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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Google Analytics logo
Web Analytics Software

4.6 4,342 user ratings

Visit Website

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Prisme Analytics logo
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Overview

Description Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. Read more Prisme Analytics offers customer insights that truly matter, with ease of use, forever data retention, and complete GDPR compliance. Built from the ground up to meet GDPR, PPCA, PECR, and Shrems II standards, it gets a direct yes from their legal team with no cookie banner required. Prisme ensures privacy by blocking bots, scrapers, and spam traffic, only showing real, human visits. Whether an A-list influencer shares their site or their blog post goes viral, Prisme handles any spike in traffic seamlessly. Users can explore web analytics, custom events, and dashboards in real-time, and keep data forever, ensuring they never lose vital information. UTMs provide insights into campaign effectiveness, helping convert traffic into revenue. Additionally, Prisme’s lightweight, fast-loading script maintains its SEO rankings, making the switch from Google Analytics effortless. Prisme Analytics is a privacy-friendly solution for those who want to dive into the details of their data and see meaningful analytics results. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Offers Free-forever plan.
SW Score & Breakdown

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    91%
  • Momentum
    69%
  • Popularity
    94%

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    86%
  • Reviews
    60%
  • Momentum
    64%
  • Popularity
    63%
SaaSworthy Awards # 2 Most Worthy # 1 Fastest Growing
Not Available

Features

Total Features
9 Features
6 Features
Common Features for All
    Alert Notifications Alerts the user when predefined criteria is met
    Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts
    Conversion Tracking Enables user to track customer conversion rate
    Event Tracking Identifies the important events happening in your application
    Goal Tracking Allows to track progress to reach business objectives
    Multiple Site Management Helps to analyze and track more than one websites
    Report Generation Gathers data and generates reports as PDF file.
    Time on site Tracking Tracks the time that a visitor spends on your website
    User Interaction Tracking Identifies and tracks the visitors interaction on your websites
  • + 6 More - Show Less
    • Alert Notifications Alerts the user when predefined criteria is met
      Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts
      Conversion Tracking Enables user to track customer conversion rate
      Event Tracking Identifies the important events happening in your application
      Goal Tracking Allows to track progress to reach business objectives
      Multiple Site Management Helps to analyze and track more than one websites
      Report Generation Gathers data and generates reports as PDF file.
      Time on site Tracking Tracks the time that a visitor spends on your website
      User Interaction Tracking Identifies and tracks the visitors interaction on your websites
  • + 3 More - Show Less
  • Technical Details

    Organization Types Supported
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    Modes of Support
    • Online
    • Online
    API Support
    • Available
    • Available

    Reviews & Ratings

    User Rating
    4.6/5 4,342 user ratings
    Not Available
    Rating Distribution
    • Excellent

      62.6%
    • Very Good

      31.8%
    • Average

      4.9%
    • Poor

      0.2%
    • Terrible

      0.4%
    Not Available
    User Sentiments

      Comprehensive Reporting, Ease of Use, In-depth Data Analysis, Extensive Integrations

      Steep Learning Curve, GA4 Transition Issues, Limited Realtime Data, Data Sampling Issues

      Not Available
    Review Summary

    Google Analytics is praised for its comprehensive data collection capabilities, ease of use, and seamless integration with other Google products. Users appreciate the platform's ability to track website traffic, user behavior, conversions, and demographics. They find the real-time reporting feature particularly valuable for making informed decisions and optimizing marketing strategies. Although some users find the learning curve steep, they acknowledge Google Analytics' free version offers exceptional value for small businesses.

    Not Available
      Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Offers Free-forever and Custom plan.
    • Free Trial Not Available
    • Offers Free-forever plan.
    Pricing Plans
    Monthly Plans Annual Plans

    Google Analytics Free

    Google Analytics 360 Custom

    Beta tester plan Free

     
    View Detailed Pricing
    View Detailed Pricing

    Screenshots & Videos

    Screenshots Not Available Web analytics dashboard
    + 2 More
    Videos Video Thumbnail
    + 1 More
    Not Available

    Vendor information

    Company Details Located in: Mountain View, California

    Not available

    Contact Details

    +1 650-253-0000

    https://marketingplatform.google.com/about/analytics/

    Not available

    https://www.prismeanalytics.com/

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