Zoho Campaigns vs MailOptin Comparison

94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Zoho Campaigns

Email Marketing Software

4.3 1,222 user ratings

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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MailOptin

Email Marketing Software

4.4 23 user ratings

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Overview

Description	Zoho Campaigns helps you to send content-rich emails and makes your email marketing campaign more effective. Its pre-designed templates and drag-and-drop editor lets you create and send attractive newsletters within minutes. Its marketing automation tools let you send follow-up emails easily and keep your audience engaged. With Zoho Campaigns, get insightful and detailed reports about your campaign performance that will help you take informed decisions. It also helps you make your email look more personalized and dynamic, so that every subscriber feels the message is only for them. It also conducts A/B Testing between two versions of your campaign to find out which one is more effective. Read more	MailOptin is a lead generation and email automation software that enables companies to attract, convert and retain new customers. It offers a comprehensive WordPress plugin helping users to generate high-quality leads, boost conversions and increase registrations on the go. The solution also automates company-specific email campaigns and keeps the leads engaged so that the admins can focus more on other important tasks. MailOptin comes loaded with an ‘‘exit intent technology’’ that can automatically detect the exact moment when a visitor is about to leave a website and displays a targeted opt-in form to them. These forms can be used to convert visitors into subscribers or show them an exclusive offer. The solution also includes a powerful email template builder allowing companies to create beautiful and highly effective automated email campaigns and newsletters as per convenience. Moreover, MailOptin can also be integrated with popular CRMs, like ActiveCampaign, Campaign Monitor, Constant Contact, ConvertKit, etc. Read more
Pricing Options	Free Trial Available Starts at $3.0. Offers Free-forever plan.	Free Trial Not Available Starts at $99.0.
SW Score & Breakdown	94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 99% Reviews 77% Momentum 73% Popularity 79%	86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 91% Reviews 71% Momentum 64% Popularity 70%
SaaSworthy Awards	# 11 Fastest Growing # 5 Highly Rated	Not Available

Features

Total Features	25 Features	20 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 22 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 17 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.3/5 1,222 user ratings	4.4/5 23 user ratings
Rating Distribution	Excellent 54.8% Very Good 31.2% Average 6.8% Poor 2.7% Terrible 4.5%	Excellent 60.9% Very Good 26.1% Average 4.3% Poor 4.3% Terrible 4.3%
User Sentiments	Ease of Use, Extensive Integrations, Comprehensive Reporting, Effective Email Marketing Occasional Software Glitches, Slow Loading Times, Email Deliverability Issues, Limited Template Customisation	Not Available
Review Summary	Zoho Campaigns, a marketing software, receives mixed reviews across various platforms. While users appreciate its ease of use, comprehensive features, and affordability, concerns are raised regarding its occasional glitches, limited reporting capabilities, and lack of advanced automation features. Additionally, customer support is reported to be inconsistent, with some users experiencing prompt assistance and others facing delays. Some reviewers highlight Zoho Campaigns' suitability for small businesses and startups due to its user-friendly interface and cost-effectiveness, while others suggest exploring alternatives for more robust automation and comprehensive analytics.	Not Available
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Pricing

Pricing Options	Free Trial Available Starts at $3.0. Offers Free-forever plan.	Free Trial Not Available Starts at $99.0.
Pricing Plans Monthly Plans Annual Plans	Free (For Businesses) Free Standard (For Businesses) $3.00 $4.00 per month Professional (For Businesses) $4.50 $6.00 per month Agency $583.00 $583.00 per year	Standard $99.00 $99.00 per year Pro $289.00 $289.00 per year Agency $499.00 $499.00 per year Pro LifeTime $999.00 $999.00 One Time Payment
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Constant Contact 4 28 ratings Zoho Campaigns Vs Constant Contact MailChimp 4.4 19,734 ratings Zoho Campaigns Vs MailChimp MailerLite 4.7 1,116 ratings Zoho Campaigns Vs MailerLite ActiveCampaign 4.4 6,037 ratings Zoho Campaigns Vs ActiveCampaign Campaign Monitor 4.6 45 ratings Zoho Campaigns Vs Campaign Monitor	MailChimp 4.4 19,734 ratings MailOptin Vs MailChimp Mailmunch 4.7 78 ratings MailOptin Vs Mailmunch Campaign Monitor 4.6 45 ratings MailOptin Vs Campaign Monitor MailerLite 4.7 1,116 ratings MailOptin Vs MailerLite Kit (formerly ConvertKit) 4.4 462 ratings MailOptin Vs Kit (formerly ConvertKit)
	View All Zoho Campaigns Alternatives	View All MailOptin Alternatives