Adobe Experience Platform |
| Description | Salesforce Advertising Studio Social Media Advertising Software, Salesforce to protect customer data and to be available anytime. Your customer data never leaves the safe environment of the Salesforce Platform and there’s no scheduled downtime. Synchronize customer records instantly from any digital channel and make sure they’re always up to date whether you’re managing campaigns for dozens or millions. Build audiences on Facebook, Google, Instagram, LinkedIn, Twitter, YouTube, and with Audience Studio the entire display advertising ecosystem. Read more | Adobe Campaign is a cross-channel marketing software that empowers business houses to plan, coordinate, and execute dynamic campaigns as per their customers’ requirements via mobile, email, offline channels, and more. With this platform, users can improve their email marketing facilities by leveraging contextually relevant and personalized messages. Powered by Adobe Sensei, the platform is capable of analyzing email opening rates, send timings and more. Enterprises find this software useful to gather customer data from different resources and use them for their upcoming marketing campaigns. Users can seamlessly drive, test, and automate their campaigns across every channel with ease. They can also make use of the Adobe Analytics integration to identify valuable audiences in real-time and trigger relevant messages. Moreover, multilingual emails, offer management, campaign reporting, data connectors, customer profiles, audience segmentation, preference centers, etc., are some of the other highlighted and beneficial features offered by the software. Read more |
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User reviews of Adobe Campaign highlight its powerful capabilities for marketing automation, personalized communication, and data analysis. Many appreciate its cross-platform integration, especially with other Adobe products, and its ability to reach a wide audience. However, users frequently cite a steep learning curve as a drawback, often requiring significant training and technical knowledge. While some praise the user interface, others find it outdated and complex, leading to frustration. Overall, Adobe Campaign is a robust tool, well-suited for large organizations, but may require significant investment in training and support for optimal utilization. |
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Professional $2,000.00 $2,000.00 per month |
Adobe Campaign Custom |
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Located in: San Jose, California |
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Not available https://www.salesforce.com/products/marketing-cloud/digital-advertising/ |
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