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94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
Tailwind |
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97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Sprout Social is an all-in-one social media management platform that enables businesses to unlock the full potential of social media. The software not just helps in marketing strategy but also in various area of the business. It streamlines and scales social engagement to increase visibility, improve responsiveness and boost efficiency. Sprout Social also simplifies and strengthens social media publishing by scheduling content and posts it at the right time to gain more engagement. A notable feature of Sprout Social includes strategic decision-making, which uses social media analytics that saves time and speeds up the data collection process. It also analyses audience responses and generates strategies accordingly. Sprout Social helps the user to spend less time on manual tasks and more on connecting with their audiences. There are agents available on this platform that offer tailor-made solutions to scale business. The software is appropriate for enterprises, agencies, advocacy, small businesses and customer care agencies. Read more | Meltwater is a cloud-based public relation software that is available in SaaS version, can be installed in Windows and Mac as well. This software comes enriched with a myriad of public relation features like article author database, clippings management, digital asset management etc. Meltwater uses artificial intelligence to help users get deeper & better business insights. It comes with PR impact metrics. The enriched media contact database helps forming better connection with leading bloggers, journalists and media influencers. Meltwater can boost your press release publication frequency. It helps in social & news monitoring and reporting & distribution. Read more | Tailwind is a smart tool for social media managers that functions as an end-to-end solution for social media platforms such as Pinterest and Instagram. Users receive the ability to discover content, schedule posts, monitor conversations, amplify reach, and analyze results. With shortcut features such as Bulk image upload, drag-and-drop calendar, multi-board pinning, Pin looping, and hashtag lists, users can save resources with quick turnaround times. They can then automatically optimize their social media posting schedules for times where engagement is the highest. And with eventual analytics and insights, users understand what is working and what’s not. The browser extension allows easy creation of posts and the Hashtag Finder suggest quick hashtags that enable users to reach wider audiences. Users can even mention specific dates and times to post content or add them to queues. They can also manage multiple Instagram and Pinterest accounts and share the tool’s access with their colleagues. Read more | Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights. Read more |
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| SW Score & Breakdown |
94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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| SaaSworthy Awards | # 7 Highly Rated # 14 Most Popular |
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# 15 Highly Rated # 20 Most Popular | # 3 Most Worthy # 2 Highly Rated |
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Robust Reporting, Ease of Scheduling, User Friendly Interface, Extensive Integrations Inconsistent Instagram Integration, Limited LinkedIn Functionality, Occasional Post Failures, High Cost Per Additional User |
Media Monitoring Capabilities, User-Friendly Interface, Comprehensive Media Database, Extensive Data Collection Inaccurate Search Results, Slow Platform Performance, Limited Social Media Functionality, High Pricing |
Content Scheduling, Pinterest Integration, Hashtag Suggestions, SmartLoop Feature Mobile App Functionality, Customer Support Responsiveness, Platform Complexity, Occasional Software Glitches |
User-Friendly Interface, Visual Content Scheduling, Comprehensive Instagram Analytics, Linkin.bio Feature Limited Functionality on Free Plan, Inconsistent Auto-Publishing, Limited Customer Support Accessibility, Lack of LinkedIn Integration |
| Review Summary |
Reviews of Sprout Social highlight its user-friendly interface, robust scheduling tools, and comprehensive analytics as key strengths. Users appreciate the platform's intuitive design, which makes it easy to navigate and manage social media accounts. The scheduling features are praised for their flexibility and the ability to plan and publish content in advance. Additionally, the detailed analytics and reporting capabilities provide valuable insights into social media performance. However, some users mention occasional glitches and limitations in customization as areas for improvement. Overall, Sprout Social receives positive feedback for its user-friendly interface, scheduling tools, and analytics, making it a popular choice for businesses seeking a comprehensive social media management solution. |
Overall, Meltwater receives mixed reviews from users. While some users appreciate its comprehensive media monitoring and analytics capabilities, others criticize its high cost, complex interface, and limited customer support. Users also report varying experiences regarding the effectiveness of the platform's social listening and influencer identification features. Additionally, the platform's user-friendliness and ease of use are inconsistent among reviewers. |
Overall, reviewers praise Tailwind's user-friendly interface, extensive features, and effective scheduling capabilities. They find it easy to create visually appealing content, appreciate the detailed analytics and insights, and value the ability to plan and schedule posts in advance. However, some users express concerns about the occasional bugs and glitches, limited customization options, and potential for improvement in customer support responsiveness. Additionally, a few reviewers mention pricing as a drawback, suggesting that it may not be suitable for smaller businesses or those with tight budgets. |
Users praise Later's ease of use, time-saving features, and comprehensive analytics. They appreciate the user-friendly interface, drag-and-drop functionality, and ability to schedule posts in advance. The visual content calendar and post preview features are also well-received. Additionally, users commend Later's customer support, finding them responsive and helpful. However, some users have experienced occasional technical glitches and have expressed a desire for more advanced features such as A/B testing and more detailed analytics. |
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| Read All User Reviews | Read All User Reviews | Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Standard $199.00 $249.00 per user / month Professional $299.00 $399.00 per user / month Advanced $399.00 $499.00 per user / month Enterprise Custom |
Essentials Custom Advanced Custom Suite Custom Enterprise Custom |
Free Forever Free Pro $14.99 $24.99 per month Advanced $24.99 $49.99 per month Max $49.99 $99.99 per month |
Starter $16.67 $25.00 per month Growth $30.00 $45.00 per month Advanced $53.33 $80.00 per month Agency $133.33 $200.00 per month Enterprise Custom |
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| Company Details | Located in: Chicago, IL Founded in: 2010 | Located in: San Francisco, CA | Located in: Oklahoma City, Oklahoma Founded in: 2012 | Located in: Vancouver, Canada Founded in: 2014 |
| Contact Details |
+1 866-878-3231 |
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+1 405-702-9998 |
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What are the key features of Sprout Social?
What are the key features of Meltwater?
What are the alternatives to Sprout Social?
What are the alternatives to Meltwater?
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