Metri vs ActiveTrail Comparison

77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Metri

Marketing Automation Software

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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ActiveTrail

Marketing Automation Software

4.9 22 user ratings

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Overview

Description	Metri helps you improve the success of your marketing campaigns by using external data to set up automated rules based on customer beahvior. Metric works by using "if this then that" rules to determine what next actions you should take based on predefined rules. For example, you could set up a rule in Metri that says that if there is sunny weather then Metri should restart all outdoor activity display ads. These rules can also be based on customer behaviour. For example, Metric can pause your Facebook retargeting ads if they are seen by more than five times by the same user, or it can increase your bid by 20% if shop page views are less than 1.500. Triggers can include (but are not limited to) the weather, website activity, and ads data, while actions can include pausing or unpausing ads, increasing or decreasing your ad bid, and increasing or decreasing spending on ads. Read more	ActiveTrail is a marketing automation software that helps perform multiple tasks unified. It is a tech SaaS company that assures a 100% delivery rate. Besides, enterprises can ensure smooth, personalised and visually appealing customer services. The software helps in improving conversation rates along with generating revenue automatically. It further helps in strengthening relationships between enterprises and their customers. Moreover, the software is an ideal tool for creating landing pages which have a professional approach and are good at converting leads. Clients have to follow just a few steps to create a professional landing page. SMS software is another beneficial tool that the software offers. Enterprises can use this facility to send SMS to their client base online. Organisations can also engage in building attractive mobile email campaigns that are highly responsive. This increases the reach of an organisation to a large base audience. Moreover, the software is an intuitive web builder which has good mobile responsiveness and high deliverability. Read more
Pricing Options	Free Trial Not Available Starts at $79.90. Offers Free-forever plan.	Free Trial Available Starts at $8.0.
SW Score & Breakdown	77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 87% Reviews 60% Momentum 61% Popularity 62%	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 94% Reviews 83% Momentum 62% Popularity 83%
SaaSworthy Awards	Not Available	# 10 Highly Rated

Features

Total Features	7 Features	8 Features
Common Features for All	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 4 More - Show Less	Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue. Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty. Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible. Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals. Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email Lead Management A systemized and organized way of managing all your leads and their conversation. Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer. Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors. + 5 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	NA	Available

Reviews & Ratings

User Rating	Not Available	4.9/5 22 user ratings
Rating Distribution	Not Available	Excellent 90.9% Very Good 9.1% Average 0% Poor 0% Terrible 0%
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Pricing

Pricing Options	Free Trial Not Available Starts at $79.90. Offers Free-forever plan.	Free Trial Available Starts at $8.0.
Pricing Plans Monthly Plans Annual Plans	Free Plan Free Business Plan $79.90 $79.90 per month Enterprise Plan Others	Basic $8.00 $9.00 per month Plus $11.00 $14.00 per month Premium $298.00 $351.00 per month
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Alternatives

	SAS Marketing Automation 5 1 ratings Metri Vs SAS Marketing Automation cmercury 4.6 8 ratings Metri Vs cmercury MaaxMarket 4.4 23 ratings Metri Vs MaaxMarket Webmecanik Automation 4.9 13 ratings Metri Vs Webmecanik Automation Zoho Marketing Automation 2 1 ratings Metri Vs Zoho Marketing Automation	Zoho Marketing Automation 2 1 ratings ActiveTrail Vs Zoho Marketing Automation MailChimp 4.4 19,734 ratings ActiveTrail Vs MailChimp Campaign Monitor 4.6 45 ratings Ackwire ActiveTrail Vs Ackwire SAS Marketing Automation 5 1 ratings ActiveTrail Vs SAS Marketing Automation
	View All Metri Alternatives	View All ActiveTrail Alternatives