Drip vs Ortto Comparison | SaaSworthy.com

90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Drip

Marketing Automation Software

4.4 133 user ratings

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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Ortto

Marketing Automation Software

4.7 3 user ratings

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Overview

Description	Drip is an email marketing automation tool. A simple to use, intuitive tool - Drip helps users to connect and engage their customers on a personal level with a smarter ecommerce managing system. With a flexible API, simple migration and a large collection of integrations, Drip is able to adapt to any marketing campaign strategy of your choice and work in perfect harmony with it to produce desired results. Integrating Drip to your other tools boosts its capabilities, you never miss out on important details and activities going on with your marketing campaign. You can customize your content to make relevant recommendations, keeping your customers happy and boosting your online sales. An analytics and reports function is provided to let you know what is working and what is not with your customers. By depending on the reliable statistics and metrics provided, you have an idea of trends and what is popular with your customers. Drip also features an advanced events and tracking system, Zapier integration, a rich automations builder and uses a tag-based system. Read more	Use no-code integrations to unlock data from marketing, finance, support, sales, and product into a single customer profile to reveal actions that are important to business. Powerful segmentation allows to target audiences based on any combination of demographic, firmographic, behavioral, event-based and transactional data. Read more
Pricing Options	Free Trial Available Starts at $39.0.	Free Trial Available Starts at $509.0.
SW Score & Breakdown	90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 79% Momentum 60% Popularity 82%	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 66% Momentum 66% Popularity 83%
SaaSworthy Awards	# 11 Most Popular # 14 Most Popular	# 7 Fastest Growing

Features

Total Features	10 Features	9 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.4/5 133 user ratings	4.7/5 3 user ratings
Rating Distribution	Excellent 55.6% Very Good 37.6% Average 3% Poor 1.5% Terrible 2.3%	Excellent 66.7% Very Good 33.3% Average 0% Poor 0% Terrible 0%
User Sentiments	Powerful Automation Workflows, Easy to Use Interface, Extensive Integrations, Comprehensive Email Marketing Features Occasional Software Bugs/Glitches, Limited Email Template Customizations, Steep Learning Curve, Slow Customer Support	Not Available
Review Summary	Reviewers generally find the software easy to use, praising its user-friendly interface, intuitive design, and comprehensive onboarding materials. They commend its email marketing capabilities, highlighting the user-friendly drag-and-drop editor, customizable templates, and automation features. Additionally, reviewers appreciate the software's analytics and reporting capabilities, which provide valuable insights into campaign performance and customer engagement. However, some users express concerns regarding the software's pricing, suggesting that it may be expensive for small businesses or startups.	Ortto is a popular CRM and marketing automation tool lauded for its user-friendly interface, particularly for setting up visual journeys and email campaigns. Users praise its robust automation capabilities, seamless integration with Salesforce, and efficient lead management. However, some users find the learning curve steep, particularly for complex workflows. While the platform offers a wide range of features, some users may find the pricing to be high, and the lack of native integrations can be frustrating. Additionally, the transition from Autopilot to Ortto can be challenging, with users reporting confusion and occasional technical issues. Overall, Ortto is a powerful tool for businesses looking to improve their email marketing and customer engagement strategies, but it requires a time investment to fully master its capabilities.
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Pricing

Pricing Options	Free Trial Available Starts at $39.0.	Free Trial Available Starts at $509.0.
Pricing Plans Monthly Plans Annual Plans	Drip $39.00 $39.00 per month	Professional $509.00 $599.00 per month Enterprise $1,699.00 $1,999.00 per month
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