Adobe Campaign |
92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
Get Free Advice
|
93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
Get Free Advice
|
| Description | WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across ten communication channels. Product and marketing practitioners across the globe design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively. WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, Online Retail. Read more | Marketo is a best in class marketing automation software that helps companies involved in various sectors to enhance their customers’ experience and encourage them to visit again at their store. It helps companies to identify and engage the right customers by tracking their behaviour. The software easily builds and scales automated marketing campaigns and determines how marketing channels are impacting revenue. To keep the customers engaged, Marketo creates relevant conversations based on individual behaviours in real-time. The solution includes pre-built tiles and dashboards with advanced segmentation and filters to capture customer interactions at every stage. These simple dashboards and in-depth reporting tools show a clear picture of the impact of Return of Investment. The software attracts, nurtures and converts win-ready lead to sales through its inbound and outbound programs. It also creates personalised campaigns based on the customers’ activities to help them find what they are looking for. Read more |
| Pricing Options |
|
|
| SW Score & Breakdown |
92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| SaaSworthy Awards | # 9 Fastest Growing # 9 Most Popular | # 2 Most Worthy # 2 Fastest Growing |
| Total Features |
10 Features
|
10 Features
|
| Common Features for All |
Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
|
Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
|
| Organization Types Supported |
|
|
| Platforms Supported |
|
|
| Modes of Support |
|
|
| API Support |
|
|
| User Rating |
|
|
| Rating Distribution |
|
|
| User Sentiments |
User Friendly Interface, Extensive Integrations, Helpful Customer Support, Effective Journey Feature Slow Platform Performance, Limited Reporting Features, Complex Initial Setup, Limited Customization Options |
Marketing Automation, Lead Management, Extensive Integrations, Ease of Use Steep Learning Curve, Outdated User Interface, Limited Reporting Capabilities, Occasional System Errors |
| Review Summary |
WebEngage is commonly praised for its user-friendly interface and ease of use, with users highlighting its intuitive design and seamless integration with other platforms. Many reviewers commend its robust analytics and reporting capabilities, allowing for in-depth customer insights and campaign performance tracking. Automation features like drip campaigns, segmentation, and personalized messaging receive positive feedback, enabling businesses to streamline their marketing and communication efforts. Several users appreciate WebEngage's ability to enhance customer engagement, leading to improved customer satisfaction and loyalty. However, some reviewers mention the need for better documentation and onboarding support, as well as occasional issues with data accuracy and reliability. |
Overall, users praise Marketo for its robust marketing automation capabilities, user-friendly interface, and excellent customer support. Many reviewers highlight its effectiveness in streamlining marketing campaigns, generating leads, and nurturing customer relationships. However, some users mention occasional technical glitches and a steep learning curve for new users. The platform's reporting and analytics features also receive mixed feedback, with some users finding them comprehensive and others requesting more customization options. Additionally, pricing concerns arise, as some users find the cost to be high compared to competitors. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
| Pricing Options |
|
|
|
Pricing Plans
Monthly Plans
Annual Plans
|
WebEngage Custom |
Growth Custom Select Custom Prime Custom Ultimate Custom |
|
View Detailed Pricing
|
View Detailed Pricing
|
| Screenshots |
+ 2 More
|
+ 4 More
|
| Videos |
+ 2 More
|
+ 1 More
|
| Company Details | Located in: Mumbai, India Founded in: 2011 | Located in: San Jose, CA Founded in: 2006 |
| Contact Details |
+91 22 6110 2400 |
+1 877-270-6586 https://business.adobe.com/products/marketo/adobe-marketo.html |
| Social Media Handles |
|
|
Looking for the right SaaS
We can help you choose the best SaaS for your specific requirements. Our in-house experts will assist you with their hand-picked recommendations.
Want more customers?
Our experts will research about your product and list it on SaaSworthy for FREE.
