.ma enables you to create your own brand, logo, set the background as well. With manual pre-approval feature, it becomes very easy to have complete control over the feed with Strea.ma. The multi-account management feature is also present in this software which allows access to multiple users simultaneously and manage them efficiently.
Read moreSW Score Breakdown
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Instarazzo and how does it work?
Instarazzo is a futuristic Instagram marketing tool that helps companies to grow their followers organically in a fast and secure way. It comes loaded with a smart bot inside, which can take care of essential tasks automatically. The bot is capable of liking posts of the targeted audience automatically thus gaining their attention and creating engagement. Besides, the bot also helps companies to find and follow the best Instagram page within their niche based on content and interest. In addition, Instarazzo also helps companies to comment on the right kind of photos and amp up the overall engagement levels in real-time. Further, the tool can also be used to send Direct Messages to individual followers and keep them aware of the latest whereabouts. Companies can even schedule posts by setting up publication dates, caption locations, adding images, hashtags as well as the first comment. Ultimately, Instarazzo allows users to monitor all of their comments and read, reply, classify and delete comments from one simple interface, which helps in optimising interaction levels with potential customers from time to time.
Read moreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Mintrics and how does it work?
Mintrics provides video analytics to help you better understand how your video performed on social media, as well as deliver more insight into audience interaction with your video. Mintrics’ summary dashboards provide an at-a-glance view of your video’s performance, with information benchmarking your video against the average for your account. The dashboards also provide context around areas for improvements, as well as performance highlights data. The Mintrics Meter algorithm takes all of the different metrics into account and provides a score out of ten for overall performance. Mintrics also provides monthly reports that can be customized and personalized according to your needs. The digest reports can give you a quick snippet of the performance of your recent uploads, while the comprehensive reports take a deeper dive into what has happened to your video since its upload. Mintrics also takes those reports and provides personalized recommendations and actionable insights to help you improve your metrics.
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The Average Cost of a basic Social Media Management Software plan is $15 per month.
60% of Social Media Management Software offer a Free Trial
, while 31% offer a Freemium Model .PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
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85 | 4.6 |
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86 | 5 |
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87 | 0 |
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92 | 4.7 |
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88 | 4.1 |
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83 | 1.2 |
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82 | 0 |
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84 | 0 |
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86 | 0 |
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82 | 0 |
In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.
Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.
Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.
Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.
We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:
It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.
When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.
Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.
As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.
But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.
While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:
Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.
One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.
Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.
Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.
As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:
As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.
With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.
If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.
We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.
Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.
Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.
Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.
Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.
Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.
Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.
If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:
When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.
Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.
Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.
Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.
Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.
Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.
Typical Features
Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online
Schedules your posts beforehand to post contents timely even in your absence
Allows multiple users to work on one project to ensure effective team work
Facilitates the usage of multiple social media account for a wider reach
Enables the brand to maintain contact with their potential customers
Helps to know the position of your brand on the social media network
Publishes scheduled posts as and when they become relevant
Helps you analyse performance based on reaction to posts
Helps you to create and customize your contents to make user and SEO friendly
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