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| Description | Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails with just a single API request. MailChimp enables you to reach a wider audience with its ad campaigns on Google, Facebook and Instagram. It also provides you with advanced reporting features which lets you access your sales, revenue or any other report from anywhere, anytime. Its mobile app features a number of intent-based templates that lets you create and send campaigns directly from your phone. Read more | Litmus is an intuitive email marketing tool that aims to help marketers perform at their best. The platform offers a variety of simple-to-use tools, that a team needs to create high-converting emails and get the best out of their marketing strategies. With Litmus, teams get to discuss, remark and consolidate feedback in one place. Moreover, they can also streamline dozens of time-consuming pre-send chores into a single, automated checklist. The software also helps users to continue subject lines check, run spam tests, and even preview emails on more than 90 apps. Overall, the software helps businesses to improve their personalisation and segmentation facilities in real-time. They can apply insights accordingly, generate emails with high conversion rates and eliminate manual proceedings by integrating ESP. Companies working with Litmus also get access to active integration facilities with Chrome, Slack, Trello, HubSpot, SAP and OneDrive. Read more |
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| SW Score & Breakdown |
95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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| SaaSworthy Awards | # 9 Fastest Growing # 5 Most Popular |
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Ease of Use, Free Plan, Email Templates, Extensive Integrations Unreliable Customer Support, Account Suspensions, Spam Issues, Outdated Interface |
Accurate Email Preview, Ease of Use, Extensive Email Client Support, Helpful Email Design Guides High Pricing, Occasional Rendering Issues, Slow Loading Times, Limited Plan Options |
| Review Summary |
Overall, users praise the user-friendly interface, email customization options, and automation features of the software. They appreciate the wide range of templates, ease of use, and helpful customer support. However, some users mention occasional glitches, deliverability issues, and limited reporting capabilities. Additionally, pricing concerns and a learning curve for advanced features are noted. Generally, users find the software effective for basic email marketing needs, but suggest improvements for advanced functionalities and analytics. |
Users report that Litmus is a user-friendly email testing and analytics platform that helps ensure emails render correctly across various devices and email clients. The platform's key strengths include its intuitive interface, comprehensive testing capabilities, detailed analytics and reporting, and strong customer support. However, some users have expressed concerns regarding the platform's pricing and occasional technical glitches. Overall, Litmus is a reliable and feature-rich email testing solution, but it may not be the most cost-effective option for all businesses. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Free Free Essentials $4.45 $4.45 per month Standard $6.64 $6.64 per month Premium $132.85 $132.85 per month |
LITMUS BASIC $79.00 $99.00 per month LITMUS PLUS $99.00 $199.00 per month LITMUS ENTERPRISE Custom |
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| Company Details | Located in: Atlanta, Georgia | Located in: Cambridge, Massachusetts Founded in: 2005 |
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+1 (866) 787-7030 |
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