VerticalResponse vs Campaigner Comparison

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

VerticalResponse

Email Marketing Software

3.7 494 user ratings

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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Campaigner

Email Marketing Software

3.8 351 user ratings

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Overview

Description	VerticalResponse is a solution that provides your business with the necessary capabilities to create, implement and track a successful email marketing campaign. Using this solution you can create professional looking emails customized to the look and feel of your brand –– and are optimized for every device –– in just a few minutes. With the scheduling functionality, you can automatically set the email to send at the time that is right to your business. You can also use VerticalResponse to automate the time that your emails are sent to your contacts. VerticalResponse helps you boost revenue and improve conversion rate by directing your visitors to a custom landing page. To create these emails, you don’t need to have any coding knowledge. All you need to do is select a template, edit and publish. This solution also enables you to track the success of your campaign by monitoring open rates, clicks, devices, and locations. Read more	Campaigner software is an email marketing platform that uses a visual drag-and-drop builder to generate targeted email campaigns. It enables you to create dynamic content depending on the engagement, purchase behaviour, or custom fields, and to track workflows using conditional statements and third-party triggers. Campaigner allows you to experiment with campaign design and delivery times. Subscribers can be scheduled and segmented according to their specific interests. It works with Magento, Salesforce, and other platforms. With responsive landing pages, completely configurable forms, hundreds of connectors, and webhooks from your own web setup, you can build your audience. Through data-driven automation, you can optimize your ads for conversions, measure what generates money, identify your top customers, and better keep them. As the goal of your automation campaign, you can construct workflows with actual conversions into sales, sales value, or the number of sales. Subscribers can be enrolled in workflows that smoothly transition them from one step of the lifecycle journey to the next. You can also use useful, contextual data and dynamic material to customize your communication with your audience. Read more
Pricing Options	Free Trial Available Starts at $13.0. Offers Free-forever plan.	Free Trial Available Starts at $59.0. Offers Custom plan.
SW Score & Breakdown	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 95% Reviews 82% Momentum 66% Popularity 77%	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 97% Reviews 80% Momentum 64% Popularity 78%
SaaSworthy Awards	# 13 Most Popular # 12 Most Popular	# 13 Highly Rated

Features

Total Features	21 Features	22 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 18 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Free Stock Photos Provides a library of free stock photos for commercial use List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 19 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	3.7/5 494 user ratings	3.8/5 351 user ratings
Rating Distribution	Excellent 28.1% Very Good 36.6% Average 23.5% Poor 5.1% Terrible 6.7%	Excellent 32.5% Very Good 40.2% Average 13.7% Poor 5.4% Terrible 8.3%
User Sentiments	User-Friendly Interface, Affordable Pricing, Effective Email Marketing, Comprehensive Analytics Outdated Templates, Occasional Technical Issues, Limited Design Flexibility, Email Deliverability Issues	Ease of Use, High Email Deliverability, Helpful Customer Support, Effective Email Marketing Features Account Cancellation Issues, Poor User Interface, Limited Template Options, Inconsistent Email Rendering
Review Summary	Users generally have positive experiences with the software, praising its user-friendly interface, extensive email marketing features, and responsive customer support. However, some users have reported occasional technical glitches, limited customization options, and a lack of advanced features. Additionally, pricing concerns have been raised, with some users expressing dissatisfaction with the cost of certain plans. Overall, users find the software to be a reliable and effective email marketing tool, but suggest room for improvement in terms of customization and pricing.	Overall, Campaigner receives generally positive feedback from users. Reviewers appreciate the ease of use, automation capabilities, and customer support. They also highlight the effective segmentation and personalization features that enhance email marketing efforts. The drag-and-drop editor and pre-built templates are convenient for creating visually appealing campaigns. However, some users mention the pricing being on the higher side and occasional glitches in the system. Additionally, limited integration options and lack of advanced analytics have been noted as areas for improvement.
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Pricing

Pricing Options	Free Trial Available Starts at $13.0. Offers Free-forever plan.	Free Trial Available Starts at $59.0. Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Basic (Email Marketing) $13.00 $13.00 per month Pro (Email Marketing) $19.00 $19.00 per month Free (Surveys) Free Basic (Surveys) $19.00 $19.00 per month	Starter (Email) $59.00 $59.00 per month Essential (Email) $179.00 $179.00 per month Advanced (Email) $649.00 $649.00 per month Starter (Email & SMS bundle) $104.00 $104.00 per month Essential (Email & SMS bundle) $224.00 $224.00 per month Advanced (Email & SMS bundle) $694.00 $694.00 per month Custom Plan Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

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	View All VerticalResponse Alternatives	View All Campaigner Alternatives