Metadata.io Features, Reviews & Pricing (July 2025)

About Metadata.io

Metadata empowers businesses to transform their marketing campaigns into data-driven experiments, effectively converting advertising expenditures into a consistent revenue stream. With its advanced features, which include audience targeting, campaign testing, lead enrichment, and revenue optimization, Metadata removes uncertainty from the marketing process. The platform offers robust tools such as multivariate testing, pixel-based ad tracking, and comprehensive reporting, equipping marketers with unparalleled insights into their initiatives. By utilizing buyer intent, user demographics, and firmographics, Metadata enables businesses to refine their audience targeting and enhance lead conversion rates. With capabilities that range from geofencing to web personalization, every dollar invested is strategically optimized to yield significant results. Consequently, Metadata not only simplifies the marketing landscape but also transforms it into a powerful engine for revenue generation.

Pricing

Free Trial Available
Offers Custom plan.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

83%
Reviews

75%
Momentum

64%
Popularity

74%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

Large Enterprises
Medium Business

API Support

NA

Modes of Support

Online

Metadata.io Features

Show Feature Explanation

Show Missing Features

Demand-Side Platforms (DSP) Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

83%

Unique Features

AI Optimization

Uses AI and machine learning to maximize a campaign's performance

Omnichannel Campaign Management

Provides you a single interface for creating and managing campaigns on different channels.

Frequency Capping

Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address

Private Marketplace

Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

Standard Features

Mobile Advertising

Allows for ads to be placed and tracked in mobile apps

Creative Management

Supports a wide range of creative formats such as rich media, expandables, video, etc.

Retargeting

Ability to retarget previous impressions to your site across the web

Reporting

Sends instant status reports about the task with customer feedback

Budget Management

Analyzing financial information to ensure all operations are within budget

Audience Targeting

Allows you to serve different versions of a page to a different set of audience

Brand Safety and Fraud Protection

Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc

Demographic Targeting

Targeting based on age, gender, marital status, income, education

Contextual Targeting

Targeting based on content on the site

Geo Targeting

Targeting based on location, city, timezone, and country

Real-time Bidding

Facilitates buying & selling of ad impressions in real-time auctions

Metadata.io Pricing

Free Trial

Available

Pricing Options

Premium Plans ( Quotation Based )

Pricing Plans

Metadata Custom

Features

Audience Targeting
Campaign Experimentation
Lead Enrichment
Revenue Optimization
Web Personalization

Disclaimer: The pricing details were last updated on 24/02/2025 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Metadata.io Pricing