Lead Liaison vs Emfluence Comparison

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Lead Liaison

Marketing Automation Software

4.8 17 user ratings

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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Emfluence

Marketing Automation Software

4.5 137 user ratings

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Overview

Description	Lead Liaison offers lead scoring, lead nurturing, lead distribution, and lead tracking as well as marketing automation and lead management solutions. It allows you to customize your lead capturing form to meet your specific business requirements. You can further modify Lead Liaison by branding the theme with your company's colours or logo. You can tailor handwritten letters, postcards, emails, and SMS messages by combining any combination of data from your events. You can generate an unlimited number of users for your mobile application on an unlimited number of mobile devices. GoExhibit!TM, the company's event lead management solution, enables users to create custom forms, deploy mobile devices quickly, manage lead capture using a mobile app, and then segment, distribute, export, follow up with, and/or nurture leads without missing a beat. Lead Liaison developed a set of sales solutions to make sales reps' lives simpler. They employ methodical sales processes to give your organization the competitive advantage it needs to win big in a competitive market. Furthermore, it collects and updates consent in real-time, ensuring that visitors are well-informed and empowered. Read more	The emfluence Marketing Platform is guided by feedback from marketing automation platform users like a user. Whether you’re launching your own digital campaigns or managing a brand across multiple channels, we’ve got you covered. Read more
Pricing Options	Free Trial Not Available Starts at $90.0.	Free Trial Not Available Starts at $1000.0.
SW Score & Breakdown	88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 79% Momentum 63% Popularity 73%	87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 96% Reviews 81% Momentum 64% Popularity 72%
SaaSworthy Awards	# 11 Highly Rated # 13 Highly Rated	Not Available

Features

Total Features	9 Features	9 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.8/5 17 user ratings	4.5/5 137 user ratings
Rating Distribution	Excellent 82.4% Very Good 17.6% Average 0% Poor 0% Terrible 0%	Excellent 62% Very Good 29.2% Average 8% Poor 0% Terrible 0.7%
User Sentiments	Excellent Customer Support, Marketing Automation Capabilities, CRM Integration, Website Visitor Tracking Complex Navigation, Limited CRM Functionality, Outdated User Interface, Expensive Pricing Model	Ease of use, Helpful Customer Support, Email Marketing Capabilities, Reporting and Analytics Limited Third-Party Integrations, Basic Email Templates, Occasional Software Glitches/Bugs, Lack of Advanced Customization Options
Review Summary	Lead Liaison is a marketing automation and visitor tracking platform that is praised for its speed, organization, and informative features. While some users find the interface a bit dated and desire more plan flexibility, Lead Liaison is universally lauded for its exceptional customer service and support. Reviewers highlight the platform's ability to enhance lead generation, optimize marketing campaigns, and provide valuable insights into website traffic. However, some users have noted limitations with the built-in CRM and landing page creator, suggesting that it's better suited for smaller businesses or those seeking a streamlined solution.	User reviews of Influence Marketing Platform highlight its ease of use and intuitive navigation, particularly for email marketing campaigns. Users value the pre-flighting feature for testing emails and appreciate the platform's integration with Litmus for rendering tests. While the platform is lauded for its accessibility and helpful customer support, some users express concerns regarding limited customization options for templates and a lack of robust reporting features. Some also note a need for more detailed help content and a wider range of integrations. Overall, Influence Marketing Platform is considered a solid solution for email marketing, particularly for smaller businesses and those seeking a more user-friendly approach.
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Pricing

Pricing Options	Free Trial Not Available Starts at $90.0.	Free Trial Not Available Starts at $1000.0.
Pricing Plans Monthly Plans Annual Plans	Sales Enablement $90.00 $90.00 per user / month Inbound $250.00 $250.00 per month Omnibound $780.00 $780.00 per month Lifecycle $1,500.00 $1,500.00 per month Event Lead Management Others Run Your Own Events Others	Emfluence Marketing Platform $1,000.00 $1,000.00 per month
	View Detailed Pricing	View Detailed Pricing

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