Oracle Eloqua |
77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Motiva AI is an artificial intelligence-based email marketing management platform, which is capable of adapting itself to the email marketing strategy of a particular brand. Therefore, not only does it deliver enhanced engagement at any scale, but also improves the audience engagement rates significantly. Motiva AI can define an audience to execute the most suitable campaigns for brands without using generic messaging. Furthermore, it listens to the customers to find out what impacts them most. Also, to provide the best result, the platform can organically adapt the campaign strategy according to the changing customer behaviour patterns. Motiva AI saves time by automating low-value tasks and choosing the most suitable message for specific customers at the same time. It can be used to build campaigns that are adaptable and intuitive. With its inbuilt capacity for audience discovery, Motiva AI detects potential audiences and boosts up business growth. The platform acts as a key component of a larger personalisation strategy while generating pleasant and automated reports for the team to produce better content. Finally, businesses can integrate the particular with an existing marketing automation stack of their choice, enhancing the organisation’s ROI in real-time. Read more | Oracle Responsys is a cross-channel campaign management platform that delivers enhanced intelligence at scale so that companies can create personalised messages based on an individual's interests and preferences alike. It serves industries including automotive, communications, consumer goods, construction & engineering, financial services, food & beverage, government & education, healthcare, high technology, hospitality and so on. With Oracle Responsys, businesses can produce inspiring email marketing messages simply and efficiently, using dynamic personalisation techniques made available. Furthermore, the platform offers an intuitive, code-optional email message designer to customise the campaigns. Oracle Responsys ensures each message reaches its intended recipient in real-time. Also, by using Oracle’s Deliverability Plus, one can gain a competitive advantage over maximising delivery success, besides improving cross-team collaboration. It can even be used to match platform access to job responsibilities and create permissions that are in sync with organisational structure. Lastly, organisations can pivot active marketing programs in response to unexpected market changes or business volumes. Read more |
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| SW Score & Breakdown |
77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| Total Features |
5 Features
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6 Features
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| Common Features for All |
Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Multivariate Testing
Website Visitor Tracking
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Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Multivariate Testing
Website Visitor Tracking
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| User Rating |
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| User Sentiments |
Not Available
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Marketing Automation Capabilities, Cross-Channel Marketing Features, Personalized Campaign Creation, Robust Data Management Steep Learning Curve, Unintuitive User Interface, Limited Customer Support, Occasional Software Bugs |
| Review Summary |
Not Available
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Overall, users commend Oracle Responsys for its robust marketing automation capabilities, highlighting its effective campaign management, lead generation, and email marketing features. The platform's ability to segment audiences and deliver personalized content is widely praised, enabling targeted and effective marketing campaigns. Additionally, users appreciate its user-friendly interface, ease of use, and comprehensive reporting capabilities. However, some reviewers express concerns regarding occasional technical glitches, limited customization options, and the need for improved customer support responsiveness. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
| Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Motiva AI Custom |
Oracle Responsys Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots | Not Available |
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| Videos | Not Available |
+ 1 More
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| Company Details | Located in: San Francisco, California Founded in: 2016 | Located in: Redwood Shores, California |
| Contact Details |
Not available |
Not available |
| Social Media Handles |
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Not available |
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