VerticalResponse vs MailOptin Comparison

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

VerticalResponse

Email Marketing Software

3.7 494 user ratings

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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MailOptin

Email Marketing Software

4.4 23 user ratings

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Overview

Description	VerticalResponse is a solution that provides your business with the necessary capabilities to create, implement and track a successful email marketing campaign. Using this solution you can create professional looking emails customized to the look and feel of your brand –– and are optimized for every device –– in just a few minutes. With the scheduling functionality, you can automatically set the email to send at the time that is right to your business. You can also use VerticalResponse to automate the time that your emails are sent to your contacts. VerticalResponse helps you boost revenue and improve conversion rate by directing your visitors to a custom landing page. To create these emails, you don’t need to have any coding knowledge. All you need to do is select a template, edit and publish. This solution also enables you to track the success of your campaign by monitoring open rates, clicks, devices, and locations. Read more	MailOptin is a lead generation and email automation software that enables companies to attract, convert and retain new customers. It offers a comprehensive WordPress plugin helping users to generate high-quality leads, boost conversions and increase registrations on the go. The solution also automates company-specific email campaigns and keeps the leads engaged so that the admins can focus more on other important tasks. MailOptin comes loaded with an ‘‘exit intent technology’’ that can automatically detect the exact moment when a visitor is about to leave a website and displays a targeted opt-in form to them. These forms can be used to convert visitors into subscribers or show them an exclusive offer. The solution also includes a powerful email template builder allowing companies to create beautiful and highly effective automated email campaigns and newsletters as per convenience. Moreover, MailOptin can also be integrated with popular CRMs, like ActiveCampaign, Campaign Monitor, Constant Contact, ConvertKit, etc. Read more
Pricing Options	Free Trial Available Starts at $13.0. Offers Free-forever plan.	Free Trial Not Available Starts at $99.0.
SW Score & Breakdown	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 95% Reviews 82% Momentum 66% Popularity 77%	86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 91% Reviews 71% Momentum 64% Popularity 70%
SaaSworthy Awards	# 13 Most Popular # 12 Most Popular	Not Available

Features

Total Features	21 Features	20 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 18 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 17 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	3.7/5 494 user ratings	4.4/5 23 user ratings
Rating Distribution	Excellent 28.1% Very Good 36.6% Average 23.5% Poor 5.1% Terrible 6.7%	Excellent 60.9% Very Good 26.1% Average 4.3% Poor 4.3% Terrible 4.3%
User Sentiments	User-Friendly Interface, Affordable Pricing, Effective Email Marketing, Comprehensive Analytics Outdated Templates, Occasional Technical Issues, Limited Design Flexibility, Email Deliverability Issues	Not Available
Review Summary	Users generally have positive experiences with the software, praising its user-friendly interface, extensive email marketing features, and responsive customer support. However, some users have reported occasional technical glitches, limited customization options, and a lack of advanced features. Additionally, pricing concerns have been raised, with some users expressing dissatisfaction with the cost of certain plans. Overall, users find the software to be a reliable and effective email marketing tool, but suggest room for improvement in terms of customization and pricing.	Not Available
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Pricing

Pricing Options	Free Trial Available Starts at $13.0. Offers Free-forever plan.	Free Trial Not Available Starts at $99.0.
Pricing Plans Monthly Plans Annual Plans	Basic (Email Marketing) $13.00 $13.00 per month Pro (Email Marketing) $19.00 $19.00 per month Free (Surveys) Free Basic (Surveys) $19.00 $19.00 per month	Standard $99.00 $99.00 per year Pro $289.00 $289.00 per year Agency $499.00 $499.00 per year Pro LifeTime $999.00 $999.00 One Time Payment
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Alternatives

	MailChimp 4.4 19,734 ratings VerticalResponse Vs MailChimp Constant Contact 4 28 ratings VerticalResponse Vs Constant Contact Campaign Monitor 4.6 45 ratings VerticalResponse Vs Campaign Monitor Elastic Email 4 250 ratings VerticalResponse Vs Elastic Email Moosend 4.2 286 ratings VerticalResponse Vs Moosend	MailChimp 4.4 19,734 ratings MailOptin Vs MailChimp Mailmunch 4.7 78 ratings MailOptin Vs Mailmunch Campaign Monitor 4.6 45 ratings MailOptin Vs Campaign Monitor MailerLite 4.7 1,116 ratings MailOptin Vs MailerLite Kit (formerly ConvertKit) 4.4 462 ratings MailOptin Vs Kit (formerly ConvertKit)
	View All VerticalResponse Alternatives	View All MailOptin Alternatives