Amperity |
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Simon Data is a customer data management platform that helps businesses offer personalised experiences that drive accurate business growth. The platform enables users to track customers’ behaviours and use those data to enhance their marketing campaigns in an efficient manner. Simon Data comes with a fully managed end-to-end email service where businesses can review and deploy their email campaigns as per need. In addition, detailed reports and insights about customer engagement, conversion and delivery metrics based on these email campaigns help businesses with real-time decision making. Simon Data also helps businesses unify the entire data into a single place, facilitating easy access to individual members within their team. A flexible and low-code interface of Simon Data makes sharing process a lot easier. Also, it allows users to manage customers’ journeys through any channel of their choice including SMS, Email, ad channels, onsite personalisation, customer support and more. Read more | Acquia Customer Data Platform is the leading CDP for enterprise brands, with 15 years of experience helping companies increase revenue and profitability. Acquia CDP uses powerful machine-learning to restore the personal relationships companies once had with customers before channel-specific marketing silos got in the way. Increase profitability by driving customer lifetime value, retention, loyalty, and revenue. Read more |
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| SW Score & Breakdown |
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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| Total Features |
5 Features
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4 Features
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| Common Features for All |
Audience Builder
Behavior Tracking
Data Enrichment
Data Orchestration
Data Source
GDPR Compliance
Hyper Targeting
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Audience Builder
Behavior Tracking
Data Enrichment
Data Orchestration
Data Source
GDPR Compliance
Hyper Targeting
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| User Sentiments |
Not Available
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Campaign Builder, Ease of Use, Personalization Capabilities, Extensive Integrations Technical Complexity for Setup and Configuration, Occasional Bugs and Errors, Inadequate Documentation, Analytics and Reporting Limitations |
| Review Summary |
Simon Data, a Customer Data Platform (CDP) built for marketers, receives positive reviews for its ease of use, integration with various data sources, and powerful segmentation capabilities. Users appreciate the intuitive interface and the ability to create unique customer journeys across channels. However, some reviewers highlight limitations in AWS cloud provider integration, flow builder functionality, and data refresh times. Despite these minor drawbacks, Simon Data consistently receives praise for its outstanding customer service and support team, which readily provides solutions and guidance. |
User reviews of Acquia Customer Data Platform highlight its strengths in personalization and data analytics, with users praising its ability to create targeted campaigns and present data effectively. However, some users expressed concerns about its pricing, particularly for mid-market clients. Acquia's CDP also faces challenges with cross-channel integration, and a steep learning curve for more complex features. Overall, reviews suggest a powerful tool with great potential but requiring careful consideration of implementation and support needs. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
Annual Plans
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Multi-step Marketing Custom |
Acquia Marketing Cloud Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Videos | Not Available |
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| Company Details | Located in: New York, New York Founded in: 2014 | Located in: Boston, Massachusetts Founded in: 2007 |
| Contact Details |
Not available |
888-922-7842 |
| Social Media Handles |
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