Nicgrade vs EngageBay Comparison

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Nicgrade

Marketing Automation Software

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95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

EngageBay

Marketing Automation Software

4.8 801 user ratings

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Overview

Description	Nicgrade is a tool that provides marketing automation for users’ websites, helping businesses automatically engage customers and convert leads to drive more sales. Nicgrade automates engagement using behavioral triggers for bulk and drip e-mail campaigns, providing a complete e-mail marketing tool that helps you precisely reach your target audience. The software allows you to create high quality e-mails using templates. It also allows you to configure your mails based on client behavioral data. Users can automate the customer nurturing process to assist in making a purchase decision and it increases audience engagement with timely and personalized messages. Its e-mail marketing analytics tool helps to analyze and optimize campaigns with integrated report panel and accurately track each stage of the process. Nicgrade helps marketing and sales teams work faster by getting relevant data at the right time. Nicgrade synchronizes with user’s CRM, aggregating the data from the CRM and other services to get comprehensive analytics and reports. Nicgrade also offers other features like marketing toolbox for lead generation, marketing automation and lead management 360. Read more	Engagebay is software for growing businesses to streamline their marketing, sales, and services under one roof. It offers powerful email marketing which lets businesses create fully customizable email marketing communications to send to their target audience. With the use of the software, one can fully automate routine and manual tasks to increase efficiency and nurture their audience in the right way. It also includes a CRM and sales dashboard that helps to organize all potential contacts, track deals, and the sales pipeline without having to use another tool for the same. A helpdesk is also offered as a package, using which customers can reach out to the businesses and get their queries resolved. All of this is provided without compromising on quality for any single tool. Another way to look at it would be to consider it as a cheaper alternative to Hubspot for small- and medium-sized businesses. Read more
Pricing Options	Free Trial Available Starts at $33.00.	Free Trial Not Available Starts at $11.95. Offers Free-forever plan.
SW Score & Breakdown	81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 60% Momentum 61% Popularity 67%	95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 89% Momentum 72% Popularity 84%
SaaSworthy Awards	Not Available	# 8 Fastest Growing # 6 Most Popular

Features

Total Features	9 Features	10 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 6 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 7 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	NA	Available

Reviews & Ratings

User Rating	Not Available	4.8/5 801 user ratings
Rating Distribution	Not Available	Excellent 85.1% Very Good 13.2% Average 0.7% Poor 0% Terrible 0.9%
User Sentiments	Not Available	Exceptional Customer Support, Affordable Pricing, Ease of Use, Comprehensive Marketing Features Limited Landing Page Templates, Occasional Technical Issues/Bugs, Lack of Extensive Documentation, Limited Native Integrations
Review Summary	Not Available	Overall, users praise EngageBay for its user-friendly interface, ease of use, and comprehensive features. They appreciate the ability to manage multiple aspects of their marketing and sales processes from a single platform. Many users also highlight the affordability and value for money that EngageBay offers. However, some users have expressed concerns about the occasional bugs and glitches, as well as the need for improved customer support responsiveness. Additionally, some users have suggested the need for more in-depth analytics and reporting capabilities.
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Pricing

Pricing Options	Free Trial Available Starts at $33.00.	Free Trial Not Available Starts at $11.95. Offers Free-forever plan.
Pricing Plans Monthly Plans Annual Plans	Basic $33.00 $33.00 per month Pro $93.00 $93.00 per month	Free (All-in-One) Free Basic (All-in-One) $13.79 $14.99 per user / month Growth (All-in-One) $59.79 $64.99 per user / month Pro (All-in-One) $110.39 $119.99 per user / month Free (Marketing) Free Basic (Marketing) $11.95 $12.99 per user / month Growth (Marketing) $45.99 $49.99 per user / month Pro (Marketing) $73.59 $79.99 per user / month Free (CRM & Sales Bay) Free Basic (CRM & Sales Bay) $11.95 $12.99 per user / month Growth (CRM & Sales Bay) $45.99 $49.99 per user / month Pro (CRM & Sales Bay) $73.59 $79.99 per user / month Service Bay Free
	View Detailed Pricing	View Detailed Pricing

Alternatives

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	View All Nicgrade Alternatives	View All EngageBay Alternatives