Muck Rack vs Dazzle Comparison

93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Muck Rack

PR Software

4.6 337 user ratings

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81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Dazzle

PR Software

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Overview

Description	MuckRack is a public relation software that is available in both the cloud-based and SaaS form. Using this software is easy as it comes with an easy-to-understand user interface. It features a sophisticated media database that helps you to spot the right journalist to pitch. Automatically updated media list helps saving more time than outdated media contact list. You will be notified with alerts in your inbox every time any trending news is published anywhere that might impact your brand. Users get reliable reports on their PR campaigns and can easily export PDF reports. Muck Rack comes integrated with social media channels like Twitter. Read more	Dazzle is here to transform how professionals manage their PR campaigns. With its AI-powered capabilities, Dazzle takes care of the tedious media research work, allowing users to focus on cultivating media relationships and securing valuable coverage. The platform helps users find journalists, explore publication profiles, and access detailed information, including journalist beats, contact info, and article summaries. It goes further to help users find podcast opportunities and recommend the best fits based on real-time data. Collaborative media lists streamline teamwork, making outreach simpler and more efficient. Beyond research, Dazzle offers insider insights to craft compelling pitches and discover perfect story angles all tailored to resonate with the right people. Whether they're looking for help with media outreach, PR strategies, or exploring new opportunities, this PR software is their co-pilot for winning campaigns. Read more
Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Not Available Starts at $175.0. Offers Free-forever and Custom plan.
SW Score & Breakdown	93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 89% Reviews 90% Momentum 69% Popularity 90%	81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 90% Reviews 60% Momentum 62% Popularity 64%
SaaSworthy Awards	# 3 Most Worthy # 3 Highly Rated	Not Available

Features

Total Features	7 Features	7 Features
Common Features for All	Auto-update Media Lists Automatically updates your media list that contains relevant key media contacts who can popularize your brand Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts Clippings Management Helps in saving and managing the clippings of the news item that bears your brand/business mentions Communications Calendar Helps in clarifying what to do when, co-ordinate & schedule communication tasks and planning ahead of media pitch Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Digital Asset Management Helps in the management of all digital content (files, images) and the online account itself Direct Mail Management Helps to send postcards, brochures, catalogs, newsletter to targeted audiences Email Distribution This feature lets you send a custom email invitation for the survey to the respondents Press Monitoring Facilitates monitoring print media coverage and measuring its output Press Release Builder Helps in creating professional-grade press release within minutes without any need to have experience + 4 More - Show Less	Auto-update Media Lists Automatically updates your media list that contains relevant key media contacts who can popularize your brand Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts Clippings Management Helps in saving and managing the clippings of the news item that bears your brand/business mentions Communications Calendar Helps in clarifying what to do when, co-ordinate & schedule communication tasks and planning ahead of media pitch Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Digital Asset Management Helps in the management of all digital content (files, images) and the online account itself Direct Mail Management Helps to send postcards, brochures, catalogs, newsletter to targeted audiences Email Distribution This feature lets you send a custom email invitation for the survey to the respondents Press Monitoring Facilitates monitoring print media coverage and measuring its output Press Release Builder Helps in creating professional-grade press release within minutes without any need to have experience + 4 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Online	Online

Reviews & Ratings

User Rating	4.6/5 337 user ratings	Not Available
Rating Distribution	Excellent 69.4% Very Good 26.4% Average 2.7% Poor 0.3% Terrible 1.2%	Not Available
User Sentiments	Comprehensive Media Database, Easy-to-Use Interface, Effective Pitching Tools, Excellent Customer Support Outdated Contact Information, Limited Reporting Functionality, Coverage Report Inaccuracies, Slow Platform Performance	Not Available
Review Summary	Reviewers appreciate Muck Rack's user-friendly interface, extensive media contact database, and efficient pitching tools. They find it easy to discover relevant journalists and influencers, customize their outreach, and track the performance of their campaigns. Additionally, Muck Rack's customer support is lauded for its responsiveness and helpfulness. However, some users express concerns about the accuracy and completeness of the media database, occasional technical glitches, and limited integration options with other platforms.	Not Available
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Pricing

Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Not Available Starts at $175.0. Offers Free-forever and Custom plan.
Pricing Plans Monthly Plans Annual Plans	Muck Rack Custom	Free Free Professional $175.00 $250.00 per month Enterprise Custom
	View Detailed Pricing	View Detailed Pricing

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