ReferralCandy Alternatives: Top 10 Customer Advocacy Software in 2025

InviteReferrals is the best referral software for mobile apps. It helps businesses to grow and acquire new customers through referral marketing. Trusted by more than 20,000 customers, many renowned brands have tasted the success of referral marketing through InviteReferrals software. Its usage is pretty simple. Customers need to invite friends through the referral program, and friends need to accept the invite and install the app. This referral software then sends coupons to the referrer over email for driving a referral install. The Referral Program Widgets adapt themselves automatically according to the platform like a tablet, desktop or mobile. Moreover, this software also features an intuitive customer referral program analytics which includes invites filtered by several referral channels. It tracks every step of the program, from shares to clicks to successful conversions. InviteReferrals also provides an editor that helps with a complete referral campaign designing and execution. InviteReferrals promises to deliver 65% new business and offers 16% higher lifetime value.

Refersion affiliate marketing software helps you to manage, track and improve the network for better business promotion. This software comes integrated with countless popular websites. It comes with robust analytics. With real time click tracking capabilities users will get to learn the time a sale is made or a link is clicked, and also be informed whenever a commision has been generated. Refersion affiliate managing and tracking software eases and enhances the campaign management procedures. The powerful analytics present help in taking more efficient and informed decisions. This software allows quickly generating and launching the user’s own promotional network.

Friendbuy is an intuitive referral marketing platform that accelerates customer acquisition and loyalty for the world’s most innovative brands. Referrals are the best channels for dynamic business growth including the highest LTV and lowest CPA. The platform’s refer-a-friend programs, offer unsurpassed ROI, expanding their reach and transforming customers into loyal and engaged brand advocates. Growth marketers use this platform to refine user experience and boost revenue by rapidly testing and validating the factors that drive their customers to purchase and share. Friendbuy understands the importance of an interconnected ecosystem of marketing and automation tools. Once integrated, the team of Friendbuy makes it possible to connect it into data warehouses, subscription billing platforms, and business intelligence. Also, its best-in-class Customer Success and Onboarding Experts think out-of-the-box to get growth marketers going with best-practice implementations, run high-performing campaigns and referral contests. Friendbuy’s robust reporting and analytics suite reveal metrics that matter. Not only this referral marketing platform works with billion-dollar brands but also with startups.