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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Email Marketing Software

4.7 1,116 user ratings

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Overview

Description ActiveCampaign is designed by combining the all-around abilities of marketing automation, email marketing and Customer Relationship Management automation. It is suitable for any business size. With the phenomenal drag-and-drop interface, you can send beautiful newsletters, build and design email campaigns to engage their audience, thereby converting more contacts into customers. It also lets you connect and collaborate with the users through their forums as well as other social media platforms. ActiveCampaign pricing plans are affordable and they also offer discounts to the non-profit organizations. Read more MailerLite’s email marketing solution empowers people of all skill levels to create professional campaigns from start to finish at affordable pricing. Their intuitive drag and drop editors and templates make it easy to build newsletters, websites, landing pages, pop-ups and more. All without coding!. With MailerLite's powerful and free drag and drop website builder you easily create a personalized website to share your blog or brand Connect with your audience and grow your business using features like automation, surveys, e-commerce tools, A/B testing, segmentation, and an always-growing list of integrations including Wordpress, Zapier, Magento, Shopify, and more. MailerLite provides educational content like monthly webinars, tutorials and marketing guides along with fast 24/7 live customer support and a Forever Free plan. Read more
Pricing Options
  • Free Trial Available
  • Starts at $15.0.
  • Free Trial Available
  • Starts at $9.0. Offers Free-forever and Custom plan.
SW Score & Breakdown

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    100%
  • Momentum
    68%
  • Popularity
    90%

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    95%
  • Momentum
    71%
  • Popularity
    86%
SaaSworthy Awards # 1 Most Worthy # 1 Fastest Growing # 4 Fastest Growing # 8 Most Popular

Technical Details

Organization Types Supported
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • Available
  • Available

Reviews & Ratings

User Rating
4.4/5 6,037 user ratings
4.7/5 1,116 user ratings
Rating Distribution
  • Excellent

    57.6%
  • Very Good

    33.8%
  • Average

    4.1%
  • Poor

    1.5%
  • Terrible

    3%
  • Excellent

    82.4%
  • Very Good

    13.8%
  • Average

    0.7%
  • Poor

    0.2%
  • Terrible

    2.9%
User Sentiments

    Robust Automation Features, Excellent Customer Support, Extensive Integrations, User-Friendly Interface

    Sluggish Website Performance, Email Deliverability Issues, Complicated CRM Functionality, Limited Email Template Customization

    Ease of Use, Excellent Customer Support, Affordable Pricing, Comprehensive Features

    Account Suspension Without Warning, Technical Issues with Email Deliverability, Convoluted Account Approval Process, Limited Customization Options

Review Summary

Many users find ActiveCampaign easy to use and navigate, with a user-friendly interface and comprehensive features. Its automation capabilities, such as email marketing, landing page creation, and contact management, receive praise for streamlining workflows and improving efficiency. However, some reviewers express concerns about occasional technical glitches, limited customization options, and the need for comprehensive training to fully utilize the platform's potential.

Overall, users praise MailerLite for its user-friendly interface, ease of use, and affordability. They appreciate the drag-and-drop editor, customizable templates, and automation features. Many users find MailerLite a great option for beginners and small businesses due to its simplicity and cost-effectiveness. However, some users have expressed concerns about the limited features and integrations compared to more advanced email marketing platforms. Additionally, a few users have reported occasional technical glitches and issues with deliverability.

  Read All User Reviews Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Available
  • Starts at $15.0.
  • Free Trial Available
  • Starts at $9.0. Offers Free-forever and Custom plan.
Pricing Plans
Monthly Plans Annual Plans

Starter $15.00 $15.00 per month

Plus $49.00 $49.00 per month

Pro $79.00 $79.00 per month

Enterprise $145.00 $145.00 per month

Free Free

Growing Business $9.00 $10.00 per month

Advanced $18.00 $20.00 per month

Enterprise Custom

 
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Screenshots & Videos

Screenshots All essential actions
+ 6 More
Preview and test
+ 5 More
Videos Video Thumbnail
+ 1 More
Video Thumbnail
+ 4 More

Vendor information

Company Details Located in: Chicago, Illinois Founded in: 2003 Located in: Vilnius, Lithuania Founded in: 2010
Contact Details

+1 800-357-0402

https://www.activecampaign.com/

Not available

https://www.mailerlite.com/

Social Media Handles

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