Home/ Marketing Automation Software/ WebEngage/ Reviews
92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
Application with enterprise grade capabilities
44.7%
51.1%
2.1%
2.1%
0%
User Friendly Interface, Extensive Integrations, Helpful Customer Support, Effective Journey Feature
Slow Platform Performance, Limited Reporting Features, Complex Initial Setup, Limited Customization Options
WebEngage is commonly praised for its user-friendly interface and ease of use, with users highlighting its intuitive design and seamless integration with other platforms. Many reviewers commend its robust analytics and reporting capabilities, allowing for in-depth customer insights and campaign performance tracking. Automation features like drip campaigns, segmentation, and personalized messaging receive positive feedback, enabling businesses to streamline their marketing and communication efforts. Several users appreciate WebEngage's ability to enhance customer engagement, leading to improved customer satisfaction and loyalty. However, some reviewers mention the need for better documentation and onboarding support, as well as occasional issues with data accuracy and reliability.
AI-Generated from the text of User Reviews
Webpersonalization and Analytical tool is fantastic! It helped me understand website visitors better by tracking their behavior on run time. I can make personalized content and offerings to meet their needs, ultimately improving user experience and driving conversions.
Segment can be made by only last 1 year Data
It helped us in Customer Segmentation and helped us in Targeting the user with personalization Content through all the communication and also helped to know customer Behaviour and like how the customer is behaving in website and analyse the data.
Webengage is a multi channel user engagement platform.It automates communication across a user's lifecycle and helps companies send messages via these channels like web messages, push notifications, email marketing etc.
UI/UX can be better,creative template creation, building sales intelligence via auto recommendations, it can be improved by automated communication, report should be generated quicky .
Helped in lowering cost of marketing,driving higher volumes of direct sales. Increasing conversion rate on the website, Increasing lead to sales ratio by these ways business performance is increased.
The best Marketing Automation tool. The UI is friendly to use.
On-site survey (Weboverlay) campaign wise reports are not available.
Pre header option was recently added for the Email Journey and it is really helping us to analyze the Subject line optimization.
Journey's are very good feature to addopt.
some more functions can improve while creating the joirney like if we want to send the journey in recurring then it's not useful I think so.
It's automated our journeys
The personal touch i can give the website
The interface is slightly complex making it a little hard to navigate
Webengage helps in segregation of content based on the different kinds of audience
I like how we can craft campaigns for the visitor. The journey creation feature based on the events performed on the website is quite good. We didn't face much technical challenges while creating 100+ journeys for our customers. Also, it was easy to integrate with our system.
I personally feel the analytical sestion could have been better. We simultaneously use adobe analytics for our analytical needs, but webengage analytics is not quite simple to use.
We primarily use webengage for retention purposes. Like previously mentioned, we use it for journey creation and we have the best conversion rate for this medium.
I could say that It's a good software, I will recommend it if you want to automate customer journey as well as send hyper personalised and cross channel communications. It's easy to integrate. Currently, we are using this to engage our audience. It comes with an excellent feature such as inbuilt analytics where you can check the progress of your campaigns.
The pre-defined email and sms templates are very less in the library, also I found it very difficult to create or use of dynamic templates. The analytics feature can be imporved by using segment level reporting (using funnels).
My experience with WebEngane is very good as of now. We have decided to go ahead fully with this tool last year, we started paid our journeys which we were doing manually from quite a long. And guess what, It made our lives very easy by using the it's automation. Now the customer journey is much more systematical and powerful. So in the nut shell, I would like to say that the power of this tool related to customer journey is very strong.
As an user I love how Web Engage is simple to design and manage customized client engagement programes because of its user friendly interface. The analytics capabilities on the site also offer insightful information for improving strategy. Moreover we started receiving a lot of data after we started using Web Engage
In my experience, Web Engage's price structure can be a little complicated, so it might not be the most cost-effective choice for smaller companies. Furthermore, even if the platform has a lot of features to offer it cab be a bit overwhelming for some people to properly utilise all functions.
By offering a consolidated platform for individualized comminication and analytics, Web Engage is resolving the problem of effective client interaction. By making the process of developing and overseeing campaigns more efficient, I am able to engage with users in more meaningful and focused ways. It helps us in sending emails, and notifications to our customers. It also provides me with insights into user behaviour, the platforms analytics capabilities also enable me to continuosly optimize my engagement efforts.
WebEngage has helped us a lot in improving our existing product as WebEngage tracks user behaviour which we can use to make data driven descisions. With the help of the feature of creation for personalised campaigns which are very much engaging for the users and hence, help us with our conversions. These campaigns can be created fairly quickly and the implementation of WebEngage has been fairly easy because of its interactive UI. The integration of WebEnagage was quick and easy.
The data fetching API does not work properly and often and it is tough to get technical members of WebEngage over call with Customer support.
WebEngage has helped us a lot with user engagement which has in turn helped us increase our trial to subscription conversions which has boosted our revenues.
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Its easy in use it provides to automate the customer journey.
The Customer Support team also provides ease to work & solve all the queries promptly.
It was easy to implement & integration part was smooth
Sometimes becomes of limitation in feature count, and the target objective isn't able to be achieved.
The Frequency is also limited with onsite notification campaign
It helps with user-level data which is our utmost important metric in an organization.
The customer journey it is helping to build is useful to target the right segment with the right communication.
Overall is benefitting in mapping our customer journey