Platformly vs Listrak Comparison

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Platformly

Marketing Automation Software

4.8 279 user ratings

Get Free Advice

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Listrak

Marketing Automation Software

4.1 32 user ratings

Get Free Advice

Overview

Description	Platformly is a marketing automation and business management solution that helps organizations capture and nurture individual leads, understand customers’ journey and generate revenue. The in-built business dashboard within the particular, helps users receive real-time insights into their business data, enabling them to make smarter business decisions in the long run. The link tracking feature provides an additional advantage to understand customer behaviors. Besides, a lead scoring system within the particular, offers absolute flexibility to the sales teams approving greater business. Platformly, helps organizations segregate valuable leads in less time. Through email marketing, they can send the right message at the right time to the right individual. Drag and drop enabled marketing automation feature within the software, helps organizations automate their client engagement levels, including factors like sending welcome emails, text messages, birthday coupons etc. Moreover, it supports seamless integration with multiple useful applications like Zapier, SERPed.net, JotForm, Google Analytics increasing the overall flexibility and adaptability. Read more	Listrak is the industry’s leading cross-channel marketing platform that delivers results for 1,000+ retailers by providing best-in-class SMS, behavioural marketing, email, cross-channel orchestration, customer insight solutions, and predictive analytics. All of these drive customer engagement, loyalty, and revenue. Further, with Listrak, businesses can deliver seamless, cross-channel, personalised interactions and teams can send messages at the right time precisely. To maximise lifetime value, customer engagement, and revenue, Listrak sends messages to the right combination of channels and devices. From cross-channel orchestration, predictive personalisation, customer insights, and foundational marketing, to segmentation & personalisation, and behavioural triggers, Listrak is an all-rounder. Listrak's client success teams are praised for being outstanding and responsive. They are a company’s trusted partner, natural extension, and active collaborator of in-house teams, assisting the latter in executing growth initiatives and exceeding objectives. It delivers an exponential increase in results over previous efforts, providing about 21% gains in eCommerce revenue. Read more
Pricing Options	Free Trial Available Starts at $40.83. Offers Free-forever plan.	Free Trial Not Available Offers Custom plan.
SW Score & Breakdown	88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 83% Momentum 61% Popularity 77%	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 76% Momentum 69% Popularity 82%
SaaSworthy Awards	Not Available	# 12 Most Popular # 20 Highly Rated

Features

Total Features	9 Features	9 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.8/5 279 user ratings	4.1/5 32 user ratings
Rating Distribution	Excellent 76% Very Good 23.7% Average 0.4% Poor 0% Terrible 0%	Excellent 50% Very Good 28.1% Average 6.3% Poor 9.4% Terrible 6.3%
User Sentiments	Excellent Customer Support, Robust Marketing Automation, Affordable Pricing, Extensive Integrations Landing Page Builder Needs Improvement, Steep Learning Curve, Email Builder Needs Improvement, Limited Template Options	Not Available
Review Summary	Overall, Platformly receives mixed reviews from users. While some appreciate its ease of use, flexibility, and ability to streamline processes, others criticize its lack of advanced features, occasional bugs, and limited customer support. Common complaints include difficulty with customization, lack of integrations, and inadequate documentation. Users also express concerns regarding pricing and suggest exploring alternatives that offer more comprehensive features and better support.	Listrak users consistently praise its powerful email marketing automation and robust reporting capabilities. They find the platform easy to use, with a drag-and-drop interface making it accessible even for non-coders. The customer service and account management teams are highly regarded for their responsiveness, knowledge, and strategic guidance. However, some users mention limitations in the SMS platform and a learning curve associated with automation features. While the platform's user interface is generally positive, some find it dated and could benefit from a modernization.
	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Available Starts at $40.83. Offers Free-forever plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Starter Free Growth $40.83 $49.00 per month Unlimited $82.50 $99.00 per month	Listrak Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Zoho Marketing Automation 2 1 ratings Platformly Vs Zoho Marketing Automation LeadBI 4.7 3 ratings Platformly Vs LeadBI Webmecanik Automation 4.9 13 ratings Platformly Vs Webmecanik Automation Ackwire Platformly Vs Ackwire Leadcamp 4 5 ratings	Klaviyo 4.4 1,724 ratings Listrak Vs Klaviyo MailChimp 4.4 19,734 ratings Listrak Vs MailChimp Selligent 4.5 15 ratings Listrak Vs Selligent Hubspot Marketing Hub 4.6 591 ratings Listrak Vs Hubspot Marketing Hub Emarsys 4.5 438 ratings Listrak Vs Emarsys
	View All Platformly Alternatives	View All Listrak Alternatives