Pulsate vs dotdigital Comparison

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Pulsate

Marketing Automation Software

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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

dotdigital

Marketing Automation Software

4.5 835 user ratings

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Overview

Description	Pulsate is an all-in-one mobile marketing platform that allows brands and app owners to reach users, help users connect, communicate and support users via mobile devices. The mobile marketing software (MMS) aim is to work fortuitously with companies that are evolving in their industry through mobile phone obligations. With the MMS You can attract users with content and media notifications to increase engagement and conversions. Chatbots automate user support via mobile apps and Facebook Messenger. Pulsate software is used for small, medium and even marketers. The marketing software includes many signals from user devices and contextualizes them in real time. Understanding customer behavior on the site, using the application and CRM, Pulsate inescapably communicates with users in a new way that strengthens the engagement of the application. The mobile marketing software facilitates communication with its customers, enabling them to send highly personalized campaigns that attract attention and drive action. Push notifications, site-based engagement with Geofence and Ibeacon technologies, instant chat, and custom analytics to visualize and respond to critical user data are the strong point of the products. Read more	Dotdigital is an omnichannel marketing automation software, providing comprehensive marketing solutions for B2C, B2B and NFP marketers. As a widely trusted platform, its services are employed by a number of top organisations such as British Airways, Team GB (Olympics), Tottenham Hotspur, Macmillan Cancer Support, and such. This digital marketing platform comes equipped with a variety of exceptional features, enabling businesses to optimise their strategies and execution-related tasks in an efficient manner. It helps users fully automate all communication processes like SMS, email and more facilitating seamless interaction between departments. With segmentation, users can categorise their customers based on purchase behaviours, marketing preferences and demographics. Moreover, a fully customisable campaign promotion facility lets users send one-to-one omnichannel messages and content in real-time. Dotdigital and its data-driven marketing strategy are further empowered with several smart reporting options which let users extract relevant information facilitating better sales. Also, pre-built third-party integration facilities with Shopify plus, Microsoft Dynamics 365, BigCommerce and more enables seamless business process monitoring. Read more
Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Available Offers Custom plan.
SW Score & Breakdown	81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 89% Reviews 60% Momentum 62% Popularity 78%	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 84% Momentum 62% Popularity 79%
SaaSworthy Awards	Not Available	# 20 Most Popular # 6 Fastest Growing

Features

Total Features	7 Features	10 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 4 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	Not Available	4.5/5 835 user ratings
Rating Distribution	Not Available	Excellent 72.2% Very Good 18.6% Average 3% Poor 1% Terrible 5.3%
User Sentiments	Not Available	Easy To Use Platform, Exceptional Customer Support, Powerful Automation Features, Extensive Integrations Contract Cancellation Issues, Limited Template Customization, Occasional Platform Bugs, Inconsistent Account Management
Review Summary	Not Available	Users generally praise the platform for its user-friendly interface, ease of use, and comprehensive set of features. They also appreciate its automation capabilities, email marketing tools, and customer support. However, some users have expressed concerns regarding occasional glitches, limited customization options, and the need for a steeper learning curve for certain functionalities. Overall, users find it to be a reliable and efficient solution for email marketing and marketing automation.
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Pricing

Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Pulsate Custom	dotdigital Custom
	View Detailed Pricing	View Detailed Pricing

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