Simon Data

About Simon Data

Simon Data is a customer data management platform that helps businesses offer personalised experiences that drive accurate business growth. The platform enables users to track customers’ behaviours and use those data to enhance their marketing campaigns in an efficient manner. Simon Data comes with a fully managed end-to-end email service where businesses can review and deploy their email campaigns as per need. In addition, detailed reports and insights about customer engagement, conversion and delivery metrics based on these email campaigns help businesses with real-time decision making. Simon Data also helps businesses unify the entire data into a single place, facilitating easy access to individual members within their team. A flexible and low-code interface of Simon Data makes sharing process a lot easier. Also, it allows users to manage customers’ journeys through any channel of their choice including SMS, Email, ad channels, onsite personalisation, customer support and more.

Pricing

Free Trial Not Available
Offers Custom plan.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

78%
Reviews

85%
Momentum

65%
Popularity

82%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)

API Support

NA

Modes of Support

Business Hours

Simon Data Features

Show Feature Explanation

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Customer Data Platform (CDP) Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

78%

Behavior Tracking

A tracking tool that facilitates fostering positive customer reaction

Data Enrichment

A value-addition process of improving lead quality with new attributes.

Data Orchestration

Automated process to integrate and sync data across multiple marketing channels

Data Source

Import customer data from several sales and marketing channels

GDPR Compliance

Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union

Multi-step Marketing

Create a campaign flow or storyboard by adding numerous campaign elements.

Audience Builder

Allows to segment the customers/subscribers using attributes and personas.

Identity Graph

Create a correlation between individuals with identical match groups.

360-degree Customer view

Aggregates entire customer data attributes from various touchpoints into a single dashboard.

Hyper Targeting

Delivering Ad content to extremely relevant interest group segments.

Data Cleansing

Helps in verifying/correcting/modifying inaccurate or coarse data from database

Email Marketing

Helps to do email marketing and customizes emails to make a good impression to audiences

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Simon Data Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Quotation Based )

Pricing Plans

Multi-step Marketing Custom

Features

Customer Data Management
Multi-Channel Marketing
Marketing Stack Centralization
Advanced Experimentation

Disclaimer: The pricing details were last updated on 11/06/2020 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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Simon Data Reviews

User Rating

4.4/5 (Based on 267 Ratings)

Rating Distribution

Excellent
53.9%
Very Good
38.2%
Average
6%
Poor
1.9%
Terrible
0%

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Review Summary

Simon Data, a Customer Data Platform (CDP) built for marketers, receives positive reviews for its ease of use, integration with various data sources, and powerful segmentation capabilities. Users appreciate the intuitive interface and the ability to create unique customer journeys across channels. However, some reviewers highlight limitations in AWS cloud provider integration, flow builder functionality, and data refresh times. Despite these minor drawbacks, Simon Data consistently receives praise for its outstanding customer service and support team, which readily provides solutions and guidance.

Pros

Simon Data allows seamless integration with various tools, streamlining marketing processes.
It empowers marketing teams with selfservice capabilities, reducing reliance on data specialists.

Cons

The onboarding flow can be confusing and require assistance from customer success teams.
Limited data visualization tools make it challenging to analyze customer journeys effectively.

Simon Data Reviews

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