Marketing Analytics Software List (July 2025)

TubeSift revolutionizes the way advertisers target their audience on YouTube. With its powerful platform, users can quickly compile extensive lists of highly relevant and monetized videos, making ad placement a breeze. YouTube allows ads on any monetized video, providing a unique opportunity for precise targeting. However, the manual process of finding these videos used to be daunting. TubeSift changes this by simplifying the search and extraction process. The channel search function is a standout feature, enabling users to find top channels in any niche within seconds. By entering a keyword, TubeSift uncovers hundreds of relevant channels instantly. Users can then extract monetized videos from specific channels or compile lists of channel URLs to advertise across entire channels. This ease of use empowers advertisers to maximize their reach and engagement with minimal effort. TubeSift's seamless integration with Google and YouTube ensures that even the most complicated tasks are handled efficiently, allowing users to focus on creating impactful content and growing their brands.

Affluent is an affiliate marketing dashboard for publishers, agencies and advertisers to grow their business. It is an intuitive platform that is transforming and modernising the affiliate industry by delivering powerful and highly needed tools. It saves a lot of time for the affiliates and grows their business by providing them with unparalleled data insight through a unified dashboard. For agencies, Affluent collects important data from their clients’ affiliate platforms into a dashboard and helps them by saving time and optimising programs. The software generates automated reports and analytics showcasing multiple ways to scale an individual business. Advertisers can also access and manage their affiliate programs running across accounts from one dashboard with ease. The tools available at the dashboard help users at every stage of the process, right from data collection to publishing the information. Affluent modernises the affiliate marketing industry by delivering powerful tools to companies that do not have many opportunities.

Marketing Master Software is an analytic system that combines marketing data with telecommunications data, using call tracking technology. It allows to set up and effectively measure phone calls touchpoint and attribute the source of acquiring a new lead to specific online or offline channels. This system works well in industries where a telephone call is still an important way of contacting the customer with the brand. This is what happens i.a. in the medical, HoReCa, real estate, automotive, financial and insurance industries, as well as in e-commerce.

Binom is a tracking platform for click-processing and report-building speeds that aims to help professionals save time at work. It is one of the main software in the suite of affiliate marketing tools that eliminates tracking errors and helps capture the true ROI of campaigns. The license includes a one-time charge that does not depend on the amount of traffic. Binom has the ability to handle millions of clicks per day with a processing time of 5m/s regardless of the type of server. Features of the tool include Group Campaign Reports a flexible multi-user system that has different access rights. It even includes dedicated support with an average response time of under 2 minutes. With intelligent traffic distribution, Binom can intuitively understand how to send a click to a landing page that the user has not come across yet. This increases the frequency caps and makes campaigns more profitable.

Allfactor is an e-commerce data analysis platform that provides optimal data transparency, accessibility, and integrity for all. With Their data service, master market intelligence, stay atop in trends, zero in on best performers, spy on Shopify, Amazon, Etsy, Walmart competitors, and seize the victory from the start. Using this database and search functions, obtain a clear picture of the trend from various dimensions through our core market metrics.

Nexoya software is a platform used to collects KPIs from your tools like Google Ads and Facebook. The software offers tools to evaluate the ad budget across the various channels with our AI algorithm. Analyze your marketing performance to view your KPIs and campaigns across various channels. Marketers, Small, and Medium companies make use of the software.

Conversionomics is the perfect data automation platform for those working with big data. It can quickly solve many of the software challenges encountered when preparing and integrating analysis data – from the time-consuming and tedious to the complex. Professionals can use the easy yet powerful Conversionomics tool to process datasets with speed and accuracy, transform them with advanced blending tools, and deploy them for insightful reporting and analysis. The result? Maximum efficiency and time-savings for a job done right. With Conversionomics, professionals have a reliable platform to trust for any data job they throw at it.

Introducing Hawke AI - the ultimate game-changer for professionals looking to take their digital marketing performance to new heights. With Hawke AI, can say goodbye to the days of scattered marketing data and hello to a consolidated, all-in-one view that will revolutionize the way to track, analyze, and optimize marketing efforts. Hawke AI effortlessly brings together all the marketing data, giving a comprehensive overview that is as visually stunning as it is informative. It's like having a personal marketing assistant right at fingertips, ready to take business to the next level. But Hawke AI doesn't stop at just consolidation. Prepare to be amazed as it grants access to a suite of powerful tools designed to elevate marketing game. Whether it's monitoring campaigns in real-time, analyzing performance metrics, or optimizing strategies for maximum results, Hawke AI has got back. So, if the customer is a professional with a third-person perspective, who's ready to ditch the outdated ways of managing marketing data and step into a new era of digital marketing efficiency, then Hawke AI is the answer. Experience the difference in marketing performance and get ready to soar with Hawke AI. It's time to lift marketing to new heights and conquer the digital landscape. Trust in Hawke AI - marketing ally for success.

Weberlo stands as a sophisticated sales attribution platform, utilizing intelligent algorithms to facilitate the monetization of website traffic. Engineered with marketers in mind, this user-friendly tool eliminates the need for technical expertise, providing a seamless and accessible solution for maximizing the returns online endeavors. With Weberlo, marketers can harness the power of intelligent sales attribution without delving into complex technicalities. The platform is designed to be intuitive and efficient, ensuring that users can navigate and leverage its capabilities effortlessly. From analyzing traffic sources to optimizing conversions, Weberlo empowers marketers with actionable insights to enhance their strategies and drive revenue. Experience the convenience of Weberlo, where intelligent sales attribution meets user-friendly design, delivering a potent tool for marketers seeking to capitalize on website traffic without the barriers of technical complexity. Elevate monetization efforts with a platform tailored the needs, ensuring optimal results in the ever-evolving landscape of digital marketing.

Badger is the perfect product for any professional who needs to quickly and easily get a single view of their data. Badger allows users to connect multiple data sources and create custom reports in minutes, helping users save precious time. Users can also use these reports to impress their clients with a level of detail that stands out above the competition! With Badger, being on top of their data sources has never been easier. Whether it’s for internal reporting or customer presentations, Badger gives them all the features and customization that you need in one organized place. Connect multiple data sources, generate customized reports with remarkable attention to detail, look good, and impress clients all without needing expensive add-ons or extra help from IT teams. Get up and running fast with Badger’s intuitive dashboard and see results sooner than ever before!

heybooster is a Google Analytics auditing tool with which you can extract relevant data for helping you monitor your eCommerce business closely. You can get detailed insights into your ad campaigns, using which your eCommerce teams can analyze and plan the ways to make the necessary improvements in your campaign strategies. heybooster helps users to validate whether their Google Analytics account is properly set up. It also keeps you informed regarding any changes that might on your account setup or configurations before it gets reflected on any web performance analytics tool. You can even track any issues that might crop up while prioritizing your campaigns. The app comes with a health score that provides you with useful information regarding whether your Google Analytics platform is ready for the next marketing strategies and plans. This data-driven software helps you to monitor your Analytics account based on certain configuration basics, thereby serving you with all the issues and points of concern that you must immediately address to prevent your campaigns from getting affected.

NinjaCat being a unified marketing platform, helps organizations with marketing reports, data pipelines and dashboard management facilities. Marketing teams can use the all-in-one software to report, store and analyze the marketing performance of their data at scale. Members can track KPIs and budgets by discovering the overall performance of their campaigns. This way they get to detect the metrics with top conversion ratio and rectify the ones with average turnover rates. Marketers irrespective of their business genre, can use NinjaCat to aggregate, ingest, visualize, transform and ship data in real-time. The software features active integrations with more than 150 marketing channels, offering a completely true story and reliable connections across different marketing channels. An exclusive call tracking at scale feature offered by the solution, lets users discover the channels which are driving in more calls into their business. User-friendly dashboard and reports, help enterprises generate engaging insights from cold data.

CrunchzApp offers an innovative WhatsApp Automation Platform that simplifies communication for developers and businesses alike. With its Full Feature API Response, users can seamlessly send, receive, and monitor messages while automating group interactions through HTTP requests. The platform's Webhook functionality enables users to pair their numbers, set up webhooks, and catch real-time activities such as message delivery updates or status changes within their WhatsApp accounts. CrunchzApp prioritizes flexibility developers can connect any programming language to the WhatsApp API using JSON, backed by comprehensive documentation and examples. Its WhatsApp Feature extends beyond messaging, allowing users to easily manage chats, contacts, and groups. The platform also integrates security solutions by generating and validating one-time passwords (OTPs) directly in WhatsApp, streamlining authentication processes. Designed for scalability and stability, CrunchzApp supports unlimited messaging and advanced automation tools, making it an invaluable addition for businesses leveraging Marketing Analytics Software to boost engagement and growth.

VIMOS offers an all-in-one chat marketing solution that revolutionizes customer communications management. With one-on-one guidance for seamlessly integrated customer service and marketing, VIMOS empowers teams with innovative features like WhatsApp Auto Reply, which can boost conversion rates by five times. By unlocking premium features and gaining Meta Business Verification, businesses can send WhatsApp messages at scale, showcasing professionalism and reliability through automated processes. VIMOS' intelligent system categorizes and tags customer interests for personalized sales and services. Its integration with WhatsApp CRM ensures real-time customer data synchronization, enhancing efficiency. The platform also supports the automatic generation of online payment links and integrates with everyday business applications through Zapier, creating fully automated workflows. VIMOS is committed to assisting SMEs in achieving online growth, saving significant manual operation time, and elevating business operations to new heights.

Kaya is a marketing analytics tool for small teams. They connects all the marketing data in one place and offers all the insights they need to grow faster. By integrating with the existing marketing stack, Kaya provides a single source of truth for the marketing and sales performance. Easily track KPIs (such as return on ads spend, cost per acquisition), discover trends and gain insights into which marketing channels are working best for the through our intuitive dashboards and slack alerts. Kaya does more than just showing numbers this analytics automatically diagnose spend and performance across all channels, and translate them into actionable recommendations that will optimise ROI.

Creating client marketing reports for stakeholders can consume significant time and resources. ViewMetrics offers a streamlined solution to this tedious process. By linking their marketing accounts to the platform, it automatically consolidates their data and fills sleek templates in Google Slides or Sheets. You can select from pre-designed options to fit their needs or customize their own. From metrics and charts to screenshots, ViewMetrics handles the data entry, allowing you to concentrate on strategy and execution. It integrates smoothly with tools like Notion and Confluence, facilitating easy embedding of custom charts and analytics. Monitor the performance of social media, ad, and email campaigns on dedicated dashboards, and establish workspaces tailored for each client. ViewMetrics transforms the complex task of report generation into an efficient process, boosting productivity and enhancing client satisfaction.

Singular software is a platform used to get a complete view of marketing performance and ROI. Manage cross-platform analytics with your ad spend data accurately reported in one place. The software offers Marketing ETL and Mobile Attribution to track and measure the path to conversion across channels. Prevent Fraud and Ad Monetization to analyze ad revenue.

Tracxn is an intuitive research partner that helps investors track startups and private companies spread across multiple countries. Investors get to track over 1.4 million entities belonging to different sectors, sub-sectors, industries, geographies, networks and affiliations globally. The platform helps users to discover new deals by searching over 1800+ company feeds, besides connecting with them in an instant. Also, Tracxn comes loaded with a variety of data sets that users can consider to find the best companies to deal with. These data sets include funding rounds, IPOs, Cap Tables, financial statements, mergers and acquisitions, startup ecosystem events, employee count and growth, founders, directors and partners. In-depth reports offered by Tracxn covers multiple feeds, countries and business models alike. Other essential features include API support, inbuilt CRM tool, personalised dashboard builder, sourcing boards and more. A dedicated support team is available from 3:30 AM GMT to 9:30 PM GMT providing relevant support.

Pathmatics is a marketing intelligence platform designed for the digital advertisers to ease their marketing strategies and operations. The application assists in answering digital questions across YouTube, Facebook, Twitter, mobile and more. One can see ads served and come across different digital marketing strategies of brands and publishers easily. In other words, this software provides the ‘what’, ‘when’, ’where’, ‘who’, and ‘how’ the brands need to advertise. This would help change the way marketers win in the digital platform. With Pathmatics, users come across an easy-to-use platform that requires them to spend less time on preparing reports. Besides this, it also aids one to make better decisions confidently, and come up with robust and accurate digital advertising data. Lastly, one can make use of the digital insights, pitch a new business and craft creative campaigns resulting in growing business profits. Pathmatics is a reliable platform that helps to bring transparency to one’s competitor’s digital ad strategies and plans across various social channels.

Captain Growth empowers your company by helping you make sense of your data. Captain Growth works in a number of areas, including audience segments, targeted ads, anomalies in your metrics, and poorly performing creative ads. Captain Growth also helps you decide on the settings for your ads. This includes format, optimization, goal, target audience, and bidding. Captain Growth works by finding unusual patterns in your data. It then provides insight into exactly where this pattern has occurred and how important or valuable it is. Captain Growth is useful for different industries and roles, including PPC specialists, ad agencies, and e-commerce organizations. Captain Growth helps to optimize the entire marketing funnel and claims to save your company up to 50% of marketing and data management spend. This software also helps you identify areas where you need to fix or improve issues, or where you do not adhere to industry best practices that your competitors are following.