OpenMoves OM3 vs iContact Comparison

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

OpenMoves OM3

Email Marketing Software

4.9 145 user ratings

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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

iContact

Email Marketing Software

4 761 user ratings

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Overview

Description	OpenMoves OM3 is a performance marketing platform developed to assist you in accelerating your company’s growth rate. It offers the right mix of search, SEO, social, and marketing automation to boost your bottom line. OpenMoves OM3 is a smart platform for online product sales that includes a PPC approach for Paid Search and Paid Social that uses a funnel technique to reduce your Cost Per Acquisition (CPA) and increase your ROI. It assists you in creating advertising campaigns and landing pages that convert visitors into clients and generate leads. It also offers a SEO search feature, which examines and monitors the site and enhances Google search and KPI reporting for you. Users can utilise drag-and-drop tools to compose, send, and target emails, and the data is integrated with Google, Social Media, CRM, and Web Platforms using this platform. It will help you maximise leads and overall success with anything from technical advice to on-page and off-page variables. Additionally, users can create social media strategies that can improve brand recognition, engagement, and other quantifiable business outcomes. Read more	iContact is an advanced email marketing platform having easy-to-use tools that will help you grow your audience, construct stunning emails, customize your replies and computerize your relations. It comes with toolkits that you require as a small business owner to grow your audience and connect with them proficiently. They have simple tools to match your entrepreneur mind. The enterprises can now create perfect emails from scratch or can use the in-build templates. In addition, they can create their sole space online with aesthetic and meaningful content that matches your niche. You can now automate your email replies with welcoming emails, anniversary emails, acceptance mails, and more with iContact. You can also build multi step fostering emails for new subscribers to guide them through the entire process. These new subscribers will turn into buyers. You also have the option to optimize your delivery time and send emails during crucial times. Their plan ranges from 75 dollars to 700 dollars a month purely depending upon your target and goals. In addition, they also provide a free trial to analyze their features. Read more
Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Available Starts at $7.66. Offers Custom plan.
SW Score & Breakdown	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 94% Reviews 75% Momentum 65% Popularity 76%	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 95% Reviews 80% Momentum 63% Popularity 79%
SaaSworthy Awards	Not Available	# 11 Most Popular # 20 Highly Rated

Features

Total Features	20 Features	19 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 17 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 16 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.9/5 145 user ratings	4/5 761 user ratings
Rating Distribution	Excellent 89% Very Good 9.7% Average 1.4% Poor 0% Terrible 0%	Excellent 33.9% Very Good 44.9% Average 11.4% Poor 4.1% Terrible 5.7%
User Sentiments	Easy to Use Platform, Excellent Customer Service, Great Reporting Features, Effective Email Marketing Limited Integrations, Difficult Image Formatting, Tedious List Management, Complex Platform Security	Ease of Use, Email Deliverability, Email Templates, Customer Support Limited Customization Options, Dated Interface, Limited Integrations, Inconsistent Email Formatting
Review Summary	This email marketing platform is praised for its user-friendly interface and intuitive design. Many users appreciate the drag-and-drop editor and customizable templates, finding them helpful for creating visually appealing campaigns. Additionally, the platform's automation capabilities and integration options with third-party tools receive positive feedback. However, some users mention occasional technical glitches and limited reporting functionalities as areas for improvement. Overall, this platform is well-received for its user-friendly interface, automation features, and third-party integrations, catering to the needs of businesses seeking an easy-to-use and comprehensive email marketing solution.	iContact's user reviews reveal a mixed bag of experiences. Users praise its user-friendly interface, customizable templates, and strong customer support. However, complaints about pricing, limited features, and occasional technical glitches surface across multiple platforms. While some find it suitable for basic email marketing needs, others express dissatisfaction with its reporting capabilities and lack of advanced automation features. Opinions vary on its suitability for small businesses, with some users vouching for its simplicity and affordability, while others recommend exploring alternatives for more complex marketing requirements.
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Pricing

Pricing Options	Free Trial Available Offers Custom plan.	Free Trial Available Starts at $7.66. Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	OpenMoves OM3 Custom	Standard $7.66 $9.00 per month Premium $13.58 $16.00 per month Enterprise Custom
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