Zoho Campaigns vs Mad Mimi Comparison

94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Zoho Campaigns

Email Marketing Software

4.3 1,222 user ratings

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Mad Mimi

Email Marketing Software

4.1 306 user ratings

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Overview

Description	Zoho Campaigns helps you to send content-rich emails and makes your email marketing campaign more effective. Its pre-designed templates and drag-and-drop editor lets you create and send attractive newsletters within minutes. Its marketing automation tools let you send follow-up emails easily and keep your audience engaged. With Zoho Campaigns, get insightful and detailed reports about your campaign performance that will help you take informed decisions. It also helps you make your email look more personalized and dynamic, so that every subscriber feels the message is only for them. It also conducts A/B Testing between two versions of your campaign to find out which one is more effective. Read more	Mad Mimi is an email marketing solution that enables organizations to create, share, and track engaging emails for their drip marketing. With a clean UI, enterprises can create focussed, appealing, mobile-friendly email templates and clone or save the particulars for future reference. With the software, enterprises can segment and manage automated suppression of bounce, unsubscribes, and other non-responsive lists of contacts. Salesforce can add recipients within the system individually, through CSV files or directly paste them from spreadsheets. Automation facility within Mad Mimi, recognizes duplicate or non-responsive entries and deletes them from the list. Organizations can customize the web forms provided by the software and embed them on their company website. Moreover, detailed analytics offered by the software facilitates a unified view of the open, click, and forwarded links, helping out enterprises map individual marketing outreach. Salesforce also gets access to pie charts and targeted information to analyse customer reaction on triggered promotions. With multiple authentication tools, including DKIP, sender ID, SPF records, feedback loops, etc., business houses can manage best practices in data sharing. In addition, Mad Mimi provides SSL encryption, similar to the mechanism used by large e-commerce business houses and banks. Read more
Pricing Options	Free Trial Available Starts at $3.0. Offers Free-forever plan.	Free Trial Not Available
SW Score & Breakdown	94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 99% Reviews 77% Momentum 73% Popularity 79%
SaaSworthy Awards	# 11 Fastest Growing # 5 Highly Rated	# 14 Most Popular # 14 Most Popular

Features

Total Features	25 Features	0 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 22 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.3/5 1,222 user ratings	4.1/5 306 user ratings
Rating Distribution	Excellent 54.8% Very Good 31.2% Average 6.8% Poor 2.7% Terrible 4.5%	Excellent 41.8% Very Good 33.7% Average 18% Poor 5.6% Terrible 1%
User Sentiments	Ease of Use, Extensive Integrations, Comprehensive Reporting, Effective Email Marketing Occasional Software Glitches, Slow Loading Times, Email Deliverability Issues, Limited Template Customisation	Ease of Use, Attractive Email Templates, Excellent Customer Service, Effective Email Marketing Limited Customization Options, Occasional Email Deliverability Issues, Lack of Advanced Features (e.g., A/B Testing, Segmentation), Limited Free Plan Functionality
Review Summary	Zoho Campaigns, a marketing software, receives mixed reviews across various platforms. While users appreciate its ease of use, comprehensive features, and affordability, concerns are raised regarding its occasional glitches, limited reporting capabilities, and lack of advanced automation features. Additionally, customer support is reported to be inconsistent, with some users experiencing prompt assistance and others facing delays. Some reviewers highlight Zoho Campaigns' suitability for small businesses and startups due to its user-friendly interface and cost-effectiveness, while others suggest exploring alternatives for more robust automation and comprehensive analytics.	Overall, users find the email marketing platform intuitive and easy to use, praising its user-friendly interface, drag-and-drop editor, and comprehensive range of features. They appreciate the variety of templates and customization options available, enabling them to create visually appealing and engaging email campaigns. Additionally, users commend the platform's automation capabilities, which streamline their email marketing efforts and save time. However, some users have reported occasional technical glitches and limited reporting options, suggesting room for improvement in these areas.
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Pricing

Pricing Options	Free Trial Available Starts at $3.0. Offers Free-forever plan.	Free Trial Not Available
Pricing Plans Monthly Plans Annual Plans	Free (For Businesses) Free Standard (For Businesses) $3.00 $4.00 per month Professional (For Businesses) $4.50 $6.00 per month Agency $583.00 $583.00 per year
	View Detailed Pricing	Not Available

Alternatives

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