Force24 vs Ortto Comparison

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Force24

Marketing Automation Software

4.8 24 user ratings

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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Ortto

Marketing Automation Software

4.7 3 user ratings

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Overview

Description	Force24 is a marketing automation software. They are a team of lead nurturing and creative experts that employ our proprietary automation platform to deliver results-driven cross channel campaigns. They offer a fully managed service from data acquisition to creative artwork, to cross channel, automated campaign execution. Read more	Use no-code integrations to unlock data from marketing, finance, support, sales, and product into a single customer profile to reveal actions that are important to business. Powerful segmentation allows to target audiences based on any combination of demographic, firmographic, behavioral, event-based and transactional data. Read more
Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Available Starts at $509.0.
SW Score & Breakdown	85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 93% Reviews 76% Momentum 64% Popularity 76%	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 66% Momentum 66% Popularity 83%
SaaSworthy Awards	Not Available	# 7 Fastest Growing

Features

Total Features	8 Features	9 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 5 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less

Technical Details

Organization Types Supported	Not available	Large Enterprises Medium Business Small Business
Platforms Supported	Not available	SaaS/Web/Cloud
Modes of Support	Not available	Online
API Support		Available

Reviews & Ratings

User Rating	4.8/5 24 user ratings	4.7/5 3 user ratings
Rating Distribution	Excellent 95.8% Very Good 0% Average 0% Poor 0% Terrible 4.2%	Excellent 66.7% Very Good 33.3% Average 0% Poor 0% Terrible 0%
User Sentiments	Excellent Customer Support, Intuitive Journey Builder, Effective Email Automation, Comprehensive Training Resources Email Template Builder Issues, Complex CRM Integration Process, Limited Native Integrations, Microsite Design Limitations	Not Available
Review Summary	Reviewers commend Force24 for its user-friendly interface, robust features, and excellent customer support. Many users highlight the ease of use and intuitive design, enabling quick onboarding and efficient task management. The platform's comprehensive functionality, including project tracking, resource allocation, and budget monitoring, is also widely appreciated. Furthermore, reviewers praise the responsiveness and helpfulness of the customer support team, ensuring swift resolution of any issues or queries.	Ortto is a popular CRM and marketing automation tool lauded for its user-friendly interface, particularly for setting up visual journeys and email campaigns. Users praise its robust automation capabilities, seamless integration with Salesforce, and efficient lead management. However, some users find the learning curve steep, particularly for complex workflows. While the platform offers a wide range of features, some users may find the pricing to be high, and the lack of native integrations can be frustrating. Additionally, the transition from Autopilot to Ortto can be challenging, with users reporting confusion and occasional technical issues. Overall, Ortto is a powerful tool for businesses looking to improve their email marketing and customer engagement strategies, but it requires a time investment to fully master its capabilities.
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Pricing

Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Available Starts at $509.0.
Pricing Plans Monthly Plans Annual Plans	Force24 Custom	Professional $509.00 $599.00 per month Enterprise $1,699.00 $1,999.00 per month
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