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Showing 281 - 300 of 370 Products

78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Birdie logo
Elevate your social media reach Write a Review
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What is Birdie and how does it work?

Birdie is a social media management tool that helps them create engaging, authentic Twitter interactions. With Birdie, them can easily create unique personas for a personalized social media experience. They can also use Birdie's Quick-Edit feature to effortlessly refine suggestions and perfectly match their message. Birdie is perfect for professionals who want to improve their social media presence. With Birdie, them can easily connect with their audience, build relationships, and grow their business. Here are some of the benefits of using Birdie: Overcome Tweeter's block with 6 diverse personas & custom instructions for engaging,

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 80%
  • Reviews 60%
  • Momentum 62%
  • Popularity 63%

Birdie Pricing

  • Free Trial Not Available
  • Starts at $9.99.
View Details

78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Vondasoft logo
A proactive engine to analyze the social buzz Write a Review
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What is Vondasoft and how does it work?

Vondasoft acts as a tool to identify, analyze and measure what people are posting about your brand in social media. Vonda is a social media monitoring platform provided by the Vondasoft. It helps you to participate in online discussion that can influence your online brand recognition. Vonda offers you a single platform for scanning several social media sites and filter required content. Users can analyze current patterns/trends, get competitive business insights and also get unsolicited consumer feedback. You can also track how frequently you and your competitor get mentioned online and also in what context. It offers dashboard, summary and sentiment analysis across media.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 83%
  • Reviews 60%
  • Momentum 60%
  • Popularity 66%

Vondasoft Pricing

  • Free Trial Available
  • Offers Custom plan.
View Details

90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SocialBu logo
Automate Social Media Management 4.4 Based on 51 Ratings
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What is SocialBu and how does it work?

SocialBu is a tool for social media management, placing a focus on reducing the time users spend on social media activities. It allows users to schedule and publish content across all their social networks in one place regardless of the number of social media profiles managed. All the messages from the users' social media accounts are available in the app and can be replied to. Users can also comment and create posts for all their networks, eliminating the need to switch between multiple apps. The tool offers automation in the cases of specific user-defined events, such as when a message comes to a particular user account. Various other checks can also be placed before the automation is run, and users can also define the actions that are to be taken, such as sending replies and emails. SocialBu easily works and integrates with social platforms such as Facebook, Twitter, Instagram, Google My Business, and LinkedIn while including monitoring tools.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 96%
  • Reviews 75%
  • Momentum 66%
  • Popularity 77%

SocialBu Pricing

  • Free Trial Available
  • Starts at $6.70. Offers Free-forever plan.
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84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Tweetlio logo
Make every tweet count with Tweetlio! Write a Review
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What is Tweetlio and how does it work?

Tweetlio is an innovative platform designed to elevate Twitter management and analytics for both businesses and individuals. It offers a comprehensive suite of tools that streamline the scheduling of tweets, analysis of engagement metrics, and optimization of social media strategies. By delivering in-depth insights into tweet performance, follower growth, and engagement patterns, Tweetlio empowers users to enhance their social media presence. Its user-friendly interface facilitates effortless scheduling and automation of posts, ensuring consistent and strategic communication. Furthermore, Tweetlio’s features allow users to track trends, monitor competitors, and refine their content strategies to connect more effectively with their audience. Whether for personal branding, marketing campaigns, or corporate communications, Tweetlio aims to simplify Twitter management and maximize the effectiveness of social media efforts.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 93%
  • Reviews 60%
  • Momentum 63%
  • Popularity 66%

Tweetlio Pricing

  • Free Trial Available
  • Starts at $29.0.
View Details

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Respired.io logo
Elevate Online Presence with Effortless Content Management Write a Review
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What is Respired.io and how does it work?

Respired transforms the way businesses manage their online presence by automating content creation and publishing, making it easier than ever to expand digital reach. This intuitive platform allows users to craft brand-specific captions with AI, which can be easily tailored to meet individual needs. With Respired, scheduling content across all social media platforms becomes a seamless task, letting users publish from a single centralized tool. The platform also streamlines approval processes, enabling content submissions for client or manager reviews before going live. Respired isn't just a tool—it's an dedicated partner in content management, ensuring every post is perfectly timed and on-brand, so one can focus on what truly matters—growing the audience and engaging with the community.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 60%
  • Momentum 63%
  • Popularity 67%

Respired.io Pricing

  • Free Trial Available
  • Starts at $33.0. Offers Custom plan.
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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

InstaPlug logo
Instagram Widget for any website Write a Review
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What is InstaPlug and how does it work?

Introducing InstaPlug - the ultimate solution to elevate their website and enhance their brand's online presence. With the ever-growing influence of Instagram, it's more important than ever to keep their website up-to-date with the latest social media trends. That's where InstaPlug comes in. This powerful Instagram widget allows they to effortlessly showcase their posts and reels on their website with just a few clicks. It's the perfect way to seamlessly integrate their Instagram feed with their business's website, tailoring the design to match their brand's unique aesthetic. But InstaPlug is more than just a widget, it's a game-changer for their website's visitor experience. With customizable call-to-action buttons, they can now drive action and boost their conversion rate. Engage their audience like never before with a responsive and interactive Instagram widget. Choose from dynamic sliders for a truly immersive experience, or elegant grids for a more structured and visually appealing web presence. Personalize the content they wish to showcase on their posts, from toggle buttons to text, location, likes, and hand-picked posts. This allows they to curate their feed and only share the content that truly represents their brand and resonates with their audience. But don't just take this word for it, try InstaPlug for yourself and see the difference it can make for their online presence. With an easy setup process and full control over their widget's design, they can instantly elevate their website and uplift their brand's authenticity. Don't get left behind in the ever-changing world of social media, take their website to the next level with InstaPlug.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 92%
  • Reviews 60%
  • Momentum 66%
  • Popularity 66%

InstaPlug Pricing

  • Free Trial Not Available
  • Starts at $39.00. Offers Free-forever plan.
View Details

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Marky logo
Master your social media Write a Review
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What is Marky and how does it work?

Marky is here to help with their social media game. This innovative tool is specifically designed to elevate their social media game and give they a competitive edge in the digital world. With Marky, they’ll have access to a wide range of features that will take their social media game to the next level. From creating eye-catching graphics and videos to scheduling and automating posts, Marky has got them covered. But that's not all - Marky also provides valuable insights and analytics to help them understand their audience and fine-tune their content for maximum engagement. Simply, they take a third-party perspective. They understand that as a professional, their time is precious, and so is their brand. That's why they use advanced algorithms to analyze their social media accounts and provide personalized recommendations to enhance their overall online presence. Don't just take our word for it - professionals from various industries have already witnessed the power of Marky. They have seen a significant increase in their social media following, engagement, and ultimately, their business growth.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 95%
  • Reviews 60%
  • Momentum 70%
  • Popularity 69%

Marky Pricing

  • Free Trial Available
  • Starts at $19.00. Offers Free-forever plan.
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79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Frrole Scout Air logo
Social Intelligence Tool for Acing Social Media Write a Review
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What is Frrole Scout Air and how does it work?

Scout Air is an intuitive tool that is aimed specifically to improve the efficiency of startups. Instead of making use of heavy-duty dashboards, logins, and reports, the tool is directly integrated with the existing inbox of users. The best aspect of the tool is the ease with which it can be set up and its negligible maintenance needs. Scout Air delivers automated email summaries every day right into the user’s inbox with an overview of every social media activity of the account. But, the best feature of the tool is the ability to send out alerts in the case of any sudden spikes in news conversations about the company by news outlets or other social media users. Along with this, features such as daily, weekly, and monthly email summary for managers make it super easy to manage social media accounts with a bird’s eye view.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 85%
  • Reviews 60%
  • Momentum 60%
  • Popularity 71%

Frrole Scout Air Pricing

  • Free Trial Available
  • Starts at $90.00.
View Details

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Unamo Social Media logo
Social Media Monitoring, Made Easy 5 Based on 9 Ratings
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What is Unamo Social Media and how does it work?

Unamo Social Media helps brands manage their entire social media presence from end to end. The service perfectly handles reputation management and competitor analysis, completely driven by social factors. It is accessible for all popular social channels that a brand might be interested in, including Facebook, Twitter, and YouTube. The sleek interface makes using the product extremely easy even though it deals with complex reports and dashboards. This is further enhanced as all the data is visible in the system in real time, enabling brand managers to take quick actions. Monitoring social trends is made extremely easy with the tool as it helps in detailed keyword research and analysis. Unamo also offers products in SEO and conversion optimisation under its brand so all products form a synergic combination to drive even better results. Businesses that have a huge social frontier stand the chance to get maximum ROI from Unamo’s Social Media tools and its features.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 85%
  • Reviews 68%
  • Momentum 60%
  • Popularity 74%

Unamo Social Media Pricing

  • Free Trial Available
  • Starts at $19.00. Offers Custom plan.
View Details

78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Easy Advocacy logo
Harness your employees’ brand promoting skills and boost reaches Write a Review
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What is Easy Advocacy and how does it work?

Easy Advocacy enables users to convert their employees into content experts and brand promoters. The application helps to streamline one’s employee advocacy skills and efforts and utilize them into amplifying one’s company news. This increases the reach of the user’s content and allows them to monitor the impact of their campaigns. Users can set up their campaigns quickly and run them in an organized manner. After setting up, one needs to enter the email ids on the distribution list and then copy the URL of the content that needs to be shared, along with adding a description to it. With this application, the employees of the users can find everything that they require to share in a central location. Users can spread the message across multiple social media sites like Facebook, Twitter, Pinterest, LinkedIn and even emails. With Easy Advocacy, users can track the performance of campaigns and measure the outcomes with each by getting analytics on visitors and clicks. One can also monitor who on the distribution list is engaging the most and is delivering the maximum views. The software even has a visual leaderboard that encourages the employees to maximize their results.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 84%
  • Reviews 60%
  • Momentum 60%
  • Popularity 60%

Easy Advocacy Pricing

  • Free Trial Not Available
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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Feedalpha logo
Grow business with social media 5 Based on 2 Ratings
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What is Feedalpha and how does it work?

feedalpha is the all-in-one social media management tool that makes creating, and sharing social media posts simple. Search 1000s of trending articles from around the world and share to followers.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 84%
  • Reviews 65%
  • Momentum 63%
  • Popularity 76%

Feedalpha Pricing

  • Free Trial Available
  • Starts at $24.00.
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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Any to Post logo
Effortless Social Media Mastery Write a Review
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What is Any to Post and how does it work?

Any to Post is an AI-driven social media post converter designed for effortless social media management. Professionals can seamlessly create engaging posts from core text or links, utilizing customizable templates and creative inspiration. Users simply log in, access the dashboard, and click "Post Generation" to start. They can input links or core text, adjust output language, mood, and tone, and then click "Generate" to produce ready-to-post content for platforms like Twitter (X), Reddit, and LinkedIn. Any to Post's priority support through paid plans ensures a hassle-free experience. Key features include the ability to tailor posts to different social media platforms and robust data security measures, including advanced encryption and regular security audits. With support for major platforms and an upcoming API for seamless tool integration, Any to Post empowers users to focus on content creation and audience engagement while ensuring their data remains secure.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 93%
  • Reviews 60%
  • Momentum 63%
  • Popularity 63%

Any to Post Pricing

  • Free Trial Not Available
  • Starts at $9.9.
View Details

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Gremlin Social logo
Create a strong brand value using the power of social media 4.6 Based on 30 Ratings
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What is Gremlin Social and how does it work?

Gremlin Social is a social media engagement platform that enables businesses to improve their social media presence. By using this platform, users can successfully optimise their campaigns across all of their social media channels with its built-in publishing, compliance and other tools. Gremlin Social offers an easy way for businesses for creating and publishing compelling social media marketing content. They can scale and simplify their advertising experiences by publishing posts, creating landing pages, advertising and more. Gremlin Social helps users to establish their brand by building authentic relationships with their followers. They can deploy localised social media ads and make better conversations by capturing real-time data from consumers with personalised landing pages. The platform enables businesses to retarget their customers based on their earlier engagements, which ultimately improve their results. Moreover, there are also some community management tools available that make it easy for users to manage their teams.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 93%
  • Reviews 74%
  • Momentum 60%
  • Popularity 68%

Gremlin Social Pricing

  • Free Trial Not Available
  • Starts at $900.00.
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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

CloudSocial logo
All-in-one tool to Manage Social Media 5 Based on 1 Ratings
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What is CloudSocial and how does it work?

CloudSocial software is a platform used to manage several social media accounts and engage with prospects and customers to deliver superior social experience. Manage scheduling options to post on multiple social channels via content calendar for a unified view. Respond to all your comments, messages, and posts on multiple social accounts in real-time. Collaborate with your team to automate workflows. Measure metrics to gain insights into social media. Brand Managers, Small, Medium and Large companies make use of the software.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 65%
  • Momentum 61%
  • Popularity 71%

CloudSocial Pricing

  • Free Trial Available
  • Starts at $13.00.
View Details

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SocialCaptain logo
Grow Your Following Organically 1.2 Based on 291 Ratings
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What is SocialCaptain and how does it work?

SocialCaptain leverages the power of AI and automated targeted marketing to drive real, substantial growth for your Instagram account in form of followers, likes, and comments. The easy two-minute setup process of SocialCaptain ensures that you can open your Instagram account to real people and real growth in an organic fashion. The tool serves as your virtual Instagram assistant and helps in converting the target audience into followers. You just to supply it with inputs such as locations, usernames, and hashtags you intend to target and watch SocialCaptain work its magic to drive tangible results. The automation feature of this social media growth tool makes building a wider audience base easier than ever before, helping you earn the exposure your Instagram handle deserves. A personalised dashboard allows you to monitor all the activity and control actions for even better outcomes, and then analyse the performance of your account in real time using the smart reporting features.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 90%
  • Reviews 70%
  • Momentum 62%
  • Popularity 67%

SocialCaptain Pricing

  • Free Trial Available
  • Starts at $39.00. Offers Custom plan.
View Details

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Khoros Social Media Management logo
Social Media Marketing App To Run Campaigns And Drive Positive Business Results 4.1 Based on 49 Ratings
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What is Khoros Social Media Management and how does it work?

Khoros Marketing is a platform that helps to plan and measure all social media campaigns to get the best outcomes for any business. The software helps to serve and grow customers across branded communities, social marketing, and digital care. The configurable solution maps the unique needs and workflow of businesses to give users a complete picture of what’s going on with their brand. It elevates brands through targeted audiences and controls social media presence, making it easier for businesses. The platform allows businesses to stay up-to-date with the market and orchestrate the right global content teams to reach the highest-value audiences. Users can translate their social media performance to metrics that matter the most. This includes organic and paid campaign performances that can be checked in one view, making things simple for businesses. It’s a great tool where users can be proactive about managing risk and protect the value of their brand from a centralized location.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 71%
  • Momentum 62%
  • Popularity 78%

Khoros Social Media Management Pricing

  • Free Trial Available
  • Offers Custom plan.
View Details

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

PostPlanify logo
Publish & schedule posts with AI captions + Canva support + post previews Write a Review
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What is PostPlanify and how does it work?

PostPlanify is a social media scheduling tool built for creators, solo founders, and small teams who want to stay consistent without spending hours online. We help you manage all your content in one place - TikTok, Instagram, Facebook, LinkedIn, X, Threads, and YouTube - so you can plan, write, and schedule posts in just a few clicks. With built-in AI caption generation, Canva integration, and brand-specific workspaces, PostPlanify saves you 8+ hours per week on average. You can create unlimited posts, preview everything before it goes live, and schedule your content across platforms, without switching tabs or losing your flow. Whether you’re managing one brand or many, PostPlanify is designed to simplify your content workflow and help you show up consistently.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 60%

PostPlanify Pricing

  • Free Trial Available
  • Starts at $7.49.
View Details

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Crosspostify logo
Effortless social media management—schedule, share, and grow with ease Write a Review
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What is Crosspostify and how does it work?

Stop wasting countless hours manually posting on multiple platforms. Now one can seamlessly share and schedule the content across all major social media in just a few clicks. Whether uploading fresh content or choosing from the media library, the process is simple and efficient. Add an engaging caption, select the content to appear, and good to go. Need perfect timing? Easily schedule posts for peak engagement opportunities to maximize the reach and impact. With a user-friendly interface and affordable pricing, this tool takes the complexity out of managing the social media, so one can focus on what truly matters—creating amazing content and growing the audience.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 62%
  • Popularity 63%

Crosspostify Pricing

  • Free Trial Available
View Details

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Draftly logo
Plan, Create, and Schedule LinkedIn Posts in under 60 seconds Write a Review
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What is Draftly and how does it work?

Draftly is an advanced LinkedIn automation tool meticulously designed to enhance one's presence on the platform seamlessly. This comprehensive solution encompasses personalized content creation, automated scheduling, and meaningful engagement, thereby facilitating the expansion of professional networks and fostering valuable connections. By allowing users to create and schedule posts that reflect their unique voice, Draftly's AI technology ensures the delivery of engaging content that feels authentic rather than generic. Furthermore, the platform enables the creation of visually striking LinkedIn carousels that effectively capture attention and spark insightful conversations. Distinct from conventional automation tools, Draftly amplifies creativity instead of replacing original ideas with standardized content. Features such as Auto-Pilot mode and multi-source content creation position Draftly as a transformative tool in the realm of LinkedIn growth. Ultimately, Draftly empowers users to generate content effortlessly from any location, enhancing their ability to connect with their audience and develop their LinkedIn presence more effectively than ever before.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 64%
  • Popularity 68%

Draftly Pricing

  • Free Trial Available
  • Starts at $9.0.
View Details

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AutoFace logo
Unleash Earning Power Effortlessly 5 Based on 2 Ratings
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What is AutoFace and how does it work?

AutoFace, can effortlessly expand its reach and save precious time and money, all from the comfort of its computer. Gone are the days of logging in and out of different accounts, struggling to keep up with engagement on each one. With just a few clicks, they can now effortlessly manage multiple Facebook accounts simultaneously, all thanks to AutoFace. This revolutionary tool allows them to easily scale their business and achieve wider reach, maximizing their potential for growth and success. Whether they’re a small start-up or a well-established company, AutoFace is the key to streamlining their social media presence. With the ability to manage multiple accounts at once, they can easily target different demographics and expand their reach without breaking a sweat. No need to hire additional staff or spend hours manually switching between accounts AutoFace does it all for them. But it's not just about efficiency, it's also about saving money. With AutoFace, they no longer need to invest in expensive social media management software or constantly pay for multiple accounts. This user-friendly interface allows them to effortlessly manage everything in one place, saving them valuable resources.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 84%
  • Reviews 60%
  • Momentum 61%
  • Popularity 62%

AutoFace Pricing

  • Free Trial Not Available
  • Starts at $5.00.
View Details

Pricing Insights for Social Media Management Software

  • The Average Cost of a basic Social Media Management Software plan is $15 per month.

  • 60% of Social Media Management Software offer a Free Trial Allows users to try out the software for a limited period before making a purchase decision. , while 31% offer a Freemium Model Allows users to access basic features at no cost..

List of Social Media Management Software

PRODUCT NAME SW SCORE AGGREGATED RATINGS
Birdie Birdie 78 0
Vondasoft Vondasoft 78 0
SocialBu SocialBu 90 4.4
Tweetlio Tweetlio 84 0
Respired.io Respired.io 85 0
InstaPlug InstaPlug 83 0
Marky Marky 84 0
Frrole Scout Air Frrole Scout Air 79 0
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Overview

In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.

What is Social Media Management Software?

Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.

Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.

Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.

Why Use Social Media Management Software?

We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:

Managing more than one account

It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.

Always stay up-to-date

When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.

Monitor keywords for optimal results and leads

Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.

Real-time engagement

As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.

But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.

Top Features of a Social Media Management Software

While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:

Scheduling Posts

Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.

Adaptability

One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.

Promoting and advertising

Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.

Get familiar with your followers

Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.

Top Use Cases for Social Media Management Software

As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:

Industry-level use cases

Marketing Industry

As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.

Hospitality Industry

With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.

Fashion Industry

If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.

Advertising Industry

We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.

Entertainment Industry

Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.

Functional-level use cases

Customer experience

Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.

Brand Image

Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.

Optimizing marketing

Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.

Generation of revenue

Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.

Innovation

Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.

Buying considerations - Detailed Buying Guide of Social Media Marketing Software

If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:

Adaptability

When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.

Available analytics

Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.

Management of campaigns

Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.

User-friendly

Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.

Making the final decision - Choosing the right Social Media Management Software

Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.

Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.

Features

Typical Features

Social Media Monitoring

Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online

Posts Scheduling

Schedules your posts beforehand to post contents timely even in your absence

Multi-User Collaboration

Allows multiple users to work on one project to ensure effective team work

Multi-Account Management

Facilitates the usage of multiple social media account for a wider reach

Customer Engagement

Enables the brand to maintain contact with their potential customers

Brand Tracking

Helps to know the position of your brand on the social media network

Auto Publishing

Publishes scheduled posts as and when they become relevant

Analytics (Social Media)

Helps you analyse performance based on reaction to posts

Content Management

Helps you to create and customize your contents to make user and SEO friendly

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