ADCostly Alternatives: Top 10 Marketing Analytics Software in 2025

Tracxn is an intuitive research partner that helps investors track startups and private companies spread across multiple countries. Investors get to track over 1.4 million entities belonging to different sectors, sub-sectors, industries, geographies, networks and affiliations globally. The platform helps users to discover new deals by searching over 1800+ company feeds, besides connecting with them in an instant. Also, Tracxn comes loaded with a variety of data sets that users can consider to find the best companies to deal with. These data sets include funding rounds, IPOs, Cap Tables, financial statements, mergers and acquisitions, startup ecosystem events, employee count and growth, founders, directors and partners. In-depth reports offered by Tracxn covers multiple feeds, countries and business models alike. Other essential features include API support, inbuilt CRM tool, personalised dashboard builder, sourcing boards and more. A dedicated support team is available from 3:30 AM GMT to 9:30 PM GMT providing relevant support.

Badger is the perfect product for any professional who needs to quickly and easily get a single view of their data. Badger allows users to connect multiple data sources and create custom reports in minutes, helping users save precious time. Users can also use these reports to impress their clients with a level of detail that stands out above the competition! With Badger, being on top of their data sources has never been easier. Whether it’s for internal reporting or customer presentations, Badger gives them all the features and customization that you need in one organized place. Connect multiple data sources, generate customized reports with remarkable attention to detail, look good, and impress clients all without needing expensive add-ons or extra help from IT teams. Get up and running fast with Badger’s intuitive dashboard and see results sooner than ever before!

Marketing Master Software is an analytic system that combines marketing data with telecommunications data, using call tracking technology. It allows to set up and effectively measure phone calls touchpoint and attribute the source of acquiring a new lead to specific online or offline channels. This system works well in industries where a telephone call is still an important way of contacting the customer with the brand. This is what happens i.a. in the medical, HoReCa, real estate, automotive, financial and insurance industries, as well as in e-commerce.