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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Mapp Cloud is a smart customer experience enhancement platform that offers advanced analytics and artificial intelligence (AI) to help you dig deeper into your data, delivering actionable insights and predictions about what your consumers will do next. It makes every touchpoint important by allowing you to build customized experiences depending on who your clients are and what they desire. Mapp Cloud provides you a single customer view of your data and makes it clear, accessible and actionable. It helps you to create and execute a comprehensive cross-channel marketing plan that will increase engagement and allow you to be where your customers are. With versatile APIs, you can easily link Mapp Cloud platform with the rest of your marketing network, allowing your data to be more easily absorbed and harmonized. Mapp Cloud allows consumer-facing organizations to manage highly targeted, cross-channel marketing campaigns, all from a single platform, using real-time customer data and produced insights. Additionally, it offers a simple drag-and-drop builder that helps you easily create segments and highly targeted audiences using real-time, unified data. Read more | Zoho Marketing Automation is a powerful platform that takes the marketing efforts to the next level. With simple drag-and-drop tools, can create customized landing pages and forms to capture leads from websites, social media pages or email campaigns. Its integration with popular CRMs also allows for seamless lead management and data syncing, saving time and effort while increasing productivity. Zoho Marketing Automation makes it easy to create, manage and track campaigns across multiple channels such as email, social media, SMS and more. With its lead scoring and nurturing capabilities, users can segment leads based on their behavior and interests, send targeted messages and content to move them down the sales funnel, and ultimately convert them into customers. The software provides comprehensive analytics to track website visitors, page views, bounce rates to analyze performance. Experiment different campaign elements with A/B testing tool and take the marketing game to the next level with Zoho Marketing Automation. Read more |
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| SW Score & Breakdown |
89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| SaaSworthy Awards | # 15 Fastest Growing # 17 Most Popular |
Not Available
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| Total Features |
9 Features
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10 Features
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| Common Features for All |
Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
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Analytics (ROI Tracking)
Campaign Segmentation
Channel Management
Email Drip Campaigns
Landing Pages
Lead Management
Lead Nurturing
Lead Scoring
Multivariate Testing
Website Visitor Tracking
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| User Rating |
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| User Sentiments |
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Marketing Automation Capabilities, Email Marketing Features, Ease of Use, Extensive Integrations Occasional Software Glitches, Steep Learning Curve, Limited Customization Options, Customer Support Issues |
| Review Summary |
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User reviews highlight Zoho Marketing Automation as a powerful tool for automating marketing campaigns and improving customer engagement. Users praise its intuitive interface, seamless integration with other Zoho apps, and ability to create personalized campaigns. However, some users find the learning curve steep and the customization options overwhelming. Additionally, concerns about technical complexity, limited features, and occasional bugs and errors are voiced. While Zoho's customer support is generally considered good, some users report slow response times or difficulty finding solutions. Overall, Zoho Marketing Automation offers a comprehensive suite of tools for automating marketing processes, but users should be aware of potential challenges regarding technical complexity, customization, and support. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Pricing Plans
Monthly Plans
Annual Plans
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Essential $3,050.00 $3,050.00 per month Professional $3,600.00 $3,600.00 per month Custom Custom |
Standard $14.00 $19.00 per month Professional $22.00 $29.00 per month Enterprise $44.00 $59.00 per month |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots | Not Available |
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| Videos |
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| Company Details | Located in: San Diego, California | Located in: Pleasanton, CA |
| Contact Details |
+1 619-295-1856 |
+1 (888) 900-9646 |
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