Amazon DSP Reviews

The insights and data available to create orders and line items are so immense.

The platform is tedious to use in terms of setting things up and editing.

DSP makes it easier to get ads in front of the eyes of audiences who are most likely to actually convert into sales.

It is easy and also flexible.

Most important it increases the visibility of the brands and helps in getting new and exiting audiences.

Nothing. it is better now.there are no cons now

Getting new audience and also

Promoting brands

One of the best DSP for programmatic. Very helpful in reaching consumers quickly. Amazon DSP platform UI is also very friendly. All the required metrics are easy to find on the platform. Also, getting better results among all the e-commerce platforms.

Sometimes the platform takes time to update the user interface. So it becomes little time taking thing. The ad uploading is quite a time taking process. The platform glitch is the only thing where it needs to improve.

Amazon advertising helping the brands in Awareness and sales for them. As a Digital Marketer, I can see the results and can easily compare with other platform results. So I can say that Amazon Advertising helps many big and small brands to get the best results.

Using the Amazon DSP help in marketing platform to deliver good leads.

The only thing which I disliked is the dashboard understanding.

Marketing and E-commerce Platform.

What I like the most about this app is the fact that is the best of all of the other existing apps on the market. If I am trying to reach out as many potential customers as I can, this is the right app to use.

Ir is very easy to use and no dislikes at all. Maybe it puts a bit pressure on the seller as it is only specially made for Amazon but as it is a huge market to play with, I guess it is fair enough and it is worth it.

As reaching out as many customers as I can, the problem solving is mostly to do with increasing the sales, better advertising, getting to be known as a brand and also having a chance/opportunity to show the company's potential as a leader on the market.

I love the easy to use interface of amazon advertising. It allows me to see performance by setting up my own KPI metric dashboard. Also, different cuts and slices of data is possible while the ads are running.

I would wish to see large duration of data as sometimes we ought to compare performance basis LYSP. But current platform gives ads data of last 3 months only. Like to like comparison on the platforms gets tougher.

Tuning performance of our search and display ads and monitoring campaign pacing. This helps to closely monitor campaign on the seg targets and objectives. This is where I currently use the platform.

It's Easy to start and have need to keep inventory.

Risk involve in this model, but this is very easy and there is no need to keep stock in warehouse and also Amazon DSP you just focus on Product hunt and suppliers

Na

Amazon DSP offers advanced targeting, access to valuable customer data, diverse ad formats, cross-channel reach, real-time optimization, and integration with Amazon Advertising. These features benefit advertisers by enabling precise audience targeting, maximizing reach, optimizing campaigns, and measuring performance effectively.

Some potential considerations with Amazon DSP include its complexity for newcomers, a learning period required for optimal campaign performance, higher budget requirements, limited control over ad placements, and the competitive advertising environment. Individual experiences may vary, so careful evaluation is necessary.

In summary, Amazon DSP solves challenges related to audience targeting, campaign reach, cross-channel advertising, real-time optimization, and measurement. By addressing these issues, advertisers can benefit from more effective and efficient advertising campaigns, reaching the right audience, driving conversions, and maximizing their advertising ROI.

We have large audience available for targeting and have detailed ad experience for end user.

Have to give too many details why setting up a campaign

Helping to reach specific audience and can segment depending upon user experience and product and increase ROI

It is an excellent platform that allows all users to buy an ad in the form of Banners that is a mixture of images and letters, in Amazon DSP you can program audiences through the web, through this audience you can contact new partners and customers.

I haven't really had any issues with this tool.

I have been able to get new leads and be able to buy video, audio and banner ads