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Showing 61 - 80 of 369 Products

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Arena Social Stream logo
Monitoring the social media for contents just got simple and easier Write a Review
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What is Arena Social Stream and how does it work?

Arena Social Stream is a social content curating tool that enables its users to detect the outclass contents generated by users. The software allows users to search by keywords, accounts, hashtags, etc. Users can start their social media monitoring stream by defining the parameters of their search for one or several social media networks. One can view the results generated in real-time and improve the search results along the way by adapting the filters. The advanced social stream technology offered by the software enables users to keep their audience up to date by determining the best content relating to the events. The software allows its users to publish their content manually or automatically in their live blogs. Arena Social Stream is integrated with various platforms that enable its users to create streams for Twitter, Facebook, YouTube, Instagram, personalized RSS feeds, and Reddit. Users can always provide their audiences with fresh content by embedding a social wall with the results of the stream directly on the website.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 61%

Arena Social Stream Pricing

  • Free Trial Not Available
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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

advos logo
Marketing Software That Works For You 4.8 Based on 8 Ratings
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What is advos and how does it work?

Advos software delivers strategic information, intelligence, and tools that enable companies to make smarter marketing decisions and achieve greater marketplace visibility and reputation. Searchable listings of conferences, analysts, media outlets, influencers, and awards (all with individual profiles) make it easy to target the right opportunities for your organization. Collaboration & Advocacy is a simple yet powerful feature that makes it easy for you to get your team members and network to promote your brand, company, and content on their social media accounts. The results: amplified reach, increased clicks, higher engagement, even enhanced credibility.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 83%
  • Reviews 67%
  • Momentum 62%
  • Popularity 78%

advos Pricing

  • Free Trial Not Available
  • Starts at $299.00.
View Details

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

socialflow by piano logo
Boost your business revenue with SocialFlow 4.3 Based on 72 Ratings
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What is socialflow by piano and how does it work?

socialflow by piano helps publishers extract more revenues from their most appreciated content on social media channels. Its inbuilt technology allows small to large businesses to contribute to multiple revenue streams. socialflow with its algorithms slots contents into windows of consumer attention. Furthermore, the platform ensures optimising workflow, improving security and consolidating reporting across tons of social media spaces. The teams who use this system range in size from a few employees to more than a thousand. Trusted by the world’s leading companies, RetentionStreamTM is a powerful reminder engine of socialflow that leverages one of the best social content to dramatically reduce paying subscriber churn. Further, the ContentEngine surfaces the best-performing and most relevant content, from thousands of social media posts. It is a known fact that Facebook, Instagram and Twitter are attracting big advertiser dollars. This revenue-generating platform with such a strong pull of the mentioned social media channels ensures brand safety and performance.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 83%
  • Momentum 62%
  • Popularity 83%

socialflow by piano Pricing

  • Free Trial Not Available
  • Offers Custom plan.
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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Onlypult logo
Access all your social media accounts from a unified platform 4.7 Based on 336 Ratings
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What is Onlypult and how does it work?

Onlypult is a scheduled posting service for brands, agencies and businesses, enabling them to post content on different social media accounts, blogs and messengers in an efficient manner. It saves a lot of time by offering access to different apps, including Facebook, Instagram, Twitter, TikTok etc within a unified portal. Users can also monitor multiple accounts from a single window simultaneously without switching accounts. Business owners can allow their employees to publish various content without giving them the password. Users can even follow their competitors and get inspired by them. Onlypult monitors the volume and growth of followers. It keeps track of the time, which drives greater engagement levels and suggests the right time to publish posts with popular hashtags. The software can also be used to generate multiple links and micro landing pages to enhance sales and manage traffic. Onlypult is a useful tool for different companies, no matter if they are large or small, helping them promote their products and services and build strong relations with individual customers.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 91%
  • Momentum 64%
  • Popularity 80%

Onlypult Pricing

  • Free Trial Available
  • Starts at $17.50. Offers Custom plan.
View Details

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

UberSocial logo
App for a user-friendly Twitter experience 3.9 Based on 24 Ratings
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What is UberSocial and how does it work?

UberSocial is a Twitter client app that helps Twitter users to stay up-to-date with their feed, compose tweets and see their notifications with a single click. Through this app, users can format their posts so that they look beautiful to their followers. There are various themes available that lets users customise the app in the way they want. UberSocial also comes with Photo Filters to make pictures attractive. Users can create an Inner Circle so that they don’t miss the posts and comments of the key people. Facebook News Feed feature and cross-posting are also available over UberSocial. Through this app, Twitter users can update their GTalk status, view conversation threads, manage multiple accounts and tweet over 140 characters. Location services including search and tagging are included in this app. Aside from that, profile editing, pull to refresh, saved searches, tweets near you, advanced search functionality, protected tweet mode for privacy, etc. are the other features of this app.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 68%
  • Momentum 64%
  • Popularity 82%

UberSocial Pricing

  • Free Trial Not Available
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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Rignite logo
Powerful Social Marketing 5 Based on 2 Ratings
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What is Rignite and how does it work?

Rignite provides a rich set of social media marketing, monitoring, management and analytics tools. Create social marketing campaigns and manage daily social media activities from a single solution. We make it easy to stay organized and on top of everything.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 92%
  • Reviews 73%
  • Momentum 60%
  • Popularity 74%

Rignite Pricing

  • Free Trial Available
  • Starts at $28.00. Offers Custom plan.
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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Thread Creator logo
Create engaging threads for Twitter Write a Review
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What is Thread Creator and how does it work?

Thread Creator is a smart Twitter threads creation platform that enables you to create and schedule Twitter threads for free. It helps you create, organize, and schedule all of your Twitter threads in one spot. With Thread Creator, you can attach pictures to any tweet in your thread. Although the numbering is set to begin with the second tweet, the platform facilitates incorporating it in the first tweet as easy as clicking a button. The settings menu allows you to turn numbering on and off. When you add links to your tweets, the preview pane of the Thread Creator provides a preview of the link. Threads can be scheduled by users that are signed in. Using the app, you can add images and GIFs to each tweet in your thread. You can toggle the tweets with just a touch of the button using Thread Creator. The platform also facilitates auto scheduling and auto publishing of threads to help you when there is a shortage of time. Additionally, you can save tweets as drafts to enable re-editing whenever you feel right.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 93%
  • Reviews 60%
  • Momentum 64%
  • Popularity 68%

Thread Creator Pricing

  • Free Trial Not Available
  • Starts at $3.00. Offers Free-forever plan.
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76% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Contempas logo
Upload, prepare and schedule your posts. Write a Review
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What is Contempas and how does it work?

They know that there is always some preparation of your content before publishing. This could be a photo filter, adjusting the volume or adding an intro. They got you covered! Plan your posts over time. Contempas offers a comprehensive scheduler that will help you publish content to various platforms at once.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 75%
  • Reviews 60%
  • Momentum 62%
  • Popularity 62%

Contempas Pricing

  • Free Trial Not Available
  • Offers Free-forever plan.
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77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Pyxis Social logo
Most affordable Social Media Management Platform Write a Review
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What is Pyxis Social and how does it work?

The All-new social media tool - Create, Schedule, Post and Analyze in One Dashboard. The most affordable Social Media Management Platform.Pyxis Social - create posts and videos, publish, schedule and analyze posts, all on one social media management platform.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 78%
  • Reviews 60%
  • Momentum 62%
  • Popularity 66%

Pyxis Social Pricing

  • Free Trial Available
  • Starts at $15.00.
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81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ThreadStart logo
For Creators on Twitter. Write a Review
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What is ThreadStart and how does it work?

ThreadStart is the easiest way to write and schedule tweets & threads that will get users noticed on Twitter. Save yourself time and increase your followers. ThreadStart splits your text into tweets, but you always have the last word. Schedule your threads in advance and publish them when your audience listens.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 88%
  • Reviews 60%
  • Momentum 62%
  • Popularity 65%

ThreadStart Pricing

  • Free Trial Available
  • Starts at $7.16. Offers Free-forever plan.
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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Storefries logo
Grow Your Brand on Social Media Write a Review
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What is Storefries and how does it work?

Control all social media accounts, plan posts, and automate Utilize all the functionalities of planning, engagement, and analysis tools to stay on top of social media. Storefries assists with finding on-brand content, and posting it to your Instagram, Facebook, Twitter, and other social media accounts directly. Storefries Scheduler allows to design Creative posts feed into the calendar accordingly to set the posts to publish early without any manual work.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 60%
  • Momentum 67%
  • Popularity 74%

Storefries Pricing

  • Free Trial Available
  • Starts at $9.00. Offers Free-forever plan.
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79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

HyperClapper logo
Boost LinkedIn Content to 10x and More Write a Review
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What is HyperClapper and how does it work?

Hyperclapper is a revolutionary new tool for professionals to get the most out of their Linkedin posts. With Hyperclapper, will be able to amplify the reach and impact of the customers content by increasing the view count on the posts! This means that the customers post will have 10X more views than usual, leading to increased engagement from followers such as Likes and Comments. Boosting the customers engagement makes the content more noticeable, which will help to raise the profile and open doors in terms of career advancement. Get ahead of the competition with Hyperclapper's powerful technology and make an impression on colleagues and industry partners.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 80%
  • Reviews 60%
  • Momentum 64%
  • Popularity 65%

HyperClapper Pricing

  • Free Trial Not Available
  • Starts at $4.92. Offers Free-forever plan.
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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ExpediteSocial logo
Elevate social media presence like never before Write a Review
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What is ExpediteSocial and how does it work?

In today's digital age, having a strong social media presence is non-negotiable for businesses aiming to thrive and connect with their audience. This is where ExpediteSocial steps in - ultimate online social media planner designed to cater to all the content planning needs efficiently and effectively. The platform is not just any tool; it's a comprehensive solution that brings the art of managing multiple social media channels into a seamless, intuitive experience thanks to the state-of-the-art user interface. Optimized for mobile usage, ExpediteSocial ensures that whether you're on the move or at desk, the social media management is just a few clicks away. It doesn't matter if are a small team looking to make big waves or a large agency handling numerous clients; the Team Management Software simplifies collaboration and streamlines the workflow. Believe that success in social media marketing boils down to one thing: information. That's precisely what the software provides, offering in-depth analytics to help make informed decisions and fine-tune the strategy to perfection. With the social media content planner, organizing a posting calendar becomes a breeze, ensuring consistent engagement with the audience. Plus, the post scheduler for platforms like Twitter, Facebook, and Instagram boosts the visibility, ensuring the message reaches far and wide. With ExpediteSocial, not just getting a service; unlocking the potential to elevate the social media presence like never before.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 60%
  • Momentum 64%
  • Popularity 63%

ExpediteSocial Pricing

  • Free Trial Not Available
  • Starts at $19.00. Offers Free-forever plan.
View Details

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

PostcraftAI logo
Effortless content creation, automated management, and exponential growth Write a Review
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What is PostcraftAI and how does it work?

PostCraftAI leverages the power of AI, specifically Chat GPT4, to revolutionize LinkedIn marketing. This social media management software is essential for businesses looking to create viral content effortlessly. With PostCraftAI, users can swiftly generate and schedule content, engaging with their network like never before. The platform offers invaluable LinkedIn profile tips and automated tools to manage and enhance their marketing strategy. The dashboard simplifies post-scheduling and drafting while providing insights on optimal posting times. Users can also preview posts, ensuring perfection before they go live. PostCraftAI's cloud-based solution not only helps in crafting compelling content but also increases the follower base exponentially. This includes post templates and headline suggestions designed to captivate their audience. By automating complex tasks, PostCraftAI allows professionals to focus on what truly matters creating engaging content and growing their LinkedIn presence. With this tool, growing their follower network has never been easier. Start using PostCraftAI today to supercharge their LinkedIn activity and watch their profile reach new heights.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 83%
  • Reviews 60%
  • Momentum 61%
  • Popularity 63%

PostcraftAI Pricing

  • Free Trial Available
  • Starts at $25.00.
View Details

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Feedbird logo
Elevate Your LinkedIn Presence 1 Based on 1 Ratings
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What is Feedbird and how does it work?

Introducing Feedbird - the ultimate analytics tool for LinkedIn. Are you looking to track and measure your performance on the world’s largest professional networking platform? Then look no further than Feedbird! Feedbird offers powerful insights, based on real-time data, into how their LinkedIn presence is performing. Track the growth of their connections with detailed analytics, monitor levels of engagement on your content, and refine their profile strategy based on data-driven insights. With Feedbird, user get an in-depth view of what’s working and what isn't. Identify areas that need improvement so they can pinpoint where to focus their efforts for maximum impact. Utilize their extensive range of metrics and reports to gain a better understanding of how people are engaging with your profile and content. Take control of their professional network with Feedbird the premier performance tracking and analytics tool for LinkedIn professionals.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 62%
  • Momentum 65%
  • Popularity 66%

Feedbird Pricing

  • Free Trial Not Available
  • Starts at $15.00. Offers Free-forever and Custom plan.
View Details

93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Flick logo
Tailor Hashtags for Better Performance 4.8 Based on 103 Ratings
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What is Flick and how does it work?

Introducing Flick, the AI-powered social marketing platform that simplifies and streamlines the entire social media strategy. Creating compelling content is one of the biggest challenges for businesses on social media. Flick takes the hassle out of copywriting by providing with AI-generated suggestions for the captions, saving time and effort. With Flick's Scheduler feature, planning and publishing content becomes stress-free. Schedule posts in advance, ensuring a consistent presence on social media without having to constantly be online. Generate personalized hashtag suggestions based on the industry, niche, and target audience. Flick offers a reliable and easy-to-use Scheduler to plan, create, and publish social media content quickly and efficiently. Keep dominating the social media game with Flick.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 74%
  • Momentum 77%
  • Popularity 85%

Flick Pricing

  • Free Trial Available
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81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

EazyBe logo
Supercharge Whatsapp web Write a Review
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What is EazyBe and how does it work?

Communicating with audience on Whatsapp has never been easier. They have organised the whatsapp tabs for so do what do best. Store user profile, name, add personalized notes and set dates for followup.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 81%
  • Reviews 60%
  • Momentum 63%
  • Popularity 75%

EazyBe Pricing

  • Free Trial Not Available
  • Offers Free-forever plan.
View Details

94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Hookle logo
All in one social media manager 4.8 Based on 26 Ratings
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What is Hookle and how does it work?

Hookle is a social media marketing app in their pocket. Made for busy entrepreneurs and small business owners, Hookle is a single tool that allows them to monitor, publish, and schedule updates across all of their social media accounts. Planning and scheduling social media updates efficiently saves time and allows them to focus on their everyday operations. Everyone can now utilize social media like a pro. Hookle allows them to post to all of their social media profiles at once, keeping their brand consistent across all platforms. Hookle is a social media planner program that helps them save time and stay focused on their daily tasks. Hookle makes social media planning simple by allowing them to schedule their posts to go live whenever they want. Hookle makes working in a social media team considerably easier and more productive. Multiple personnel can access their company's social media channels, allowing for a more flexible approach to social media teamwork and collaboration.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 84%
  • Momentum 75%
  • Popularity 79%

Hookle Pricing

  • Free Trial Available
  • Starts at $4.99. Offers Free-forever plan.
View Details

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Followr logo
AI Social Media Management Software Write a Review
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What is Followr and how does it work?

Introducing Followr, the ultimate All-In-One solution for professionals like who are seeking to align their brand with success. With Followr, can take the social media game to the next level, effortlessly creating captivating content. This innovative AI-powered tools automate calendar, saving the precious time and enabling to focus on what really matters – growing the business. Followr streamlines the workflow, allowing to maximize the productivity and achieve those ambitious goals with ease. Whether its an entrepreneur, an aspiring influencer, or a marketing maven, Followr is a secret weapon for success. This sleek interface and intuitive design make it a breeze to navigate, so can get up and running in no time. Plus, this dedicated support team is always on hand to assist every step of the way, ensuring that the experience with Followr is seamless and stress-free. Take control of brand's destiny with Followr – the All-In-One solution for the professionals.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 94%
  • Reviews 60%
  • Momentum 71%
  • Popularity 74%

Followr Pricing

  • Free Trial Available
  • Starts at $14.50.
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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Hopper HQ logo
Plan, Publish, and Elevate Effortlessly 4.6 Based on 186 Ratings
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What is Hopper HQ and how does it work?

Hopper HQ offers seamless social media management software that empowers users to visually plan and schedule content across major platforms like Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube. With full auto publishing capabilities, it simplifies the process of creating and scheduling posts, including stories, reels, and carousels, without any 'watermarks.' Users can repost from TikTok to Instagram effortlessly, utilizing the platform's web, iOS, and Android compatibility. This tool supports the bulk creation of posts, allowing for efficient handling of multiple accounts and simultaneous posting across networks. Its intuitive grid planner aids in crafting a beautiful Instagram presence, while advanced analytics help identify top-performing content. Additionally, Hopper HQ enhances images and videos with AI-powered upscaling, ensuring every post looks its best. With features like AI-generated captions and first comments, collaborating with their team has never been easier. Hopper HQ is the ultimate tool for those looking to save time and elevate their social media strategy.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 84%
  • Momentum 65%
  • Popularity 80%

Hopper HQ Pricing

  • Free Trial Available
  • Starts at $16.0.
View Details

Pricing Insights for Social Media Management Software

  • The Average Cost of a basic Social Media Management Software plan is $15 per month.

  • 60% of Social Media Management Software offer a Free Trial Allows users to try out the software for a limited period before making a purchase decision. , while 31% offer a Freemium Model Allows users to access basic features at no cost..

List of Social Media Management Software

PRODUCT NAME SW SCORE AGGREGATED RATINGS
Arena Social Stream Arena Social Stream 82 0
advos advos 83 4.8
socialflow by piano socialflow by piano 91 4.3
Onlypult Onlypult 93 4.7
UberSocial UberSocial 88 3.9
Rignite Rignite 85 5
Thread Creator Thread Creator 85 0
Contempas Contempas 76 0
Pyxis Social Pyxis Social 77 0
ThreadStart ThreadStart 81 0

Overview

In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.

What is Social Media Management Software?

Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.

Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.

Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.

Why Use Social Media Management Software?

We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:

Managing more than one account

It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.

Always stay up-to-date

When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.

Monitor keywords for optimal results and leads

Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.

Real-time engagement

As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.

But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.

Top Features of a Social Media Management Software

While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:

Scheduling Posts

Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.

Adaptability

One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.

Promoting and advertising

Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.

Get familiar with your followers

Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.

Top Use Cases for Social Media Management Software

As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:

Industry-level use cases

Marketing Industry

As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.

Hospitality Industry

With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.

Fashion Industry

If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.

Advertising Industry

We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.

Entertainment Industry

Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.

Functional-level use cases

Customer experience

Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.

Brand Image

Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.

Optimizing marketing

Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.

Generation of revenue

Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.

Innovation

Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.

Buying considerations - Detailed Buying Guide of Social Media Marketing Software

If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:

Adaptability

When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.

Available analytics

Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.

Management of campaigns

Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.

User-friendly

Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.

Making the final decision - Choosing the right Social Media Management Software

Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.

Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.

Features

Typical Features

Social Media Monitoring

Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online

Posts Scheduling

Schedules your posts beforehand to post contents timely even in your absence

Multi-User Collaboration

Allows multiple users to work on one project to ensure effective team work

Multi-Account Management

Facilitates the usage of multiple social media account for a wider reach

Customer Engagement

Enables the brand to maintain contact with their potential customers

Brand Tracking

Helps to know the position of your brand on the social media network

Auto Publishing

Publishes scheduled posts as and when they become relevant

Analytics (Social Media)

Helps you analyse performance based on reaction to posts

Content Management

Helps you to create and customize your contents to make user and SEO friendly

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