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Researched and Written by88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Lightful and how does it work?
Lightful software is a social media management platform that is built especially to make users meet all of their social media requirements. Lightful is an extremely useful software that offers everything that the user needs, like the awareness days calendar, posting and scheduling feature, and the hashtag generator to discover the best hashtag for posts, and much more. It also offers insights reports to the users. Lightful software is a complete solution to make users' essential works prosper with technical support built to optimize users' needs. This tool plans and schedules their social media calendar and posts; it also profusely adds media and engages the audience with the content. It is specifically designed for nonprofit organizations and charities platform. The reason why many big organizations opt for Lightful is that it focuses individually on the social media platform and saves users' time by planning and scheduling the content on its own. It is an excellent way to be more strategic as it offers all the features in one platform to plan the content for multiple social media channels. It is a complete resilience and transformation tool for non-profit organizations and charities offering freemium and subscription pricing strategies to fit every type of requirement.
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81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is WeAnalyze and how does it work?
WeAnalyze is a social media analytics and benchmarking tool SMO that evaluates statistics across social media platforms. Its purpose is to help you optimize your digital strategy. It monitors and analyzes more than 10000 Middle East & Africa accounts on the basis of several sectors to provide benchmarks and global studies on the performance of digital activities in the region. WeAnalyze analyzes the results of your competitors in the Middle East and Africa or abroad. User's account statistics are processed by very precise algorithms and are enriched by their team regularly. Charting tools to visualize relevant data are available. Neat tools to rank the publications by engagement rate, sharing rate, rate of likes, or by a number of interactions are useful. Several metrics are available on this platform to help the user optimize their content. Based on everything above and more, downloadable and customizable, reports are generated.
Read moreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Uniclix and how does it work?
Uniclix is a tool to manage social media accounts by scheduling posts, monitoring conversations, auto-curate content, and tracking performance. Users can schedule and publish posts for multiple social media handles simultaneously based on the determination of the best time to maximize the reach. The tool allows the generation of custom-made streams to monitor what others have to say about you and your interest topics. The users can react to multiple conversations and thus increase their social engagement. Uniclix will give users content recommendations based entirely on their topics of interest, thus saving the browsing time on the internet. The tool allows the users to track their social media performance, get valuable stats, and optimize their growth. The value-added feature of Twitter Boosters works as a matchmaker, enabling users to connect with the right audience and grow your engagement. Users can also clean up the inactive accounts and the non-followers using this tool. Uniclix allows the users to stay within the guidelines set by Twitter.
Read moreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Instazood and how does it work?
Instazood includes automation tools that allow users to get more followers on social media. They can opt for Instagram bots, TikTok bots, schedule posts, direct messages, view stories, like, follow/unfollow, and comment using this tool. This user-friendly and safe tool lets users have full control over their social media channels. Instazood’s innumerable filters, customizations, and automation options help users to create engaging posts, which target the audience to a vast extent. The responsive designs of the software allow one to access the tool on any device from anywhere. This user engagement tool helps users to grow their accounts faster and bring in more business. With plenty of advantages to choose from, users can go ahead and choose the preferred language and have a localized Instazood dashboard right before them. Instazood enables users to lay a direct impact on social media and gather a good customer base in due time.
Read moreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is SocialWeaver and how does it work?
SocialWeaver is a software company based in the United States that was founded in 2017 and offers the SocialWeaver software. SocialWeaver contains documentation, live online training, and webinars. SocialWeaver is a SaaS application. There is a free version of SocialWeaver. SocialWeaver offers both in-person and online assistance. SocialWeaver is a content curation tool that includes analytics, community management, content syndication, and feedback gathering. The monthly fee starts at $49.00. RAVEN, SelfCommunity, and Surkus are some alternatives to SocialWeaver.Our tag-driven content planner can help you create an endless content queue and automatically recycle your evergreen material. Write one post and then swiftly adapt the content for each social media platform. Adjust the length, medium, and hashtags in seconds to see how the post will look on every platform. Don't allow the depths of your social network sites bury your earlier creative creativity. Any content you make is saved in a secure location for you to access, edit, and reuse whenever you like. We added advanced content filters into every view to make managing a growing content library easier. Even the oldest content is only a few mouse clicks away.
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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Denim Social and how does it work?
Denim Social can be used to process successful conversion of optimised campaigns across all social media channels with in-built compliance and publishing tools. Social media marketing is one of the most important pillars of digital marketing and with Denim Social, the entire process turns into a fulfilling experience, with adequate publishing, advertising and landing pages for regulated industries. Content is an important aspect for engaging the audience and this is taken care of under the category of publishing. Scaling and simplification of advertisements become easy with an in-built ads manager. Further, local ads and landing pages help in gathering real-time consumers and therefore, realise conversions. Coming to content curation, content experts make sure that every segment of it is engaging, informative, and compliant. The audience these days prefer studying about what they are investing in and thus, this is exactly where the need for good content arises. Client relationships are required to be remote and especially their dynamics. Denim Social, with its significant features, allows this.
Read moreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Mish Guru and how does it work?
Mish Guru is an advanced marketing platform that helps companies to schedule, optimise and measure their Instagram and Snapchat stories. Users can depend on the same to upload and schedule stories so they can be posted automatically at the desired date and time. It enables users to see where people are dropping off stories and create custom reports based upon this data. Mish Guru allows businesses to measure and capture tap and sticker engagements besides viewing and comparing every Instagram sticker insight in real-time. Users can capture content generated by the audience through DM’s, and moderate or repost it on their own stories while mentioning the original creator. This allows businesses to allocate their useful time somewhere else and at the same time, build their brand presence more effectively. Mish Guru comes with a content library of its own that includes a variety of prebuilt powerful stories. Furthermore, the platform also includes password management, content moderation and scheduling functionalities, enabling seamless business.
Read moreSW Score Breakdown
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is HipSocial by 500apps and how does it work?
HipSocial software is a platform used to manage social content on popular channels. The software offers tools like advanced social listening, scheduling, engagement, and automation features. Collaborate with teams and engage with people on social media to increase conversions. Generate reports to measure performance of social analytics in minutes. It integrates with WordPress. Professionals, Small and Medium companies make use of the software.
Read moreSW Score Breakdown
90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Sociality.io and how does it work?
Sociality.io software is an All-in-one social media management platform to meet requirements. The software offers tool to protect brand to manage content for the approval of people. Publish contents on Facebook, Instagram, Twitter, LinkedIn and YouTube at the same time. Collaborate with team to track content approvals, revision requests and made changes with the content log. Marketers, Small, Medium companies make use of the software.
Read moreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Sociallymap and how does it work?
Sociallymap is a social media automation platform with which you can boost the efficiency of your social media strategies. It allows you to create the right content in the right format, at the right place at the right time. The app allows you to share qualitative information over your business pages on various social media platforms by posting events, new launches, job offers and other important news. You simply need to focus on the message you want to convey and let Sociallymap take care of spreading it among the target audience. You can post hundreds of content each day with the help of multiple criteria offered by the app. You can strengthen your connections and networks by posting your messages on-the-go with the help of its ready-to-use inbuilt content templates. You can increase the fluidity of your content by automating your local publications and exploring content moderation possibilities. This AI-based platform comes with smart mapping and curation technologies that allow the users to combine a number of sources for filtering, classifying and delivering relevant content, by eliminating redundant ones. With Sociallymap, you can even incorporate Call-to-Action into your posts and monitor them to meet your business goals.
Read moreSW Score Breakdown
78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is BisonBerg and how does it work?
Bisonberg is a secure and reliable Instagram growth service enhanced with unique strategies and competitor targeting to measure and grow the Instagram account of users. They can define the type of people they want as followers and Bisonberg targets them with its growth engine process while delivering the desired results. The tool analyses the user’s account, their followers, target audience, niche and competitors for optimum growth results. It engages with people that are within and outside of the following of users to increase their overall engagement rate. The growth process for every account is optimized on a daily basis, allowing the tool to blueprint unique growth processes over time. Bisonberg has the ability to target a specific gender, enabling users to put their content in front of relevant target audiences. It can also target potential fans who speak a specific language. The tool also provides a monthly report with all actions taken on the user account together with results.
Read moreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is SocialPlanner.io and how does it work?
SocialPlanner.io is a social media marketing platform that allows you to find content and publish posts to various social channels with ease. It will help you in finding the top-performing and trending content for any sort of content that you want to generate across the internet. Seamlessly planing the schedule to post your content can be done in just a few clicks with the help fo SocialPlanner.io. After getting done with the schedule portion, you can publish the content to multiple social platforms with a single click, which makes it effortless to spread your content across the web. It comes with an AI-Powered content finder that helps in discovering trending content from Facebook, Twitter, Instagram and even from Pinterest, all in one place. It also flaunts a smart composer that helps the users in creating the most-suitable post and also approve them before posting it on multiple channels.
Read moreSW Score Breakdown
90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Gain and how does it work?
Gain is a content marketing, planning and collaborating software. With it, users can easily streamline their content and get them easily approved by their clients. There is no need for setting up any special passwords for the clients. Clients can approve the content, preview it from any device and can even leave feedback on it. As a user of the software, one can send reminders to his/her client for signing off on their work. The user can easily upload any content created by the team to which he/she belongs. The software also has the accommodation to keep the brand-specific files together for easy previewing and approval. The software is easily connectable to Google Drive, Dropbox, One Drive and more. Gain stores the client-related data safely within these cloud platforms. It is a scalable software where one can easily add many clients or team members. As an admin, one can also decide who will approve the content and schedule them to get posted on social media once they are approved. Gain allows direct publication on Instagram and other social media platforms.
Read moreSW Score Breakdown
93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is eClincher and how does it work?
eClincher is an intuitive social media management platform for franchises, small & medium businesses, enterprises, agencies and even individuals. The platform can be integrated with any social media platform, such as Instagram, Facebook, Twitter, LinkedIn, Pinterest, YoutTube, Google My Business, TikTok, etc. eClincher helps to boost users' social media ROI and grow their reach. It comes with a dedicated team of experts who offer their valuable support to help users 24/7. The platform also continuously adds value and features to help the companies execute their strategy in a better way. Users can find all the required tools in one place to use the power of social media correctly for their business. eClincher provides a publisher and visual calendar to make a cross-network for social publishing, editing and filtering. With RSS Feeds, users can automate posting and set to publish the content in the future, when they could be busy, to keep the audience engaged.
Read moreSW Score Breakdown
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Cortex and how does it work?
Cortex is a creative testing platform that enables you to examine content across all of your digital marketing platforms to determine what is most effective in terms of engagement and conversion. It assists you in keeping track of how various audiences react to different channels. With Cortex, you get all the information you need to create engagement-boosting rules. You can maximize the return on each piece of content and make a link between your creative projects and commercial results. You can measure the impact of your creative excellence standards on media efficiency and content effectiveness in real time. Cortex makes it simple to share all of your content with creative collaborators. Cortex's AI examines all your business competitors, influencers, outlets of the media, and a lot more at one single place in order to tell you which creative decisions are paying off and which aren't. You can also analyse which visual content trends have an influence on performance. Additionally, you can make your own identifying tags in order to keep track of what is important to your business.
Read moreSW Score Breakdown
85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Beamer and how does it work?
Beamer is a user engagement solution that aims to help you increase customer conversions and reduce churn. You can share posts to improve user engagement, with content including videos, images, and gifs, and schedule these posts ahead of time. To bring back inactive users, you can send them push notifications, even when they aren’t logged in or currently browsing your site. You can get feedback with users on your latest product releases, and track the results using Beamer’s analytics capabilities. These results mean you can make more informed decisions based on real data. With Beamer’s user segmentation functionality, you can segment users to ensure you are always targeting the most relevant audience to improve engagement. Beamer has a Zapier integration to help you integrate this solution with many different types of third-party software. You can also install Beamer using the WordPress plugin.
Read moreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Planograph and how does it work?
Planograph is a Social Media tool used to manage Telegram. A simple interface for planning, scheduling, receiving feedback from the channel due to automatic posting and tracking posts through the calendar. The software offers features like Posts analytics, Autoposting from other social media, RSS feed, Custom posts, and Additional analytics. A cost-effective software to meet your needs.
Read moreSW Score Breakdown
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Social Shark and how does it work?
Social Shark is a tool used to increase followers on Instagram. Target Audience by an automated system with photos to engage interaction. The software segments the Automated Follow, UnFollow, Likes to increase more business opportunity and brand loyalty. Travel Blogs, Retailers, Models make use of the software.
SW Score Breakdown
79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is IGBees and how does it work?
Schedule Instagram Posts, Mass Follow & Unfollow, Send Instagram auto DM and Get Instagram Likes and Followers Using IGBees Instagram Bot. Automatically follow target audience per day. Follow only active followers and skip fake accounts. Target followers of competitors. Narrow down targets by advanced filtering. Automatically view thousands of stories per day. Mass unfollow super fast and easy. Exclusive proxy app for more security.
Read moreSW Score Breakdown
84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Socioh and how does it work?
Socioh is a comprehensive social media marketing tool that helps users retarget advertisements for commercial support. Businesses of all types get to benefit from the services and data-driven recommendations offered by this e-commerce platform. Socioh is widely trusted by several prominent global brands like Kiel James Patrick, Prestige Affairs and Sariknotsari, among others. With comprehensive features designed to deliver excellence, this software stands out among its competitors. Branded catalogues help users design impactful product feeds by personalising pages that will fit their brand’s image. Also, users can employ the retargeting feature to promote product-specific advertisements in relevant spaces and derive positive campaign promotions. Moreover, they also get to filter out audiences by purchase behaviour, pixel data, order value, and more besides enhancing click-through rates and increasing sales. Socioh’s smart switch facilities enable users to schedule edits to their advertisements for maximum efficiency and create urgent promotions for better conversions. Furthermore, brands can also test their adverts before publishing and gain relevant insights for improvements.
Read moreSW Score Breakdown
The Average Cost of a basic Social Media Management Software plan is $15 per month.
60% of Social Media Management Software offer a Free Trial , while 31% offer a Freemium Model .
| PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
|---|---|---|
Lightful
|
88 | 0 |
WeAnalyze
|
81 | 0 |
Uniclix
|
86 | 3.4 |
Instazood
|
86 | 2.4 |
SocialWeaver
|
83 | 4.8 |
Denim Social
|
89 | 4.6 |
Mish Guru
|
83 | 4.6 |
HipSocial by 500apps
|
83 | 4 |
Sociality.io
|
90 | 4.7 |
Sociallymap
|
87 | 3 |
In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.
Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.
Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.
Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.
We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:
It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.
When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.
Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.
As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.
But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.
While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:
Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.
One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.
Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.
Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.
As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:
As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.
With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.
If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.
We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.
Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.
Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.
Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.
Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.
Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.
Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.
If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:
When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.
Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.
Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.
Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.
Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.
Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.
Typical Features
Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online
Schedules your posts beforehand to post contents timely even in your absence
Allows multiple users to work on one project to ensure effective team work
Facilitates the usage of multiple social media account for a wider reach
Enables the brand to maintain contact with their potential customers
Helps to know the position of your brand on the social media network
Publishes scheduled posts as and when they become relevant
Helps you analyse performance based on reaction to posts
Helps you to create and customize your contents to make user and SEO friendly
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