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95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MailChimp logo
Email Marketing Software

4.4 19,734 user ratings

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92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Customer.io logo
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Overview

Description Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails with just a single API request. MailChimp enables you to reach a wider audience with its ad campaigns on Google, Facebook and Instagram. It also provides you with advanced reporting features which lets you access your sales, revenue or any other report from anywhere, anytime. Its mobile app features a number of intent-based templates that lets you create and send campaigns directly from your phone. Read more Customer.io is a comprehensive marketing platform that helps marketers to send data-driven emails, SMS, and push notifications. The platform’s RESTful API helps marketers create, update and delete customers from their database easily. It also enables users to add third-party integrations, such as Segment, Hull, mParticle, RudderStack, and more. With Customer.io, businesses can easily divide their audience into different segments and target a particular group of people as per their designed marketing strategy. Apart from the group, users can even separate an individual from the group and easily monitor their event-wise logs, attribution data, messages received by them, and more. The transactional API facility offered by the platform enables marketers to customize transactional messages in their own way. Customer.io can be used to send multichannel newsletters within customers’ timezones. Users can also monitor their message leaderboard, conduct active A/B tests, streamline metrics delivery, and segment memberships, all from a single dashboard. Apart from that, marketers also get to compare campaigns, newsletters, and other metrics with the help of detailed analytical reports offered by the same. Read more
Pricing Options
  • Free Trial Available
  • Starts at $4.45. Offers Free-forever plan.
  • Free Trial Available
  • Starts at $100.0. Offers Custom plan.
SW Score & Breakdown

95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    80%
  • Momentum
    68%
  • Popularity
    92%

92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    79%
  • Momentum
    63%
  • Popularity
    85%
SaaSworthy Awards # 9 Fastest Growing # 5 Most Popular # 10 Fastest Growing # 15 Most Popular

Technical Details

Organization Types Supported
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • Available
  • Available

Reviews & Ratings

User Rating
4.4/5 19,734 user ratings
4.5/5 77 user ratings
Rating Distribution
  • Excellent

    56.8%
  • Very Good

    33.6%
  • Average

    7.2%
  • Poor

    1.5%
  • Terrible

    0.9%
  • Excellent

    55.8%
  • Very Good

    40.3%
  • Average

    2.6%
  • Poor

    0%
  • Terrible

    1.3%
User Sentiments

    Ease of Use, Free Plan, Email Templates, Extensive Integrations

    Unreliable Customer Support, Account Suspensions, Spam Issues, Outdated Interface

    Not Available
Review Summary

Overall, users praise the user-friendly interface, email customization options, and automation features of the software. They appreciate the wide range of templates, ease of use, and helpful customer support. However, some users mention occasional glitches, deliverability issues, and limited reporting capabilities. Additionally, pricing concerns and a learning curve for advanced features are noted. Generally, users find the software effective for basic email marketing needs, but suggest improvements for advanced functionalities and analytics.

Customer.io is praised for its ease of use, powerful automation features, and integration with other platforms, particularly Segment. Users find it a valuable solution for building complex marketing workflows and nurturing leads. However, some users note limitations in the email editor, reporting capabilities, and a steep learning curve for non-technical users. There is also concern about pricing for larger user bases.

  Read All User Reviews Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Available
  • Starts at $4.45. Offers Free-forever plan.
  • Free Trial Available
  • Starts at $100.0. Offers Custom plan.
Pricing Plans
Monthly Plans Annual Plans

Free Free

Essentials $4.45 $4.45 per month

Standard $6.64 $6.64 per month

Premium $132.85 $132.85 per month

Essentials $100.00 $100.00 per month

Premium $1,000.00 $1,000.00 per month

Enterprise Custom

 
View Detailed Pricing
View Detailed Pricing

Screenshots & Videos

Screenshots App Engagement
+ 2 More
New Dashboard
+ 1 More
Videos Video Thumbnail
+ 1 More
Video Thumbnail
+ 1 More

Vendor information

Company Details Located in: Atlanta, Georgia Located in: Portland, Oregon Founded in: 2012
Contact Details

Not available

https://mailchimp.com/

Not available

https://customer.io/

Social Media Handles

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