Choozle vs mediasmart Comparison

94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Choozle

Demand-Side Platforms (DSP)

4.3 207 user ratings

View Details

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

mediasmart

Demand-Side Platforms (DSP)

4.6 86 user ratings

View Details

Overview

Description	Choozle is a self-service digital advertising software platform with control at its core. Choozle provides a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums—all from a single, intuitive interface. Read more	mediasmart is a mobile marketing platform that helps businesses and marketing agencies to reach their target audiences all around the globe. The platform enables users to create new audiences based on customer’s location patterns and target them at the right time to drive maximum engagement. It also helps users to measure the real impact of Drive-To-Store campaigns by counting the total number of customers visiting a particular store. Users can even reach audiences on their Connected TV (CTV) devices besides synchronising campaign-related notifications on other devices. With mediasmart and its ad server, marketing agencies can measure the impact of App Marketing Campaigns delivered across multiple platforms. It also helps users to measure and optimise ad viewability rates in real-time, besides ensuring full protection on publisher spoofing at the same time. Further, mediasmart is compliant with GDPR and CCPA policies, helping out businesses with adequate process management and streamlining. Read more
Pricing Options	Free Trial Not Available Starts at $99.00. Offers Custom plan.	Free Trial Not Available Offers Custom plan.
SW Score & Breakdown	94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 88% Momentum 67% Popularity 86%	88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 90% Reviews 87% Momentum 60% Popularity 79%
SaaSworthy Awards	# 5 Fastest Growing # 4 Most Popular	Not Available

Features

Total Features	15 Features	11 Features
Common Features for All	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 8 More - Show Less	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 6 More - Show Less
Unique Features	AI Optimization Uses AI and machine learning to maximize a campaign's performance Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding	AI Optimization Uses AI and machine learning to maximize a campaign's performance Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	NA	Available

Reviews & Ratings

User Rating	4.3/5 207 user ratings	4.6/5 86 user ratings
Rating Distribution	Excellent 50.2% Very Good 37.2% Average 9.7% Poor 1% Terrible 1.9%	Excellent 69.8% Very Good 24.4% Average 5.8% Poor 0% Terrible 0%
User Sentiments	Excellent Customer Support, Easy to Use Interface, Extensive Targeting Options, Affordable Pricing Limited Reporting Functionality, Occasional Technical Issues/Bugs, Confusing Retargeting Setup, Slow Platform Performance	Ease of Use, Excellent Customer Support, Detailed Reporting, Effective Targeting Options Geo-Targeting Accuracy Issues, Occasional Platform Performance Issues, Confusing UI/UX in Certain Areas, Limited Inventory in Specific Regions
Review Summary	Choozle users appreciate its user-friendly interface, extensive customization options, and robust reporting capabilities. Reviewers highlight its intuitive drag-and-drop functionality, which simplifies event creation and management. Choozle's ability to seamlessly integrate with other platforms, such as Salesforce and Marketo, is also praised. Additionally, users commend the platform's analytics and reporting features, which provide valuable insights into event performance and attendee engagement. However, some users have noted that Choozle's pricing can be a deterrent for smaller organizations or those with limited budgets.	Users consistently praise MediaSmart for its user-friendly interface, wide range of targeting options, and robust reporting capabilities. They appreciate the platform's effectiveness in reaching target audiences, particularly for mobile advertising campaigns. However, some users experience difficulties with geotargeting, particularly at smaller radii, and find the user interface could be more visually appealing. Concerns regarding the platform's inventory quality and a lack of clear information on user acquisition sources also surface.
	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Not Available Starts at $99.00. Offers Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	ChoozleGo $99.00 $99.00 Pay as you go ChoozlePro Custom	Basic Custom Pro Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Amazon DSP 4.6 17 ratings Choozle Vs Amazon DSP Admixer.DSP 4.9 7 ratings Choozle Vs Admixer.DSP SmartyAds DSP 4.1 47 ratings Choozle Vs SmartyAds DSP Platform.io 4 1 ratings Choozle Vs Platform.io Avazu Mobile DSP Choozle Vs Avazu Mobile DSP	Admixer.DSP 4.9 7 ratings mediasmart Vs Admixer.DSP Platform.io 4 1 ratings mediasmart Vs Platform.io SmartyAds DSP 4.1 47 ratings mediasmart Vs SmartyAds DSP Amazon DSP 4.6 17 ratings mediasmart Vs Amazon DSP Adform Demand Side Platform 4.3 4 ratings mediasmart Vs Adform Demand Side Platform
	View All Choozle Alternatives	View All mediasmart Alternatives