Recotap vs Mapp Cloud Comparison

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Recotap

Marketing Automation Software

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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Mapp Cloud

Marketing Automation Software

3 15 user ratings

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Overview

Description	Recotap is an account-based marketing platform that can be used to bring down customer acquisition costs, shorten sales cycles and expand revenue on the go. It is completely an AI-based solution that companies mostly use to reach, engage and convert target accounts besides streamlining potential revenue growth with confidence. Also, real-time integration with external platforms like Mailchimp, Webflow, HubSpot, SendGrid, Marketo, Freshworks, Salesforce, Eloqua and WordPress are of great help. B2B marketers can depend on Recota to keep a track of their target audience, enrich data and segregate channels that stand out as the best fit. Also, the multi-channel account-based advertising facility available within can be used to reach out to the main decision-makers and nurture individual accounts that stand as the best fit. Regarding engagement, the software is capable of delivering both personalised and consistent website experiences simultaneously. Thus bringing in the entire buying team under the same roof. Personalised talking tools and account charts are also available. Read more	Mapp Cloud is a smart customer experience enhancement platform that offers advanced analytics and artificial intelligence (AI) to help you dig deeper into your data, delivering actionable insights and predictions about what your consumers will do next. It makes every touchpoint important by allowing you to build customized experiences depending on who your clients are and what they desire. Mapp Cloud provides you a single customer view of your data and makes it clear, accessible and actionable. It helps you to create and execute a comprehensive cross-channel marketing plan that will increase engagement and allow you to be where your customers are. With versatile APIs, you can easily link Mapp Cloud platform with the rest of your marketing network, allowing your data to be more easily absorbed and harmonized. Mapp Cloud allows consumer-facing organizations to manage highly targeted, cross-channel marketing campaigns, all from a single platform, using real-time customer data and produced insights. Additionally, it offers a simple drag-and-drop builder that helps you easily create segments and highly targeted audiences using real-time, unified data. Read more
Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Not Available Starts at $3050.0. Offers Custom plan.
SW Score & Breakdown	83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 60% Momentum 60% Popularity 72%	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 73% Momentum 63% Popularity 82%
SaaSworthy Awards	Not Available	# 15 Fastest Growing # 17 Most Popular

Features

Total Features	9 Features	9 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Online	Online
API Support	NA	Available

Reviews & Ratings

User Rating	Not Available	3/5 15 user ratings
Rating Distribution	Not Available	Excellent 0% Very Good 40% Average 33.3% Poor 13.3% Terrible 13.3%
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Pricing

Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Not Available Starts at $3050.0. Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Recotap Custom	Essential $3,050.00 $3,050.00 per month Professional $3,600.00 $3,600.00 per month Custom Custom
	View Detailed Pricing	View Detailed Pricing

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