Segmentino vs Dynamics 365 Marketing Comparison

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Segmentino

Marketing Automation Software

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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Dynamics 365 Marketing

Marketing Automation Software

4.5 2,218 user ratings

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Overview

Description	Segmentino is a marketing automation platform that leverages the power of AI to deliver a stellar customer experience. The tool can be used across all digital properties and channels to gain the most out of the intelligent frameworks at play. It uses AI boosted real-time machine learning that offers the best recommendations to users, customised specially for them. The tool can not only be used for web pages but also for email marketing and other campaigns as well. The campaign builder is fully visual and lets users drag and drop to create automated multi-channel communications. A wide variety of triggers is available at the disposal of the marketers, allowing them to seamlessly create the best communication strategy for their users. Measuring the campaign performance is made easy through the intuitive dashboard and it helps in improving them to suit the users need better. Segmentino is scalable for all types of business and boasts of a big data infrastructure. Read more	Dynamics 365 Marketing is a marketing automation software, Easily orchestrate personalized multichannel journeys that deliver the right message at the right time in the right channel to create rewarding relationships. Create seamless customer experiences through marketing automation, shared data, and business processes connected to Dynamics 365 Sales to productively nurture leads and increase opportunities in the customer pipeline. Read more
Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Available Starts at $250.0.
SW Score & Breakdown	83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 60% Momentum 63% Popularity 68%	88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 85% Momentum 61% Popularity 64%
SaaSworthy Awards	Not Available	# 11 Fastest Growing

Features

Total Features	10 Features	10 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	Not Available	4.5/5 2,218 user ratings
Rating Distribution	Not Available	Excellent 59.3% Very Good 33% Average 6.5% Poor 0.8% Terrible 0.4%
User Sentiments	Not Available	Seamless Microsoft Integrations, Marketing Automation Capabilities, User-Friendly Interface, Customer Journey Mapping High Pricing, Steep Learning Curve, Occasional Software Bugs, Limited Third-Party Integrations
Review Summary	Not Available	Dynamics 365 Marketing is a powerful marketing automation solution that users praise for its seamless integration with other Microsoft applications and user-friendly interface. It provides robust features for marketing automation, personalized communications, lead management, and comprehensive analytics. However, users often point to a steep learning curve, complexity for smaller businesses, and occasional performance issues as drawbacks. Some also mention limitations in third-party integrations and the need for improvements in user onboarding and pricing accessibility. Despite these concerns, Dynamics 365 Marketing remains a valuable tool for large organizations seeking to enhance their marketing efficiency and customer engagement.
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Pricing

Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Available Starts at $250.0.
Pricing Plans Monthly Plans Annual Plans	Segmentino Custom	Dynamics 365 Customer Insights $1,700.00 $1,700.00 per user / month Dynamics 365 Customer Insights Attach $1,000.00 $1,000.00 per user / month Dynamics 365 Customer Insights (Unified People Packs) $2,000.00 $2,000.00 per month Dynamics 365 Customer Insights (Interacted People packs) $250.00 $250.00 per month
	View Detailed Pricing	View Detailed Pricing

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	View All Segmentino Alternatives	View All Dynamics 365 Marketing Alternatives