HubSpot CRM |
88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Sailthru, is a cloud-based marketing automation tool, assists contemporary marketers at top media and retail firms in forging closer, more enduring connections with their audience. Sailthru personalised individual consumer experiences across digital communication channels via email, on a brand’s website and in their mobile applications. Sailthru-powered 1:1 relationships with consumers can produce higher revenue, boost client lifetime value and reduce churn. It has a vast list of features such as - strong data foundation supports your communication across all platforms including email, online, mobile and integrations like in-store and loyalty programmes. Through a single, dependable platform, manage campaigns, journey-based triggers, and transactional email. Sailthru is the provider of high-performance, customised email that thousands of marketers rely on. From your dashboard, learn more about pageviews, revenue attribution, and other important metrics. One of its most beneficial features is Unique SMS Marketing - By speaking with your customers where they want to engage, you can extend your cross-channel trips and forge stronger connections. Transactional and triggered text messaging can enhance engaging campaigns. You can communicate with customers wherever they are by customising push notifications, in-app messaging, and app experiences. Read more | Zoho Marketing Automation is a powerful platform that takes the marketing efforts to the next level. With simple drag-and-drop tools, can create customized landing pages and forms to capture leads from websites, social media pages or email campaigns. Its integration with popular CRMs also allows for seamless lead management and data syncing, saving time and effort while increasing productivity. Zoho Marketing Automation makes it easy to create, manage and track campaigns across multiple channels such as email, social media, SMS and more. With its lead scoring and nurturing capabilities, users can segment leads based on their behavior and interests, send targeted messages and content to move them down the sales funnel, and ultimately convert them into customers. The software provides comprehensive analytics to track website visitors, page views, bounce rates to analyze performance. Experiment different campaign elements with A/B testing tool and take the marketing game to the next level with Zoho Marketing Automation. Read more |
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| SW Score & Breakdown |
88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| Total Features |
10 Features
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10 Features
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| Common Features for All |
Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
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Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
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| User Rating |
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| User Sentiments |
Ease of Use, Excellent Customer Support, Robust Email Marketing Functionality, Advanced Personalization Options Reporting Functionalities need Improvement, User Interface (UI) Issues, Limited Third-Party Integrations, Occasional System Slowness/Bugs |
Marketing Automation Capabilities, Email Marketing Features, Ease of Use, Extensive Integrations Occasional Software Glitches, Steep Learning Curve, Limited Customization Options, Customer Support Issues |
| Review Summary |
Users appreciate Sailthru's user-friendly interface, robust segmentation and targeting capabilities, and the ability to create personalized campaigns. They also value the platform's strong email marketing features, including A/B testing, automation, and advanced analytics. However, some users have expressed concerns about the platform's cost, limited reporting capabilities, and occasional technical glitches. Additionally, some users have found the onboarding process to be complex and time-consuming. |
User reviews highlight Zoho Marketing Automation as a powerful tool for automating marketing campaigns and improving customer engagement. Users praise its intuitive interface, seamless integration with other Zoho apps, and ability to create personalized campaigns. However, some users find the learning curve steep and the customization options overwhelming. Additionally, concerns about technical complexity, limited features, and occasional bugs and errors are voiced. While Zoho's customer support is generally considered good, some users report slow response times or difficulty finding solutions. Overall, Zoho Marketing Automation offers a comprehensive suite of tools for automating marketing processes, but users should be aware of potential challenges regarding technical complexity, customization, and support. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
| Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Sailthru Custom |
Standard $14.00 $19.00 per month Professional $22.00 $29.00 per month Enterprise $44.00 $59.00 per month |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots |
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+ 21 More
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+ 1 More
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| Company Details | Located in: New York, New York Founded in: 2008 | Located in: Pleasanton, CA |
| Contact Details |
+1 877-812-8689 |
+1 (888) 900-9646 |
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