GreyMetrics Alternatives: Top 10 Marketing Analytics Software in 2025

DashThis is a futuristic market report management tool designed to help marketers, executives, small businesses, freelancers and agencies to generate insightful reports in real-time and save hours of their work. Users can depend on the particular to avail data of their choice across 34+ most popular marketing platforms, like Google Ads, Facebook, Google Analytics, Instagram, Twitter, Youtube and more in an automated manner. They can even depend on DashThis to create a single dashboard view from different sources. Along with that, these dashboards also get updated automatically from time to time offering fresh data. Moreover, a CSV file import system within DashThis, helps users add data of their choice with a few clicks and get work completed in real-time. The solution allows users to add as many client accounts as they want and get those accounts monitored in real-time. Ultimately a wide variety of reports provided by the same enables seamless eCommerce, digital advertising, PPC, analytics and SEO management.

Lifesight is an AI-powered marketing measurement platform that empowers businesses to achieve sustainable growth while safeguarding their customers' privacy. The suite of solutions includes Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), and Incrementality Testing, which provide data-driven insights to improve marketing strategies, enhance ROI, and achieve efficient resource allocation. MMM assesses the impact of marketing strategies on sales and revenue by analyzing variables like advertising, pricing, and distribution. MTA analyzes customer journeys to offer a nuanced view of how multiple touchpoints influence conversions. Incrementality Testing evaluates the real impact of marketing strategies through controlled experiments to differentiate between natural customer behavior and marketing influence. These solutions guide enterprises to make informed decisions about budget allocation and resource optimization, ultimately helping them achieve sustainable growth in the privacy-first era.

Pudding.ai is a real-time ad creative analysis solution that helps marketers understand what elements of creatives help or hurt the performance based on chosen KPIs. The AI analyses images, videos, and copy elements, providing actionable insights and data-driven suggestions to improve future campaigns. Pudding.ai currently supports Facebook, Instagram, Google, YouTube, TikTok, and Pinterest ads.

Supermetrics is a performance management tool that offers solutions to bring all marketing metrics in one place. Relevant data sets can be pulled from several sources using integrations with Google Analytics, Google Ads, Facebook, Bing, Twitter, Linkedin, and other marketing platforms. Supermetrics for Google Sheets allows users to report, monitor effortlessly, and analyze in Google Sheets and provides all the metrics and dimensions users may need. Users can even automate manual data transfer and save time with automated reporting. Supermetrics for Google Data Studio lets users build world-class marketing reports and dashboards in Google Data Studio. Users can connect to PPC, SEO, social, analytics, and other marketing platforms and compare Google Ads, Facebook, Instagram, Twitter, Linkedin, and Bing campaigns in the same charts. Marketing reports can be created quickly using built-in templates. The software integrates with AdRoll, Stripe, Yandex, Metrica, MailChimp, Quora Ads, Optimizely, Searchmetrics, Criteo, Instagram, Pinterest, Reddit, Tumblr, Vimeo, VKontakte, and many more.

DeltaX Assistant software is a platform used to gain insights on Google Ads to manage business workflows. Get instant score on your account and can identify opportunities to optmize your account. Measure the KPIs and receive alerts with AI on spends and ROI. Advertisers, Small and Medium companies make use of the software.

Intelliad is a cloud-based Customer Journey Analytics Software. You will see the context of your marketing strategies via Customer Journey Tracking rather than merely observe individual channels in isolation. You will learn to understand your customers better with intelliAd Customer Journey Tracking and experience a sustained performance boost. Concentrate on the strategic leadership of your search campaigns and leave the automation to the self-learning algorithm of award-winning Bid Management technology.

DigitalMaas software is a Local Marketing Platform used to manage your Google My Business locations at scale.The software offers features like GMB Posts and can respond to Google Reviews, Menus, Photos, and much more. Import your locations and take your audit results to analyse your data and measure the performance of your business. It integrates with Google Analytics, Google Adwords, and more.

AgencyAnalytics is a reporting platform for marketing agencies that helps to monitor all their client’s marketing campaigns in one place. It also helps to generate reports and dashboards for SEO auditing, social analytics, third-party integrations and more. Users are able to create reports with a pay-per-click reporting tool and allow clients access to their own drag & drop dashboard so they can view the KPIs most important to them. The dashboard is 100 percent customizable and allows users to be able to provide branded reports for their clients. With the SEO tools like rank tracker, backlink monitor and others, users can monitor a variety of issues including error messages, duplicate content etc. The rank tracker tool helps monitor site performance and users can choose to view data from specific locations or general global data. AgencyAnalytics can be integrated to various marketing channels like facebook, Bing ads, Google AdWords etc. Its price plan is based on monthly and yearly subscriptions at affordable prices.

Datorama is a dashboard software that is based-on the cloud, so it is quite easy to access it from any location at anytime. The software can gather vital data from multiple sources and display it to the users at one place. It comes with visual analytics, calculation functionality, key performance indicators etc. Users can easily access the files they want with the help of advance widgets, available with this dashboard software. Datorama features both public dashboard and private dashboard, which enables you to monitor other people’s access to the dashboard information. Datorama comes equipped with other features as well, like data visualization, business intelligence and big data features.

NYX empowers brands to create high-performing, visually engaging campaigns with minimal effort and maximum impact. With its cutting-edge tools, businesses can seamlessly transform text into eye-catching image ads or dynamic video ads. The AI-powered product photoshoot feature delivers stunning, studio-quality images instantly, removing the need for advanced skills or equipment. NYX goes beyond creativity by offering campaign recommendations, advanced analytics, and smart budget allocations, ensuring every campaign is optimized for better conversions. By refining audience targeting and providing creative analysis with actionable recommendations, NYX helps brands connect with the right audiences in impactful ways. Say goodbye to data silos and inefficiencies NYX integrates advanced insights into a streamlined platform, making it easier than ever to generate campaigns that perform. Perfect for brands looking to boost sales, reduce effort, and remove the skill barrier, NYX is the ultimate partner for scaling growth.

For businesses looking to stay ahead of the competition, godmodehq is the ultimate solution. This powerful suite of analytical tools helps to monitor and understand market and competitor data, identify growth opportunities, and gain an advantage over rivals. Rely on us to help the source innovative web2 platforms to attract customers and keep them coming back for more. With this insights can measure and optimise acquisition and retention strategies for a higher ROI. godmodehq will turn even novice professionals into savvy marketers who know exactly which approach works best for their target audience. Make the business stand out from the crowd with godmodehq today!

AdStage is a hassle-free PPC software that helps B2B organisations with advanced PPC reporting. Trusted by different companies from all around the globe, this software helps to analyse and automate one’s paid marketing at scale. With AdStage company leaders can analyse and share insights on ad campaigns and conversions with their designated teams and clients. Furthermore, this software allows the company's users to automatically monitor and optimise tasks, including day-partying ads, so the marketing team can focus on strategy. With AdStage, business leaders can normalise data to the preferred destination, such as BI tools. Also, by using this software companies can put their cross-channel ad data into Google sheets with a single query. Moreover, the partnerships provided by this software help companies with deeper insights thus ensuring their growth at full potential. Furthermore, its analytics and conversions can easily connect the data to down funnel metrics. By using AdStage, business organisations can pull marketing related data in an instant and ship it to the tools present within the software’s ecosystem. Also, this software promises to help its customers with 5x higher CTR.

TrackMaven is a marketing analytics software that enables users to connect and monitor marketing performance across different channels, which would help them tie details to the bigger picture. The software aims to make data the asset to one’s business via social media platforms, ads, website analytics, content, SEO and traffic, social listening, competitive intelligence, and influencer marketing. One can easily get back to what they love, and use the software to become the reporting and insights team to help one stay focused on sharing their brand’s story. Developers have designed this software in a way, which combines marketing expertise and knowledge with world-class technologies. TrackMaven has widely helped marketers to drive expected results in the simplest manner and that too, without consuming much time. With this application, marketers can boost their ROI by overcoming even difficult situations and decision-making processes. Marketers can draw insights from any online marketing channel, including Facebook, Instagram, Instagram Ads, Google Analytics, YouTube, Linkedin and many more.

DOZ is an Online Campaign Management Software. They set-up a custom and efficient online strategy to achieve your business goals. Improve your visibility on the internet and grow the number of daily visitors to your websites or apps. Turn your visitors into qualified leads and customers to increase your revenue. The build an eye-catching and unique identity that speaks to your market and to your customers.

iSpot.tv is the new standard in TV ad measurement. This technology takes fast and accurate measures of both linear and streaming investments, allowing users to make informed decisions about the marketing strategy that will drive ROAS. With iSpot.tv's analytics capabilities, they can zero in on potential issues, get creative ideas for optimizing campaigns, and have total control over all aspects of your TV ad investment with easy-to-understand graphical reports. Seamless integrations allow for real-time access to consumer data while proprietary algorithms scan millions of television ads around the clock. By positioning yourself at the forefront of modern marketing with iSpot.tv, they will access powerful insights that will guarantee success time and time again.

SharpDash software is a platform used to create a dashboard to monitor your data in minutes. The software offers a simple growth charts to measure your product's data grown each month. Marketers, Small, Medium companies make use of the software.

Maralytics is a complete, automated marketing solution that gets data straight from one’s POS giving them real-time, reliable figures. Trusted by many companies, this platform is the best choice to boost their marketing results. Maralytics is used in different industries that include entertainment, hospitality, tourism, retail and e-commerce. To access results from traditional or digital campaigns, big or small businesses use different tools of this platform. Furthermore, it also provides insights to the business organisations about their ROI story for any type of marketing activity. Also, this automated marketed solution allows users to generate customised tailor-made reports with just one click. By using multiple formats, one can gain many ideas that are right for their businesses. On knowing the marketing results, Maraltytics makes sure to create an effective and repeatable system, making business decisions easier and aligning advertising activities with operations. Maralytics has partnered with the top POS systems such as Vend, Square, Xero and Kounta by Lightspeed which provide businesses with smooth and trouble-free integration.

Revlitix brings data-driven decision-making to the marketing world eliminating the tedious manual labor of analysis and simplifying the process so that even the busiest of professionals can take control. This software offers an intuitive interface for all levels of marketing experience and provides visibility into the campaigns quickly, easily, and with minimal effort. With Revlitix, they will find it easier to leverage insights, track KPIs and make decisions based on hard data all rolled into one platform. Get a comprehensive view of all aspects of the marketing strategy, including website performance, ad channels and media spend, lead flow metrics, segmentation reporting and more. Automate data collection processes at every stage while discovering valuable business insights without spending hours in endless spreadsheets. That's why Revlitix is quite simply the ultimate marketing analytics platform offering easy access to data accuracy for smarter decision-making on terms that fit the schedule.

Introducing Qualli, the ultimate solution for effortless user feedback! Gone are the days of struggling to gather valuable insights. With Qualli, they can easily set up automated feedback loops, saving they time and effort. Say goodbye to waiting weeks for feedback – now they can obtain it in a matter of minutes! This innovative platform allows they to capture essential insights directly within their product. Imagine engaging with their users in their natural environment, where they interact most. Qualli seamlessly integrates real-time surveys, ensuring that valuable feedback is received at the right moment. No more hassle of scheduling lengthy interviews or sending out laborious questionnaires. Qualli makes it effortless to connect with their users and obtain their thoughts and opinions instantly. But that's not all with Qualli AI, analyzing survey data has never been easier. This advanced artificial intelligence quickly processes the feedback, providing they with fast and accurate insights. Making informed decisions has never been this simple. Qualli takes the guesswork out of their decision-making process, saving they valuable time and allowing they to focus on what really matters: their product and their customers. Designed with professionals in mind, Qualli is the perfect tool for those seeking a third-party perspective. Whether they are a product manager looking to improve their user experience or a marketing professional aiming to gather customer insights, Qualli has got they covered.

Reportei is a Social Media and Digital Marketing Reports and Dashboards generation tool that helps to increase the customer base. This platform offers reports and dashboards from multiple social media channels including Facebook, LinkedIn, Youtube, Google Analytics, Google Ads and more. Thus helping companies generate professional reports and dashboards within 3 seconds. 2000+ companies, agencies and freelancers use Reportei to streamline marketing reports and dashboards alike. Further, with Reportei, brands can improve their quality of services by showcasing accurate metrics to individual clients. As after generating reports and dashboards, this platform analyses the same and sends it to the respective clients accordingly. It also provides detailed metrics to understand what’s working for the marketing strategies and which strategies need to be adjusted. This helps improve the communication levels between clients. The full-fledged feature list of this particular goes as report wise PDF generation and linking, personalised reports, added integration and marketing timeline.