Salesforce Email Studio vs Kit (formerly ConvertKit) Comparison

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Salesforce Email Studio

Email Marketing Software

4.3 201 user ratings

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94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Kit (formerly ConvertKit)

Email Marketing Software

4.4 462 user ratings

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Overview

Description	Salesforce Email Studio is the leading marketing solution available in the market for enhancing engagement with every customer. Meet email Studio is one of the excellent software for small, medium, and large companies. It significantly enhances the team efficiency by making their job easier as they use intelligence to determine the right audience. It customizes every interaction along the journey with the user’s brand using built-in AI, engages each customer at scale using advertising email, mobile, and social solutions. Meet Salesforce email software helps the IT sales, eCommerce, and marketing team come and work on one platform anywhere to keep their customers happy. It comprises robust data management to systemize and secure data in order to create complete consumer data profiles. Salesforce email software is an excellent email marketing platform to built basic campaigns with 1-1 messages. This platform lets the users engage with their customers with their customized messages and personalized templates. Moreover, it also segments the mailing list using a drag and drop tool. You can strengthen your customer relationship with email conversation using Salesforce Email Studio that offers a quotation-based pricing strategy with a wide range of premium plans to choose from. Read more	Kit is the email-first operating system designed to help creators grow their businesses effortlessly. With tools like customizable newsletters and landing pages, Kit lets creators reach new fans, capture emails, and keep audiences engaged. Build meaningful relationships by tagging and segmenting subscribers, creating personalized emails that feel like conversations. Kit’s easy-to-use templates eliminate the need for a website, while the Creator Profile becomes a central hub for fans to explore your content and products. Collaboration is a breeze with Recommendations, where other creators can feature you in their emails to grow your list. Kit simplifies automation with a visual builder, making it easy to map out audience engagement and respond to interactions instantly. Seamlessly integrate with platforms like Squarespace and Patreon to centralize your efforts. Plus, grow your revenue with programmatic ads and brand sponsorships tailored to your audience. Kit makes growing your business simple, rewarding, and impactful. Read more
Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Available Starts at $25.0. Offers Free-forever plan.
SW Score & Breakdown	82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 80% Reviews 78% Momentum 60% Popularity 64%	94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 96% Reviews 81% Momentum 73% Popularity 88%
SaaSworthy Awards	# 16 Highly Rated	# 2 Fastest Growing # 7 Most Popular

Features

Total Features	11 Features	23 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 8 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 20 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.3/5 201 user ratings	4.4/5 462 user ratings
Rating Distribution	Excellent 46.8% Very Good 41.3% Average 7.5% Poor 2% Terrible 2.5%	Excellent 69.3% Very Good 19% Average 3.5% Poor 2.2% Terrible 6.1%
User Sentiments	Email Marketing Automation, Personalized Email Campaigns, Extensive Integrations, Comprehensive Reporting and Analytics Occasional Software Glitches, Steep Learning Curve, Slow Customer Support, Outdated User Interface	Email Automation, Ease of Use, Excellent Deliverability, Helpful Customer Support Account Suspensions, Limited Design Customization, Basic Landing Page Builder, Slow Customer Support
Review Summary	Overall, reviewers agree that the software is user-friendly and straightforward, with an intuitive interface. They also appreciate the wide range of features, including email templates, drag-and-drop editor, A/B testing, and analytics. Additionally, many users find the software to be reliable and effective in helping them create and send effective email campaigns. However, some reviewers have expressed concerns about the cost of the software and the lack of integration with certain third-party applications.	Overall, users find ConvertKit easy to use and helpful for email marketing. It is praised for its user-friendly interface, intuitive automation features, and excellent customer support. Many users appreciate the visual automation builder, which allows for the creation of complex workflows without coding. However, some users have reported occasional glitches and difficulties with the deliverability of emails. Additionally, some users have expressed a desire for more advanced features and integrations.
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Pricing

Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Available Starts at $25.0. Offers Free-forever plan.
Pricing Plans Monthly Plans Annual Plans	Salesforce Email Studio Custom	Newsletter Free Creator $25.00 $29.00 per month Creator Pro $50.00 $59.00 per month
	View Detailed Pricing	View Detailed Pricing

Alternatives

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	View All Salesforce Email Studio Alternatives	View All Kit (formerly ConvertKit) Alternatives