optilyz Alternatives: Top 10 Direct Mail Automation Software in 2025

Sendoso is an effective way to connect with customers and drive revenue with personalized gifts, branded gifts, Cameos, virtual experiences, and more. The platform enables users to build a pipeline and increase sales velocity. Using Sendoso, users can keep their marketing programs relevant and agile which will save 20+ hours per campaign for the user. If a user wants to demonstrate ROI to key stakeholders then they can do so with the assistance of Sendoso. The platform will give approximately 450% return on campaign investment. Users can create the sending strategy, fully integrated with their existing programs and campaigns. Users can ensure their Physical Impressions are timely, relevant, and completely custom to their recipients. Once the content is ready, users can send it to their customers using the tools they are already using. Users can specify how they want their item to be packaged—the box, crinkle paper, copy on the handwritten. Users can connect with their recipients as soon as they receive their package or eGift.

Inkit is the direct mail marketing automation platform that enables brands to create, execute, and optimize direct mail campaigns to power world-class customers. Design direct mail marketing campaigns using a custom template builder that has features for fonts, colors, and image uploads. Simply plug-and-play on the builder to design the best mail for your customers. Control size and scope to trigger one piece or a million for the same price. Segment your direct mail audience based on demographics or customer data. Upload CSV files or integrate lists from CRMs such as Drip, HubSpot, Sailthru, or Iterable.

DashingMail is an e-mail marketing software that helps create effective mail campaigns. The campaigns are created and deployed using easy drag and drop tools. DashingMail helps to design and automate users’ email campaigns, providing beautiful and branded responsive emails and saving time and money in the process. The automated email marketing sends emails to contacts even when the user isn’t around. The emails are created using pre-designed templates provided by design experts. Users are also able to send custom messages based on the audiences’ action. Robust contact lists can be built by adding contacts one-by-one, through a web based subscribe form or they can be imported through a csv or txt file. A number of other list management tools are also available to help users grow their audience. Content is delivered according to relevance to various audience and other features like integration and importing to help build a list of contacts. Analytic tools provide users with detailed reports on the performance of their email campaigns, including delivery rate, open rate and many other statistical data.

Click2Mail offers a cloud-based hybrid mail system designed to simplify postal mail processes, eliminating the need to print, fold, stuff, or stamp envelopes. This innovative solution makes sending mail efficient, affordable, and user-friendly. Their web-based tools and APIs support the mailing operations of thousands of businesses globally, ensuring seamless integration and superior performance. With a strong commitment to system excellence and exceptional customer service, Click2Mail stands out as a reliable partner for businesses of all sizes.

Lob is an intelligent, direct mail platform that turns direct mail into intelligent mail. With best-in-class automation, out-of-the-box analytics, and an expansive print delivery network, Lob enables you to run direct mail campaigns at any frequency and scale. You can set up and execute direct mail campaigns in minutes and seamlessly integrate Lob with your existing tech stack. Lob's platform makes advanced personalization and localization easy, with no coding required. Plus, it offers integration with Salesforce and other CRM tools for easy attribution measurement. Use QR codes and PURLs to track conversions.

Mailsend is an email marketing software that helps B2B companies to connect with their prospects by creating and forwarding newsletters as per need. They can also perform A/B testing, customer segmentation, drip campaign management and open tracking with the same. Recognised by 3000+ users, this software enables companies to build powerful drip sequences, manage subscriber lists, send personalised newsletters and import bulk subscribers. Further, Mailsend flaunts an intuitive editor that helps the email marketing team of a company to create customised emails and send unlimited amounts of these emails with Sendgrid, SES, Gmail, SMTP and Office 365 channels. It also hosts merge fields, custom conditions, an in-built drag & drop email builder, date functions and pre-defined templates to hyper-personalise the emails. By using this software, a company can also generate more leads that will eventually help in growing its business. Creating and automating email campaigns is another feature of Mailsend. Further, with the drip email marketing strategies, leaders can turn a startup into a business that receives constant audience engagement.

Mailform is one of the easiest ways to send a document or letter online with the help of its dashboard or mobile app. It’s a mailing solution that enables users to print and mail documents via USPS. Users can send out an email straight from a form, making it simple and fast. It allows users to mail documents to multiple recipients and also import contacts easily. Users can upload files and digital documents to the service and post bulk or individual page letters, invitations, forms, invoices, and postcards. The address book feature allows users to save all contacts, making it easy to use. It comes with batch processing and bulk send options that make the solution good for individuals and business users who are looking for fast and easy options to get their work done. Delivery tracking and email notifications are some of the other features of the solution. The tool allows integrations with FreshBooks, Clio, Quickbooks, Google Drive, Google Docs, Box, Harvest, Zoho Books, and FreeAgent.

Thanks.io provides an effective way to send high-converting, automated hyper-realistic postcards, notecards, letters, and gift cards at scale. Unlike email and text messages, which have seen a decline in deliverability, Thanks.io ensures message gets delivered and seen. With rising costs and stricter rules on PPC advertising, print is making a comeback purely due to its cost-effectiveness. Thanks.io integrates dynamic QR codes, allowing to track interactions and follow up seamlessly. The platform makes it as simple as sending an email, with automation from the favorite software, CRM, or shopping cart.

Hello Market is an ultimate online tool to forward customisable and printed direct mail within the UK. Users can generate direct mails all by themselves in just three easy steps. First, users need to generate a design of their own, for which they can choose a template from the library or create one with the design editor available. Second, the 3D previewer present within can be used to upload mailing data and bring forth company-specific/personal creativity into life. Third, now users will have to download a PDF proof of their generated mails and select their postage levels. Hello Market will start forwarding the mails in real-time. Direct mail products covered by the smart tool are postcards, letters, simple cards and brochures. Also, a qualified team of customer support executives help with direct mail and related support in design & copy of the same. Data stored within is absolutely secure protected under SSL technology.

Giftpack leverages AI technology to transform the personalized gifting landscape. Its AI-powered solution streamlines the corporate gifting process, ensuring that each gift is uniquely tailored to the recipient. This innovative approach not only makes gifting easier but also enhances the emotional connection and impact of each present. Giftpack positions itself as an essential partner for businesses, providing the tools they need to simplify complex tasks so they can focus on building meaningful relationships through thoughtful, personalized gifts.

DосuРоst is а Сlоud-bаsed рlаtfоrm used to mail physiсаl letters, сheсks and роstсаrds online. It is able to mail many different types of documents such as ассоunt statements, invoices, newsletters, notices, bills and many more. Customizable Branding, Mailing List Management, Invoice, Dосument Management, and Third-Party Integration are just а few of the features DосuРоst offers to its users. The software offers smart tооls to сreаte UV-соаted роstсаrds that are easily сustоmizаble. Users’ can upload address and email documents and send рrоfеssіоnаl checks with the click of а button. It is also integrated with Google Dосs, and Hubsроt. You can соnnесt DосuРоst and Hubsроt easily with each other to send letters, сheсks and роstсаrds to any соntасt or соmраny reсоrd. Plus, you саn even аutоmаte sending of letters and роstсаrds using the DосuРоst Workflow асtiоns. It is the most соnvenient way to send physiсаl mail right from your desktор. The соmраny will print, stamp and send U.S. mail for you, from 75¢.

Quick Mail is an email automation platform that enhances deliverability and automates follow-ups, allowing you to receive more responses with less work. It enables you to create manually, utilise a contact form, or use CSV or Google Drive spreadsheets to import a large number of prospects. With Quick Mail, you can automate the import of your Google Drive spreadsheet whenever it is updated to improve your productivity and make each email stand out with personalization to increase your open and reply rates. You can make your own merging tag and characteristics and employ A/B Testing and dynamic testing to enhance deliverability and response rate. Using Quick Mail, users can remove prospects who automatically responded from the campaign and contact them again. With their sophisticated auto-warmer technology, their system monitors and maintains the health of your inbox, ensuring that your emails have a better chance of arriving in the inbox of your intended recipient. QuickMail’s free Auto-Warm-Up Email tool will help you maintain and enhance deliverability, ensuring that your emails reach the right place.

Reachdesk is a direct marketing platform that helps businesses to increase reply rates, accelerate deals, build pipelines and drive loyalty. The platform can be integrated with users CRM and marketing automation software besides incorporating gifting and direct mail into existing sequences and workflows. It helps to remove the manual load of direct mail and gifting by automating the entire processes within a unified portal. Moreover, users can also set predefined audiences and triggered email sends based on real-time data and business logic through its multi-channel campaigns. Reachdesk provides real-time visibility and ROI analysis of offline campaigns and eGifts to measure the factors which optimise campaign across the entire organisation. It also provides a global network of warehouses to store items in the dedicated section so that customers can find them easily. Further, users can send and track gifts through its marketplace of verified local providers. They can also send handwritten notes to customers with personalised messages. The software offers active integration with external platforms like Salesloft, Salesforce, Hubspot, Marketo and Outreach.

DirectIQ is an easy to use tool that helps users deploy email marketing campaigns within seconds. Both locally stored and online contacts can be imported within a few clicks. Based on the demography of the contacts, segmented and targeted email campaigns can be created. The tool also allows the tracking of valuable report metrics. These include the number of recipients contacted, geo-tracking, and number of successful deliveries. Alongside, an intuitive dashboard provides a consolidated view and features such as campaign scheduling, templates, and segmentation. Users who are looking for customized templates have also been catered to through the DirectIQ Friendly Editor. Additional features include subscriber management, social media integrations, API automation, inbox delivery, and more.

Giftsenda streamlines corporate gifting with its versatile Direct Mail Automation Software, enabling businesses to create impactful gift campaigns effortlessly. In just minutes, users can launch campaigns and see gifts delivered internationally in as little as 1-3 business days, thanks to Giftsenda's extensive global reach across over 200 countries. The platform caters to diverse corporate needs by offering a Custom Gift Builder and Online Gift Collections, allowing recipients to select gifts that resonate with them. For those seeking further convenience, the Gift Concierge Service expertly handles all campaign details, freeing businesses to focus on growth. Advanced features like Automated Gifting, Bulk Gifting, and CRM integration ensure seamless operation, making it easy to sync recipient data or automate workflows. Giftsenda positions itself as the ideal partner for businesses, providing user-friendly tools that transform complex gifting tasks into simple, engaging experiences, ultimately enhancing customer relations and brand loyalty.

Postalytics is a cloud-based direct mail automation software. They intelligently route your mail to high speed, digital commercial printers for printing, postage, bar-coding, and delivery to the USPS. Leverage your Marketing Automation and CRM with automated workflows that trigger direct mail. Mail to a new audience in minutes with integrated, highly targeted mailing lists for Consumers, Occupants, and Businesses. Unleash your message with personalized postcards and letters – without the bottlenecks associated with traditional direct mail production.

AmazingMail is a direct mail marketing and web to print solution that helps companies to expand their customer base and increase revenues in real-time. The solution lets users upload their own artwork or create a new design from scratch. It allows companies to browse a selection of customisable stock designs from their own library. There are hundreds of mailer design templates available for any occasion and all these creative designs are royalty-free. The solution allows users to start marketing campaigns for their local customers by distributing messages in their neighbourhood. The Postal Protect feature of its direct mailer printing service keeps users assured that their products will be delivered to the customers in the best condition possible. AmazingMail allows companies to send marketing cards and mailers online by mail. Lastly, print, stamp, address and mailing of cards with postage and durable Postal Protect coating are available options within AmazingMail.

Direct Mail Manager software is a platform used to send postcards and measure the performance of campaigns. The software offers templates to customize the campaigns. Manage lists and track campaigns results from your existing CRM to automate workflows. It integrates with Marketo, Zapier, and more. Marketers, Small and Medium companies make use of the software.

Alyce is an AI-powered B2B gifting platform that’s redefining direct mail, swag, and gifts with its scalable, sustainable, hyper-personalized approach to account-based marketing. Alyce builds real, personal relationships that deliver up to twice the named account penetration and drive a 5x pipeline versus traditional approaches.

Flexmail helps users to understand their target audience through customer data and click behavior, and provide them with targeted and effective messages, both through direct campaigns and through personalized marketing automation scenarios. As a Flexmail user, they are always assured that the user will benefit from the latest ideas and possibilities within our industry. This team identifies the specific needs of the users and new trends and technological evolutions in the market on a constant basis.