SmartyAds White Label DSP vs Ad:personam Comparison

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SmartyAds White Label DSP

Demand-Side Platforms (DSP)

4.5 2 user ratings

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84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Ad:personam

Demand-Side Platforms (DSP)

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Overview

Description

SmartyAds White Label DSP is a customizable media buying platform that serves brands, agencies, ad networks, and resellers. It allows users to build their product without having them invest in RTB infrastructure while helping them to get access to the latest technology and generate revenue. This multi-channel ad-buying platform provides the technology to create businesses and offers a clean, safe, and engaging user experience every time. It processes bid requests via OpenRTB protocol and ensures as tags in bid responses successfully. The platform lays down scores of benefits such as it offers a global reach, pays attention to different advertising formats such as mobile, display, native, video, et cetera. It focuses on smart optimization algorithms and follows precise targeting to deliver the messages to the right audience at that too at the right time. Besides, SmartyAds White Label DSP provides quality checks to ensure flawless ad delivery and offers real-time analytics on the dashboard. Additionally, the application includes special features too, such as it performs efficient campaign management, it pays attention to advanced targeting options (like frequency capping, URL targeting, contextual targeting, retargeting, etc.) and provides real-time reporting. It is coupled with suitable modules and extensions, which make it convenient in use on all fronts. Read more

The ad:personam Programmatic Advertising Self Serve DSP is the ideal way for professionals to boost their business and reach their desired goals. With this technology, can purchase ad space with no minimum ad spend needed, allowing to grow business in a way that suits budget and timeframe. With advanced targeting capabilities, the ad:personam Platform allows to reach the most relevant and interested audience for brand or product. The powerful software is designed to match brand’s message with the right people at the right time, creating an incredibly targeted and cost-efficient campaign. With helpful support and easy-to-use tools, ad:personam makes it easy to develop and execute a successful campaign even if have limited knowledge of programmatic advertising. Trust in this reliable platform to help to grow business today. Read more

Pricing Options

Free Trial Not Available
Offers Custom plan.

Free Trial Not Available
Offers Custom plan.

SW Score & Breakdown

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

83%
Reviews

69%
Momentum

60%
Popularity

62%

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

93%
Reviews

60%
Momentum

65%
Popularity

71%

Features

Total Features	8 Features	12 Features
Common Features for All	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 3 More - Show Less	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 7 More - Show Less
Unique Features	AI Optimization Uses AI and machine learning to maximize a campaign's performance Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding	AI Optimization Uses AI and machine learning to maximize a campaign's performance Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	NA	Available

Reviews & Ratings

User Rating	4.5/5 2 user ratings	Not Available
Rating Distribution	Excellent 50% Very Good 50% Average 0% Poor 0% Terrible 0%	Not Available
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AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	SmartyAds White Label DSP Custom	Starter Others Pro Others Marketplace Custom
	View Detailed Pricing	View Detailed Pricing

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