Aritic PinPoint vs dotdigital Comparison

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Aritic PinPoint

Marketing Automation Software

4.7 33 user ratings

Get Free Advice

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

dotdigital

Marketing Automation Software

4.5 835 user ratings

Get Free Advice

Overview

Description	Aritic PinPoint is a full-stack marketing automation platform that automates the entire business funnel seamlessly. From generating new and quality leads to converting them into brand advocates this platform does it all. The round-the-clock support team of Aritic PinPoint helps industries to create marketing efforts and processes seamlessly. This platform creates unique automated users’ experience workflows to attract and connect leads across multiple online avenues. Also, by elevating the marketing approach, Aritic PinPoint transforms these potential leads into regular customers. Further, this platform uses its bi-directional native CRM integration system to harness the potential of good marketing automation, thus rapidly establishing relationships between prospects and customers. Aritic PinPoint’s marketing automation tools offer detailed performance data, enabling marketing teams to streamline and align several campaigning strategies. This would help the organisations in particular to get higher marketing returns. By obtaining dynamic segment lists, this platform helps to send fitting communication and deliver personalised content for potential buyers. Also, Aritic PinPoint features email automation, contact segmentation, anonymous lead nurturing & tracking among other things. Read more	Dotdigital is an omnichannel marketing automation software, providing comprehensive marketing solutions for B2C, B2B and NFP marketers. As a widely trusted platform, its services are employed by a number of top organisations such as British Airways, Team GB (Olympics), Tottenham Hotspur, Macmillan Cancer Support, and such. This digital marketing platform comes equipped with a variety of exceptional features, enabling businesses to optimise their strategies and execution-related tasks in an efficient manner. It helps users fully automate all communication processes like SMS, email and more facilitating seamless interaction between departments. With segmentation, users can categorise their customers based on purchase behaviours, marketing preferences and demographics. Moreover, a fully customisable campaign promotion facility lets users send one-to-one omnichannel messages and content in real-time. Dotdigital and its data-driven marketing strategy are further empowered with several smart reporting options which let users extract relevant information facilitating better sales. Also, pre-built third-party integration facilities with Shopify plus, Microsoft Dynamics 365, BigCommerce and more enables seamless business process monitoring. Read more
Pricing Options	Free Trial Available Starts at $15.0. Offers Custom plan.	Free Trial Available Offers Custom plan.
SW Score & Breakdown	87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 77% Momentum 62% Popularity 66%	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 84% Momentum 62% Popularity 79%
SaaSworthy Awards	# 10 Most Searched	# 20 Most Popular # 6 Fastest Growing

Features

Total Features	9 Features	10 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.7/5 33 user ratings	4.5/5 835 user ratings
Rating Distribution	Excellent 81.8% Very Good 15.2% Average 0% Poor 0% Terrible 3%	Excellent 72.2% Very Good 18.6% Average 3% Poor 1% Terrible 5.3%
User Sentiments	Advanced Segmentation, Extensive Integrations, Excellent Customer Support, Multi-Channel Marketing Capabilities Overwhelming Feature Set, Occasional Integration Issues, Social Media Automation Needs Improvement, Steep Learning Curve	Easy To Use Platform, Exceptional Customer Support, Powerful Automation Features, Extensive Integrations Contract Cancellation Issues, Limited Template Customization, Occasional Platform Bugs, Inconsistent Account Management
Review Summary	Users find Aritic's intuitive interface and ease of use to be its strongest points, with many reviewers noting that even non-technical users can quickly learn to navigate the platform. Additionally, its ability to consolidate data from various sources and provide actionable insights is highly praised. However, some users have expressed concerns about the accuracy and completeness of the data, as well as the lack of customization options and limited reporting capabilities. Overall, Aritic is generally well-received for its user-friendly interface and data consolidation capabilities.	Users generally praise the platform for its user-friendly interface, ease of use, and comprehensive set of features. They also appreciate its automation capabilities, email marketing tools, and customer support. However, some users have expressed concerns regarding occasional glitches, limited customization options, and the need for a steeper learning curve for certain functionalities. Overall, users find it to be a reliable and efficient solution for email marketing and marketing automation.
	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Available Starts at $15.0. Offers Custom plan.	Free Trial Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Lite $15.00 $19.00 per month Starter $65.00 $79.00 per month Professional $81.00 $99.00 per month Enterprise Custom	dotdigital Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Hubspot Marketing Hub 4.6 591 ratings Aritic PinPoint Vs Hubspot Marketing Hub Contactspot Aritic PinPoint Vs Contactspot Zoho Marketing Automation 2 1 ratings Aritic PinPoint Vs Zoho Marketing Automation Ackwire Aritic PinPoint Vs Ackwire Leadspot	Contactspot dotdigital Vs Contactspot Klaviyo 4.4 1,724 ratings dotdigital Vs Klaviyo Dynamics 365 Marketing 4.5 2,218 ratings dotdigital Vs Dynamics 365 Marketing DigitalCRM.com Hubspot Marketing Hub 4.6 591 ratings dotdigital Vs Hubspot Marketing Hub
	View All Aritic PinPoint Alternatives	View All dotdigital Alternatives