Market Maker vs Lasso CRM Comparison

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Market Maker

CRM Software

4.2 497 user ratings

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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Lasso CRM

CRM Software

4 31 user ratings

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Overview

Description

Market Maker is a Real Estate leads CRM software helping agents curate and build their presence in the market. With a wide array of intuitive features, Market Maker optimizes real estate businesses effectively, offering prepositioned appointments right to their calenders. Businesses can get leads recommended to them directly from Facebook Ads, Google Ads, Lead Capture Pages, and home search pages. Moreover, the platform also nurtures out individual leads, personalizing them to build out an intuitive authority of the brand. Through advanced marketing techniques, Market Maker attracts customers to real estate business pages via targeted advertisements, video emails, vlogs, blogs, and other custom promotional media services. Furthermore, eligible and ready-to-act leads are automatically placed within the agents' calendars to deliver a seamless appointment schedule. Integration with Google Calendar helps agents directly sync all appointments on one platform and receive instant alerts regarding new ones. Read more

Lasso CRM is an intuitive customer relationship management software specially designed for different professionals such as Real Estate Dealers & Developers, Home Builders and New Home Agencies. Lead management feature within the software, helps users with lead capturing processes besides faster response rates. They also get to build deeper relationships with individual prospects and close in more sales. Moreover, an integrated e-marketing module, helps users generate and forward customer-specific emails featuring an improved opening rate. Lasso CRM, with its robust reporting module, enables business owners to get detailed insights into their overall performance, and take effective measures that will improve sales. Moreover, the customer relationship management solution with its powerful API offers seamless integration with external platforms, ERP and web forms, thus saving in a lot of time. Sales personals can leverage the software to build deeper relationships with clients, besides using client-specific rich profiles and notes history to generate more leads. Read more

Pricing Options

Free Trial Not Available
Offers Custom plan.

Free Trial Not Available
Offers Custom plan.

SW Score & Breakdown

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

91%
Reviews

85%
Momentum

66%
Popularity

72%

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

91%
Reviews

75%
Momentum

63%
Popularity

77%

Features

Total Features	17 Features	18 Features
Common Features for All	Call Logging Call Logging helps to register call details such as call duration, date and time of calls, notes, etc. Collaboration Tools Interactive tools meant to make the application highly collaborative and encourage teamwork Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Customer Segmentation Helps to segment contacts and customers into groups based on various criteria such as demographics, behavior, purchase history, hottest leads Customer Support Ensures after-sales interactions with your customers and solve queries related to your products and services Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. List Management Enables management of multiple lists and communications with them Marketing Automation Develop customer relationships, automate marketing programs and measure your marketing ROI Opportunity Management Opportunity or Pipeline Management allows tracking and managing sales opportunities, including stages of the deal, probability of closing, and associated activities throughout their lifecycle. Project Management Helps in managing the projects necessary for streamlining and enhancing the customer relationship management tasks. Quotes (Proposals) Create effective sales proposals by generating multiple quotes per opportunity Real-time Data Sync Allows to synchronize with other systems for up-to-date information across platforms Referral Tracking Track and manage your referred customers. Reporting (Analytics) Provides insightful reports and important business metrics to track and measure the outcomes and progress. Sales Force Automation Streamlined management of the sales cycle from lead to close Territory Management Helps to assign, manage sales territories and conveniently track their progress + 12 More - Show Less	Call Logging Call Logging helps to register call details such as call duration, date and time of calls, notes, etc. Collaboration Tools Interactive tools meant to make the application highly collaborative and encourage teamwork Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Customer Segmentation Helps to segment contacts and customers into groups based on various criteria such as demographics, behavior, purchase history, hottest leads Customer Support Ensures after-sales interactions with your customers and solve queries related to your products and services Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response. List Management Enables management of multiple lists and communications with them Marketing Automation Develop customer relationships, automate marketing programs and measure your marketing ROI Opportunity Management Opportunity or Pipeline Management allows tracking and managing sales opportunities, including stages of the deal, probability of closing, and associated activities throughout their lifecycle. Project Management Helps in managing the projects necessary for streamlining and enhancing the customer relationship management tasks. Quotes (Proposals) Create effective sales proposals by generating multiple quotes per opportunity Real-time Data Sync Allows to synchronize with other systems for up-to-date information across platforms Referral Tracking Track and manage your referred customers. Reporting (Analytics) Provides insightful reports and important business metrics to track and measure the outcomes and progress. Sales Force Automation Streamlined management of the sales cycle from lead to close Territory Management Helps to assign, manage sales territories and conveniently track their progress + 11 More - Show Less
Unique Features	Customization Helps to customize the system for use in industry-specific use cases IoT Integration Leveraging Internet of Things devices for enhanced data collection and analysis Omnichannel Customer Engagement Unified management of customer interactions across multiple channels, including web, mobile, and social media. Predictive Analytics Advanced analytics for predicting customer behavior and sales opportunities	Customization Helps to customize the system for use in industry-specific use cases IoT Integration Leveraging Internet of Things devices for enhanced data collection and analysis Omnichannel Customer Engagement Unified management of customer interactions across multiple channels, including web, mobile, and social media. Predictive Analytics Advanced analytics for predicting customer behavior and sales opportunities

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	NA	Available

Reviews & Ratings

User Rating	4.2/5 497 user ratings	4/5 31 user ratings
Rating Distribution	Excellent 74.8% Very Good 5.4% Average 1.2% Poor 1.2% Terrible 17.3%	Excellent 41.9% Very Good 32.3% Average 12.9% Poor 12.9% Terrible 0%
User Sentiments	Comprehensive Training, Effective Scripts, Responsive Support Team, User-Friendly Platform Lead Quality, Inconsistent Lead Flow, Misleading Marketing, Lack of Refund Transparency	Not Available
Review Summary	Overall, user reviews of Market Maker are positive, with many users praising its user-friendly interface, comprehensive features, and helpful customer support. Users also appreciate the product's ability to generate leads, manage contacts, and automate marketing campaigns. However, some users have reported issues with the product's reliability and accuracy, as well as its high cost. Additionally, some users have found the product to be difficult to use and have experienced technical glitches.	Not Available
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AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Not Available Offers Custom plan.	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Market Maker Custom	Lasso CRM Custom
	View Detailed Pricing	View Detailed Pricing

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