ActiveCampaign vs User.com Comparison

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ActiveCampaign

Marketing Automation Software

4.4 6,037 user ratings

Get Free Advice

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

User.com

Marketing Automation Software

3 4 user ratings

Get Free Advice

Overview

Description	ActiveCampaign is designed by combining the all-around abilities of marketing automation, email marketing and Customer Relationship Management automation. It is suitable for any business size. With the phenomenal drag-and-drop interface, you can send beautiful newsletters, build and design email campaigns to engage their audience, thereby converting more contacts into customers. It also lets you connect and collaborate with the users through their forums as well as other social media platforms. ActiveCampaign pricing plans are affordable and they also offer discounts to the non-profit organizations. Read more	User.com is an intuitive marketing and sales automation software. The platform is held in high esteem for providing the best omnichannel user experience that presents the right message for the right user at the right time. User.com entirely automates a plethora of activities starting from lead generation to sales, besides taking care of the administrative operations while manual labour can be focused on selling only. It caters to all sections of a client organisation and that includes the sales, along with management, marketing, customer and employee support. Quick integrations make it easier for User.com to play along with the preloaded applications in the system and it further captures the behaviour of users with visitor trackers and detailed visitor timelines. That ultimately equip team members with all sorts of accurate data about their customers. Migrating or switching to User.com is again an easy and convenient process that might take a minimum of ten to fifteen hours. User.com brings all information, conversations and deals on a single, interactive platform. Read more
Pricing Options	Free Trial Available Starts at $15.0.	Free Trial Not Available Offers Custom plan.
SW Score & Breakdown	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 100% Momentum 68% Popularity 90%	87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 72% Momentum 62% Popularity 77%
SaaSworthy Awards	# 1 Most Worthy # 1 Fastest Growing	# 11 Fastest Growing # 17 Most Popular

Features

Total Features	10 Features	10 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.4/5 6,037 user ratings	3/5 4 user ratings
Rating Distribution	Excellent 57.6% Very Good 33.8% Average 4.1% Poor 1.5% Terrible 3%	Excellent 50% Very Good 0% Average 0% Poor 0% Terrible 50%
User Sentiments	Robust Automation Features, Excellent Customer Support, Extensive Integrations, User-Friendly Interface Sluggish Website Performance, Email Deliverability Issues, Complicated CRM Functionality, Limited Email Template Customization	Excellent Customer Support, Easy-to-use Interface, Comprehensive Marketing Automation, Extensive Integrations Occasional System Crashes, Limited Live Chat Functionality, Complex Email Template Builder, Unintuitive CRM Functionality
Review Summary	Many users find ActiveCampaign easy to use and navigate, with a user-friendly interface and comprehensive features. Its automation capabilities, such as email marketing, landing page creation, and contact management, receive praise for streamlining workflows and improving efficiency. However, some reviewers express concerns about occasional technical glitches, limited customization options, and the need for comprehensive training to fully utilize the platform's potential.	UserEngage users appreciate its user-friendly interface, ease of use, and the ability to personalize campaigns and messages. The platform's robust analytics and reporting capabilities are also well-received, allowing users to track campaign performance and measure ROI. However, some users have reported occasional technical glitches and have expressed a desire for more advanced features and integrations. Additionally, the pricing structure has been a point of contention for some, with some users feeling that it is not as competitive as other similar platforms.
	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Available Starts at $15.0.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Starter $15.00 $15.00 per month Plus $49.00 $49.00 per month Pro $79.00 $79.00 per month Enterprise $145.00 $145.00 per month	User.com Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Brevo 4.7 2,247 ratings Kit (formerly ConvertKit) 4.4 462 ratings ActiveCampaign Vs Kit (formerly ConvertKit) MailerLite 4.7 1,116 ratings ActiveCampaign Vs MailerLite MailChimp 4.4 19,734 ratings ActiveCampaign Vs MailChimp Klaviyo 4.4 1,724 ratings ActiveCampaign Vs Klaviyo	DigitalCRM.com GoCRM 5 2 ratings Zoho Marketing Automation 2 1 ratings User.com Vs Zoho Marketing Automation Method CRM 4.2 42 ratings SALESmanago 4.6 496 ratings User.com Vs SALESmanago
	View All ActiveCampaign Alternatives	View All User.com Alternatives