Zymplify vs Oracle Responsys Comparison

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Zymplify

Marketing Automation Software

4.8 4 user ratings

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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Oracle Responsys

Marketing Automation Software

4.1 125 user ratings

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Overview

Description

Zymplify is a sales and marketing automation software that helps you find interested customers who are vigorously looking for your products but are unable to reach you. They provide you with goal-oriented toolkits to expand your business reach and make sales with speed. They attract and connect with people who have been looking for the kind of products your company deals in, converting strangers into customers. Zymplify works as a Marketing agent that delivers new customers with the best methodology making your time and efforts vastly proficient. It works in four main steps, research, strategy planning, plan execution and result analysis. It studies the client’s needs and prepares plans to meet their expectations. From prospecting to generating leads to providing contact, they work all-round to help you achieve high sales. The businesses get professional toolkits made after exceptional studies with Zymplify. The platform offers a free demo version to try its premium features. Read more

Oracle Responsys is a cross-channel campaign management platform that delivers enhanced intelligence at scale so that companies can create personalised messages based on an individual's interests and preferences alike. It serves industries including automotive, communications, consumer goods, construction & engineering, financial services, food & beverage, government & education, healthcare, high technology, hospitality and so on. With Oracle Responsys, businesses can produce inspiring email marketing messages simply and efficiently, using dynamic personalisation techniques made available. Furthermore, the platform offers an intuitive, code-optional email message designer to customise the campaigns. Oracle Responsys ensures each message reaches its intended recipient in real-time. Also, by using Oracle’s Deliverability Plus, one can gain a competitive advantage over maximising delivery success, besides improving cross-team collaboration. It can even be used to match platform access to job responsibilities and create permissions that are in sync with organisational structure. Lastly, organisations can pivot active marketing programs in response to unexpected market changes or business volumes. Read more

Pricing Options

Free Trial Available
Starts at $136.0.

Free Trial Not Available
Offers Custom plan.

SW Score & Breakdown

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

98%
Reviews

73%
Momentum

61%
Popularity

74%

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

86%
Reviews

78%
Momentum

64%
Popularity

66%

Features

Total Features	9 Features	6 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 3 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online

Reviews & Ratings

User Rating	4.8/5 4 user ratings	4.1/5 125 user ratings
Rating Distribution	Excellent 75% Very Good 25% Average 0% Poor 0% Terrible 0%	Excellent 39.2% Very Good 41.6% Average 12.8% Poor 4.8% Terrible 1.6%
User Sentiments	Excellent Customer Support, Effective Lead Generation & Prospecting Tools, Comprehensive Marketing Automation Features, Easy to Use Interface Limited Third-Party Integrations, Occasional Software Bugs & Glitches, Complex Initial Setup Process, Inaccurate Data in Some Instances	Marketing Automation Capabilities, Cross-Channel Marketing Features, Personalized Campaign Creation, Robust Data Management Steep Learning Curve, Unintuitive User Interface, Limited Customer Support, Occasional Software Bugs
Review Summary	Reviewers appreciate Zymplify's user-friendly interface, which makes onboarding and task management effortless. They commend its robust customization options that allow tailoring the platform to specific business needs. Zymplify's comprehensive reporting capabilities and analytics provide valuable insights for data-driven decision-making. However, some users mention occasional glitches and minor bugs that may hinder seamless operation. Overall, Zymplify is praised for its ease of use, customization, and reporting features, making it a reliable choice for businesses seeking a user-friendly project management solution.	Overall, users commend Oracle Responsys for its robust marketing automation capabilities, highlighting its effective campaign management, lead generation, and email marketing features. The platform's ability to segment audiences and deliver personalized content is widely praised, enabling targeted and effective marketing campaigns. Additionally, users appreciate its user-friendly interface, ease of use, and comprehensive reporting capabilities. However, some reviewers express concerns regarding occasional technical glitches, limited customization options, and the need for improved customer support responsiveness.
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Pricing

Pricing Options	Free Trial Available Starts at $136.0.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	PLATFORM EDITION $826.00 $826.00 per month DATA PLANS & CREDITS $689.00 $689.00 per month ONBOARDING $1,655.00 $1,655.00 One Off Payment USERS $136.00 $136.00 per user / month	Oracle Responsys Custom
	View Detailed Pricing	View Detailed Pricing

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