Trend Watchers Alternatives: Top 10 Social Media Analytics Tools in 2025

Tweet Binder is the hashtag tracking tool for agencies and marketers. Thousands of hashtag trackers are created everyday with our social listening platform. We try to listen to all the requests our clients and users make in order to improve our tweet counter. We are all ears when trying to give the most of Twitter and Instagram potential. Tracking hashtags with Tweet Binder is very simple and it will let you know the impact of your campaign. Our Twitter and Instagram plans have been conceived to fulfill all your needs and to help you to amaze your clients.

Twitter Analytics helps to measure the engagement and learn how to make user Tweets more successful. Measure engagement and learn how to make user Tweets more successful. Track how user's Twitter Cards drive clicks, app installs, and Retweets.

Meltwater Social is a powerful tool that helps businesses understand their customers better. It does this by collecting and analyzing data from social media, blogs, and other sources. This data can then be used to create reports and insights that can help businesses make better decisions. Meltwater Social is easy to use and can be customized to meet the needs of any business. It also offers a variety of features that make it a valuable tool for businesses of all sizes. Some of the features of Meltwater Social include: The ability to collect data from a variety of sources, including social media, blogs, and news sites.

If they were looking to increase sales, Ninja has the best automation tools on the market. Currently, support Depop, PoshMark, and Vinted. With the click of a button, can easily grow shop. Ninja provides an array of useful tools to help make the most out of shop. For example, can message users who like listings to increase sales and connect with followers and customers.

Norns AI researches and writes perfectly personalized messages to bring 10x more replies. Stay in the know on what prospects are posting about on Linkedin or Twitter. From the hashtags they use to their most successful posts they will have everything need to build rapport. Connect with more prospects than ever before with hyper-personalized messages and insights.

Reportei is a Social Media and Digital Marketing Reports and Dashboards generation tool that helps to increase the customer base. This platform offers reports and dashboards from multiple social media channels including Facebook, LinkedIn, Youtube, Google Analytics, Google Ads and more. Thus helping companies generate professional reports and dashboards within 3 seconds. 2000+ companies, agencies and freelancers use Reportei to streamline marketing reports and dashboards alike. Further, with Reportei, brands can improve their quality of services by showcasing accurate metrics to individual clients. As after generating reports and dashboards, this platform analyses the same and sends it to the respective clients accordingly. It also provides detailed metrics to understand what’s working for the marketing strategies and which strategies need to be adjusted. This helps improve the communication levels between clients. The full-fledged feature list of this particular goes as report wise PDF generation and linking, personalised reports, added integration and marketing timeline.

We collect social media statistics from your accounts and your competitors hourly for in-depth analysis, and pinpoint opportunities for growth. Manage your online presence with minimal effort when you use our social media publishing tool to schedule your posts ahead of time. Every missed comment is a potential client lost. Keep up with conversations and engage with followers from one easy interface. Aggregated data across all your accounts in all social media in one simple dashboard.

It is a social media analytics tool. They gather every social signal and combine it with supplementary data sets (such as sales and site analytics), resulting in crucial insights that advance your company. To provide their clients with a line of sight to solutions and patterns other organisations can't perceive. The only platform that analyses thousands of brands across billions of consumer interactions over many years is owned by ListenFirst. It has a vast list of features such as - You can quickly and simply analyse paid, owned, and earned content across all social media networks using a consolidated platform. Then choose which insights are most important, set them easily, and export the detailed reports you want. One of its most beneficial features is Influencer and Partner Analytics - Change your campaign strategies as you discover what generates a higher return. Make wise choices when it comes to sponsorship possibilities or relationships with influencers and brand ambassadors by seeing how a campaign is doing across platforms. Monitor the sentiments associated with your earned social content. Access detailed analysis on all of your owned channels.

Social Animal is a content research product letting you deeply research top-performing content for any given keyword. Social Animal gives you deep keyword insights with historical performance data and has a powerful influencer research tool. Very unique is its "InspireMe"​ feature that applies a “human cultural map” to any keyword and lets you see unforeseen connections and associations, thereby giving you almost unlimited ideas to write about in your next article.

Crowdbabble helps businesses improve social media engagement with their audience through powerful social media analytics and reports. Brands leverage Crowdbabble to measure not only their own social media performance but also that of competitors. Crowdbabble makes it easy for marketers to understand the big picture with our birds-eye overviews, and also enables brands to dig deeper into social data at a more granular level.

Search and list people on Twitter by keywords (job title and interests) they have written in their profile bio. Building great products is no longer enough. Building an audience, having a good launch, reaching niche target audience. User know, achieving this takes a long time and cost.

FastMoss offers the most comprehensive sales data for over 50 million products on TikTok Shop, making it an essential tool for in-depth social media analytics. By providing detailed insights into top-performing products and influential creators, it allows users to understand which videos drive the most sales. This enables businesses to have access to all the critical data needed to effectively launch and expand a successful TikTok Shop presence. As the largest TikTok data analytics platform available, FastMoss serves more than 700,000 cross-border and global TikTok sellers and service providers, illustrating its vast reach and influence. Remarkably, over 70% of TikTok's top 500 shop owners regularly depend on FastMoss to support their business operations and strategies, highlighting its trustworthiness and effectiveness. FastMoss is committed to maintaining its status as the world's most complete and outstanding data analytics tool.

TubeSift revolutionizes the way advertisers target their audience on YouTube. With its powerful platform, users can quickly compile extensive lists of highly relevant and monetized videos, making ad placement a breeze. YouTube allows ads on any monetized video, providing a unique opportunity for precise targeting. However, the manual process of finding these videos used to be daunting. TubeSift changes this by simplifying the search and extraction process. The channel search function is a standout feature, enabling users to find top channels in any niche within seconds. By entering a keyword, TubeSift uncovers hundreds of relevant channels instantly. Users can then extract monetized videos from specific channels or compile lists of channel URLs to advertise across entire channels. This ease of use empowers advertisers to maximize their reach and engagement with minimal effort. TubeSift's seamless integration with Google and YouTube ensures that even the most complicated tasks are handled efficiently, allowing users to focus on creating impactful content and growing their brands.

BrandVox is a powerful tool tailored for professionals who want to get an edge over their competitors in the social media landscape. It gives users easy access to social media analytics and insights, tracking competitor feeds from different networks and allowing them to compare them with their own brand metrics. With BrandVox, users can measure key metrics such as engagement, followers, reactions and hashtag usage, as well as gain valuable insights into how to beat their competitors using this data. Uniquely, this tool also provides text analysis according to emotions, keywords and virality, which gives it an advantage over other similar tools. By using BrandVox, professional users can make informed decisions about how to best maximize their brand’s social media presence.

BuzzSumo has been regarded as the number one platform for content marketing. It provides actual and profitable insights on potential content pieces, besides enabling organisations to collaborate with the best influencers. It also helps in generating good quality content that is essentially high-performing and monitors the performance of each in real-time. The four key components of the platform make it an exclusive one for finalising good content and eliminating the underperformers. The first component is the feature that lets client companies discover the various kinds of content to gain more likes and shares. The second is the feature that essentially conducts research to analyse and narrow down on marketing points that are needed to build a good marketing strategy. The third component is an important one and it helps the companies to discover good influencers. Lastly, the monitoring feature of BuzzSumo lets client companies keep a track of the trends, likes and comments and notifies cashable opportunities as seen fit.

Octolens is a powerful AI social listening tool designed to help businesses monitor keyword mentions across various social and community platforms, as well as the web. It provides real-time notifications when specific keywords are mentioned on platforms such as Twitter/X, LinkedIn, and GitHub, making it an essential tool for B2B companies. By leveraging Octolens, businesses can gain valuable insights into social media analytics, track questions about their products, identify complaints about competitors, and uncover pain points that they can address. Additionally, Octolens helps monitor requests for product categories relevant to your business, ensuring that no opportunity is missed. The tool features AI relevance scoring and automated replies, allowing for prompt engagement. Users receive timely alerts via Slack and email and benefit from comprehensive analytics with shareable reports. Octolens turns social mentions into potential customers, simplifying the process of managing online presence and driving business growth.

Synthesio is a leading AI-powered consumer intelligence platform that helps users stay ahead of the curve in today's fast-paced world. The app allows users to track their purchasing habits. By combining the pace of social with the confidence of market research methods, the listen and monitor feature allows users to move quickly and confidently. The software also gives in-depth market information that collects key patterns for one's business and notifies users when interest or conversation shifts. Users can utilise this information to discover what keeps their audience groups distinct and linked. Synthesio uses consumer thoughts to assist businesses in avoiding uncertainty and making decisions they can rely on. Digital studies and sample panels can help businesses gain a better knowledge of consumers' cognitive processes. Users can utilise the analysis and decide functionality to create custom widgets, distribute them locally, and begin creating consumer-centric judgments on a large scale.

SocialCloser provides industry-first lead engagement tracking, ranking, custom audiences, and management solutions that lower ad costs by over 20%. Automatically determine SALES PRIORITIES from engagement-based lead rankings for anyone interacting with Facebook page(s). Create lookalike audiences from most engaged, loyal brand advocates, SUPER FANS, to lower the cost of lead acquisition.

Iconosquare is a planning and monitoring platform for a social network and works in particular with Instagram, and recently with Facebook. The social media management software (SMMS) was commissioned in 2011 under the name “Statigram.” Currently, more than 10 million subscribers use the platform worldwide. Commercial agencies, individuals and the best organization globally use this software platform. Instagram was a new sense of social networks compared to other popular social networks. Unlike other social media network, you can do following through photos and videos only. To make it easier to track fan scores and increase followers via Instagram, you need powerful analytics software, such as Iconosquare. With the latest updates to Instagram algorithms, your interaction is more important than ever. Publications are no longer displayed in chronological order. On the other hand, contributions with the highest participation rates obtain the highest positions. The SMM software tells you when your audience is interacting with your content. It shows this in the form of a graph with dark circles that also show when you write and pink circles indicating the time you need to publish. Above, with the social media management software, you can see what day is the best day and the best time for your audience, and you can browse through each field to see the exact participation rates.

Pivony is an AI-first data analytics and visualisation tool that helps businesses search for opportunities that are not easily discoverable. It also allows companies to generate additional revenue with actions they take. The AI-based engine of the software analyses and contextualises millions of texts in minutes. With Pivony, users can also indulge in fast queries, generate insights and take actions on the go. Users get to choose data sources with reviews intact. Furthermore, this tool helps businesses solve the most difficult part, analyse the dashboard and generate social insights. Top brands that use Pivony include H&M, HSBC and Deliveroo. It filters out redundant options and focuses on what matters the most for a business. Organisations get benefitted from Pivony’s automated data and NLP pipeline. When mobile app reviews are analysed with this tool, access to valuable information comes in handy. Moreover, Pivony also ensures that businesses capture insights from customer complaint websites.