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Showing 181 - 200 of 370 Products

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Practina logo
Manage all you SaaS memberships from one place Write a Review
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What is Practina and how does it work?

Practina AI is an ultimate AI-powered marketing assistant, designed to simplify and elevate the marketing efforts. With cutting-edge AI tools, it effortlessly creates brand-aligned social media posts, personalized content featuring real visuals of the business, and seamless promotions across social media, email, and website. Its advanced ad management tools helps to launch, manage, and optimize campaigns on platforms like Meta and Google with ease. Practina’s Reputation AI feature takes the stress out of handling reviews by generating thoughtful, AI-crafted responses, while its lead tracking system helps to convert prospects faster. Additionally, the platform offers multilingual content creation, allowing to connect with a broader and more diverse audience. By bringing all these capabilities together, Practina drives tangible results, making the marketing smarter, faster, and more impactful.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 74%
  • Popularity 85%

Practina Pricing

  • Free Trial Not Available
  • Starts at $99.0.
View Details

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

BlackMagic.so logo
Enhanced Twitter. For Creators, Influencers and more Write a Review
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What is BlackMagic.so and how does it work?

Unlock insights you never knew about. Communicate better with your audience. Build strong 1:1 relationships. BlackMagic comes with features like: Powerful Real-Time Analytics, Personal Twitter CRM, Audience Growth Tools, Scheduling & Publishing. You won't find this level of detail anywhere else, with features like : Track how your tweets perform over time, compare with your average tweets, understand why a tweet takes off, track your consistency, followers, engagements, etc. Tools, insights, and suggestions to help you grow your audience. Get tweet inspirations everyday ,Track engagements from followers/strangers, search replies, respond quickly and easily, reminders to help you keep in touch with your favourite people. Your Personal Twitter CRM. Manage your audience, communicate better and easier. Write private notes for everyone, set reminders (to reply in DM, follow up, etc.), see past interactions with individual people, organize your tweets into categories. Draft, Schedule, Publish, Engage. Do all of that without leaving Twitter. Draft your tweet ideas everywhere you go, schedule the best time to tweet, manage your best tweets, calendar view.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 95%
  • Reviews 60%
  • Momentum 63%
  • Popularity 65%

BlackMagic.so Pricing

  • Free Trial Available
  • Starts at $7.99. Offers Free-forever plan.
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94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Sprout Social logo
Optimise your online presence through social media 4.3 Based on 3820 Ratings
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What is Sprout Social and how does it work?

Sprout Social is an all-in-one social media management platform that enables businesses to unlock the full potential of social media. The software not just helps in marketing strategy but also in various area of the business. It streamlines and scales social engagement to increase visibility, improve responsiveness and boost efficiency. Sprout Social also simplifies and strengthens social media publishing by scheduling content and posts it at the right time to gain more engagement. A notable feature of Sprout Social includes strategic decision-making, which uses social media analytics that saves time and speeds up the data collection process. It also analyses audience responses and generates strategies accordingly. Sprout Social helps the user to spend less time on manual tasks and more on connecting with their audiences. There are agents available on this platform that offer tailor-made solutions to scale business. The software is appropriate for enterprises, agencies, advocacy, small businesses and customer care agencies.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 90%
  • Momentum 71%
  • Popularity 90%

Sprout Social Pricing

  • Free Trial Available
  • Starts at $199.0. Offers Custom plan.
Visit Website

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Incomaker logo
Put your digital marketing on autopilot 5 Based on 4 Ratings
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What is Incomaker and how does it work?

Incomaker is intelligent marketing automation. It collects data about customers and their behavior, and using them, Incomaker automatically delivers individual personalized messages and offers.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 96%
  • Reviews 71%
  • Momentum 60%
  • Popularity 72%

Incomaker Pricing

  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
View Details

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Redfeets logo
Social Automation Tool 5 Based on 1 Ratings
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What is Redfeets and how does it work?

Redfeets software is an All-in-one social media management platform to manage and automate social media. The software offers tools to gain insights into creative campaigns for better audience engagement. Get instant alerts to connect all inboxes for better responses. Brand Managers, Small and Medium companies make use of the software.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 69%
  • Momentum 60%
  • Popularity 72%

Redfeets Pricing

  • Free Trial Available
  • Starts at $10.00.
View Details

78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Blogtiple logo
Multiple platform blog posting instantaneously Write a Review
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What is Blogtiple and how does it work?

Blogtiple helps bloggers in cross-platform posting. It is an easy process that integrates data between multiple platforms such as DEV, Hashnode and Medium. With a few clicks, bloggers can post their blogs across several platforms keeping one as primary. Besides, they can use Blogtiple to re-publish their blogs from the primary platform to others at a particular scheduled time. It automatically publishes the set canonical URL correctly on different blogging sites. This means there is no necessity to copy or paste articles across different sites. All of it is handled by Blogtiple. Moreover, the software also assists bloggers with blog-wise analytics across different platforms. The process used for tracking the data is unique and understanding it is also smooth and easy. Furthermore, the software does not compromise the security or encryption of authorisation keys. That implies no one including people at the site of Blogtiple can read the bloggers’ keys.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 83%
  • Reviews 60%
  • Momentum 60%
  • Popularity 62%

Blogtiple Pricing

  • Free Trial Not Available
  • Offers Custom plan.
View Details

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Dovetale logo
Influencer marketing made easy 4.7 Based on 196 Ratings
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What is Dovetale and how does it work?

Dovetale is an influencer marketing platform that assists Shopify businesses in attracting, managing, and increasing sales from customers who are passionate about their products. It offers tools designed to gather applications and automate repetitive activities for your influencer and affiliate programs to stay organised. With Dovetale, you can make a place where influencers, consumers, and fans can learn about community benefits and apply for your programs. The platform makes it simple for you to handle your affiliate relationships more effectively. It increases the efficiency of your programs and scales them up. You can examine the candidates and review the members before accepting them into your community. Gifts and samples can be sent to your influencers and customers with Dovetale. Users can send items and discount coupons to members of their community with ease. Additionally, members can track and manage affiliate commissions and sales. They can send and keep track of payments too. It becomes easy to grow and manage your network of artists, influencers, and partners all in one location with Dovetale. Dovetale is extremely easy to get started with.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 89%
  • Reviews 76%
  • Momentum 66%
  • Popularity 80%

Dovetale Pricing

  • Free Trial Available
  • Starts at $99.00. Offers Custom plan.
View Details

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Substor logo
Connect with your followers Write a Review
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What is Substor and how does it work?

With Substor, user can easily let their followers know when they post something new by sending them a personalized email notification with a post link. This way, user can deepen the connection with followers and boost engagement rate. User can also use Substor to announce the post or anything else to the followers.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 90%
  • Reviews 60%
  • Momentum 60%
  • Popularity 62%

Substor Pricing

  • Free Trial Not Available
  • Starts at $30.00. Offers Free-forever plan.
View Details

93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Crowdfire logo
Helping you leverage on social media 3.7 Based on 159 Ratings
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What is Crowdfire and how does it work?

Crowdfire is a social networking platform for small businesses and e-commerce entrepreneurs. It Helps users especially to create their fan base on Facebook, Instagram, Twitter, Pinterest and LinkedIn. It focuses on mobile users and apps for Android and iOS, with more than 3/4 users registered via mobile devices. Consequently, many agencies and businesses prefer to use the web application platform. Crowdfire follows the philosophy of Clean-Engage- Grow a renewed and positive growth strategy for social networks. Its "clean" features avoid unnecessary and unwanted accounts that do not add real value to organizational or individual flows or contribute to the achievement of strategic goals. "Engage" allow your targeted audience reach out to you and while "growth" reaches the right people and let you grow exponentially. The product has many features that Twitter and Instagram do not provide, including data on unemployed and inactive followers. Analyze Twitter's analysis to help organizations/individuals make better-informed and smarter decisions. With DM's marketing capabilities, users can reach a wider audience and sell via DM. Users can also track their competitors' subscribers and attract potential customers to their product. You can search for possible tweets by keyword and position, which is ideal for local businesses.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 83%
  • Momentum 62%
  • Popularity 90%

Crowdfire Pricing

  • Free Trial Not Available
  • Starts at $7.48. Offers Free-forever plan.
Visit Website

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Facelift Cloud logo
Manage your social media platforms like never before 4.4 Based on 98 Ratings
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What is Facelift Cloud and how does it work?

Facelift Cloud is an advanced social media management platform that is created specifically for freelancers, social media managers, and web based professionals in order to ease up their jobs. It allows the user to advertise, publish, manage, analyse, monitor, and activate their social media community with the comforts of a few clicks. Facelift Cloud provides smart tools and features to its users that enables single click multi-channel publishing and community management in order to enhance customer engagement and create automated reports. With Facelift, users can manage their social media content, track brands, and schedule posts to increase their customer engagement and experience. The software further enables multi account management and multi user collaboration. Users also get the option to monitor their social media and track their progress and engagement rate with Facelift Cloud. It also aims at providing detailed analysis of your social media platform in order to assist you in increasing your reach. The platform offers a free trial version with all of its premium features to try and test them. It also provides a wide array of premium plans to choose from.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 96%
  • Reviews 77%
  • Momentum 60%
  • Popularity 63%

Facelift Cloud Pricing

  • Free Trial Available
  • Offers Custom plan.
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81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ShareSpring logo
A tool for User Generated Content Write a Review
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What is ShareSpring and how does it work?

ShareSpring is a platform used to create beautiful social walls. Curate social media into content feeds on your website, retail, and event screens. Smart AI-­enhanced content aggregator optimizes your content experiences through the user’s journey.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 89%
  • Reviews 60%
  • Momentum 62%
  • Popularity 63%

ShareSpring Pricing

  • Free Trial Available
  • Starts at $50.00.
View Details

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Sether logo
Campaign Performance and Brand Reputation Tracker Write a Review
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What is Sether and how does it work?

Sether is campaign management and brand reputation tracking tool for digital marketers to help them build long-lasting relationships with their customers. It consists of a single dashboard that showcases the most important elements of the campaigns, such as the KPIs of current campaigns and keyword monitoring. Marketers can select the KPIs that they want to follow cross-platform to make better data-driven decisions. And as they select the keywords that are relevant to their brands, Sether scans the web for mentions, understands the feedback of customers, and even gain an insight into how your competitors function. This can then be used to interact with customers reviews directly, get real-time analysis of the campaigns, evaluate various marketing channels, compare their performances, and optimize efforts to drive more revenues. And with advanced machine learning algorithms, the tool unearths relevant trends to optimize future growth. Other advanced features include Sentiment Analysis, Direct content engagement, Graphic Timeline Overview, and Keyword Tag Clouds.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 91%
  • Reviews 60%
  • Momentum 62%
  • Popularity 79%

Sether Pricing

  • Free Trial Not Available
  • Starts at $40.22. Offers Free-forever and Custom plan.
View Details

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

FanBump logo
Organically Grow Your Instagram Followers 2 Based on 13 Ratings
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What is FanBump and how does it work?

FanBump is a social media marketing tool that helps users to build a customized organic strategy that increases their social media followers in a consistent manner. With the tool, it is possible for users to gain an average of 500-2500 real and highly targeted followers every month. All they have to do is share the information about their target audience following which the FanBump team works with the users to build a customized list of Instagram accounts whose audiences match with those of the users. And with the help of Targeted Engagement, the tool gains their attention via activities such as following and unfollowing people in their target audience. This results in a consistent increase in real and relevant followers who receive follow notifications. They check out the profiles of users and follow them back. Other features include No Fake/Bot Followers, Location and Gender Targeting, Automated Muting of Followed Accounts, and more.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 89%
  • Reviews 66%
  • Momentum 62%
  • Popularity 72%

FanBump Pricing

  • Free Trial Available
  • Starts at $99.00.
View Details

93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Oktopost logo
Take help from social media for your B2B marketing goals 4.5 Based on 347 Ratings
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What is Oktopost and how does it work?

Oktopost is a B2B social media management solution for businesses to manage, monitor and measure all of their social media activities and reach scheduled B2B goals. The platform helps to maximise content visibility, measure the true impact of social media marketing, engage customers and make the company more social network friendly. With Oktopost, businesses can build a stronger employer brand and promote social selling with its built-in employee advocacy tool. The platform also allows users to integrate it with Marketo, Salesforce, Eloqua and many other platforms to build stronger relationships across multiple channels. Oktopost helps to discover ideas, streamline approvals and schedule dozens of posts quickly. Users can create custom dashboards and track the performance of individual posts regarding their engagement, acquisition and audience insights. The platform also showcases topic relevant conversations and introduces social intelligence to inform users about new trends.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 88%
  • Momentum 63%
  • Popularity 83%

Oktopost Pricing

  • Free Trial Not Available
  • Offers Custom plan.
View Details

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Viralpep logo
A thrifty social media publishing tool 4.3 Based on 8 Ratings
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What is Viralpep and how does it work?

Viralpep has been explicitly designed to help the business owner prosper on social media platforms with meticulous and proficiency for customer satisfaction. The tool offers comprehensive solutions with zero supervision for managing LinkedIn, Facebook, Twitter, Pinterest, and Instagram. Viralpep ultimately enables users to manage more than 4 of their social media platforms at one spot. All the platforms are collectively handled with a single click. Its social media analytics gives users an in-depth campaign view to enhance their business and engage with their audience. Viralpep aims to offer cost-efficient and advanced social marketing to expand the business reach and interact effectively with the customers. It comprises user-oriented features that are user-convenient and streamlines the entire social media content scheduling process across multiple social media platforms. Viralpep offers a more innovative way to ensure what users post on their social media platform and exactly the scheduled when they want it to post with zero supervision demand.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 70%
  • Momentum 62%
  • Popularity 75%

Viralpep Pricing

  • Free Trial Available
  • Starts at $12.00. Offers Free-forever plan.
View Details

78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

QuestionsPro logo
A Simple Quora Marketing Automation Tool Write a Review
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What is QuestionsPro and how does it work?

QuestionsPro software is a Quora Marketing Tool used to drive more traffic. Engage your audiences with posts and track the position of your responses in all questions. Build a comprehensive list of keywords to generate leads. Social Media Managers, Freelancers, Small, and Medium companies make use of the software.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 80%
  • Reviews 60%
  • Momentum 62%
  • Popularity 67%

QuestionsPro Pricing

  • Free Trial Available
  • Starts at $29.95. Offers Custom plan.
View Details

90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Hellowoofy logo
A Social-Media Marketing Platform to Grow Your Audience Effortlessly 4.8 Based on 11 Ratings
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What is Hellowoofy and how does it work?

HelloWoofy is a powerful social media marketing platform that helps users connect with customers and grow their audience using digital science tools. This platform makes users work efficiently by generating brand authentic content from URLs, RSS feeds, and other sources they provide. The tool consists of a dynamic engine that blocks unwanted and damaging content from being posted. It makes relevant content suggestions on the basis of the previous content posted using its AI-technology and creating new content from its vast library of resources. It has a compliance engine that prevents irrelevant, unwanted, and damaging content to be posted from the user's profile. The Voice Assist feature allows users to create content, command their campaigns, and navigate the platform using their voice. The platform also offers team collaboration functions with features like set permissions, receive feedback, and share feedback, which leads to the smooth execution of campaigns for a team. Hellowoofy can be integrated with Hootsuite to further enhance the way content is created and curated on social media platforms.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 72%
  • Momentum 63%
  • Popularity 83%

Hellowoofy Pricing

  • Free Trial Not Available
  • Starts at $49.00.
View Details

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

webZunder logo
Social media management for everyday business 4.6 Based on 18 Ratings
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What is webZunder and how does it work?

webZunder is one of the easiest social media management tools to use for SMBs, agencies and franchises to post customized messages, curate news and monitor competitors. With the webZunder dashboard Organize your Social Media -Auftritt professional: The slim Social Media - management tool minimizes effort - you have more time for your business operations.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 91%
  • Reviews 72%
  • Momentum 60%
  • Popularity 71%

webZunder Pricing

  • Free Trial Not Available
  • Offers Custom plan.
View Details

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Smintly logo
Manage brand reputation 4.7 Based on 3 Ratings
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What is Smintly and how does it work?

Smintly is a social media management software. Helps to track mentions of the business name across the web and in the most popular social networks. This system automatically detects the most important brand influencers so user can engage with them and improve the brand.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 95%
  • Reviews 69%
  • Momentum 60%
  • Popularity 64%

Smintly Pricing

  • Free Trial Available
  • Starts at $5.00.
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79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Postaside logo
Grow Your Social Media Presence Write a Review
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What is Postaside and how does it work?

Add your social media posts, and we'll automagically post to your channels at random. Create social media posts with multiple images, animated GIFs, videos and more. Your posts will be shared directly to your connected Twitter channels at random. Create custom, recurring schedules. We'll automatically post to your connected channels according to the posting times you set. No more manual scheduling.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 84%
  • Reviews 60%
  • Momentum 60%
  • Popularity 64%

Postaside Pricing

  • Free Trial Not Available
  • Starts at $12.00.
View Details

Pricing Insights for Social Media Management Software

  • The Average Cost of a basic Social Media Management Software plan is $15 per month.

  • 60% of Social Media Management Software offer a Free Trial Allows users to try out the software for a limited period before making a purchase decision. , while 31% offer a Freemium Model Allows users to access basic features at no cost..

List of Social Media Management Software

PRODUCT NAME SW SCORE AGGREGATED RATINGS
Practina Practina 89 0
BlackMagic.so BlackMagic.so 84 0
Sprout Social Sprout Social 94 4.3
Incomaker Incomaker 85 5
Redfeets Redfeets 85 5
Blogtiple Blogtiple 78 0
Dovetale Dovetale 88 4.7
Substor Substor 80 0
Crowdfire Crowdfire 93 3.7
Facelift Cloud Facelift Cloud 86 4.4

Overview

In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.

What is Social Media Management Software?

Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.

Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.

Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.

Why Use Social Media Management Software?

We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:

Managing more than one account

It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.

Always stay up-to-date

When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.

Monitor keywords for optimal results and leads

Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.

Real-time engagement

As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.

But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.

Top Features of a Social Media Management Software

While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:

Scheduling Posts

Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.

Adaptability

One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.

Promoting and advertising

Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.

Get familiar with your followers

Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.

Top Use Cases for Social Media Management Software

As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:

Industry-level use cases

Marketing Industry

As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.

Hospitality Industry

With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.

Fashion Industry

If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.

Advertising Industry

We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.

Entertainment Industry

Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.

Functional-level use cases

Customer experience

Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.

Brand Image

Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.

Optimizing marketing

Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.

Generation of revenue

Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.

Innovation

Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.

Buying considerations - Detailed Buying Guide of Social Media Marketing Software

If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:

Adaptability

When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.

Available analytics

Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.

Management of campaigns

Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.

User-friendly

Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.

Making the final decision - Choosing the right Social Media Management Software

Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.

Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.

Features

Typical Features

Social Media Monitoring

Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online

Posts Scheduling

Schedules your posts beforehand to post contents timely even in your absence

Multi-User Collaboration

Allows multiple users to work on one project to ensure effective team work

Multi-Account Management

Facilitates the usage of multiple social media account for a wider reach

Customer Engagement

Enables the brand to maintain contact with their potential customers

Brand Tracking

Helps to know the position of your brand on the social media network

Auto Publishing

Publishes scheduled posts as and when they become relevant

Analytics (Social Media)

Helps you analyse performance based on reaction to posts

Content Management

Helps you to create and customize your contents to make user and SEO friendly

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