Mad Mimi vs Criticalimpact Comparison

Mad Mimi

Email Marketing Software

4.1 306 user ratings

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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Criticalimpact

Email Marketing Software

4.5 2 user ratings

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Overview

Description	Mad Mimi is an email marketing solution that enables organizations to create, share, and track engaging emails for their drip marketing. With a clean UI, enterprises can create focussed, appealing, mobile-friendly email templates and clone or save the particulars for future reference. With the software, enterprises can segment and manage automated suppression of bounce, unsubscribes, and other non-responsive lists of contacts. Salesforce can add recipients within the system individually, through CSV files or directly paste them from spreadsheets. Automation facility within Mad Mimi, recognizes duplicate or non-responsive entries and deletes them from the list. Organizations can customize the web forms provided by the software and embed them on their company website. Moreover, detailed analytics offered by the software facilitates a unified view of the open, click, and forwarded links, helping out enterprises map individual marketing outreach. Salesforce also gets access to pie charts and targeted information to analyse customer reaction on triggered promotions. With multiple authentication tools, including DKIP, sender ID, SPF records, feedback loops, etc., business houses can manage best practices in data sharing. In addition, Mad Mimi provides SSL encryption, similar to the mechanism used by large e-commerce business houses and banks. Read more	Critical Impact Software is an all-in-one email marketing platform that helps businesses with email and social media marketing. The platform enables businesses of all sizes to leverage the power of high-volume email marketing campaigns to engage, retain, and inform their customers. They also enable member-based groups, educational institutions, and enterprises to connect with their members, students, and consumers in ways that traditional e-marketing cannot. Critical Impact aims to make the task of email marketing more efficient and productive for marketers. Today, we keep our commitment by offering feature-rich digital marketing software that strikes the perfect blend of usability, sophistication, and price. Marketers can easily distribute dynamic newsletters, targeted marketing messages, surveys, and SMS messages that have a big impact and produce even bigger results using Critical Impact's revolutionary email marketing platform. Critical Impact's purpose is to create and provide the most innovative and financially viable email marketing solution available, enabling our customers to increase revenue and construct long-term e-marketing programmes. We're searching for educated, ambitious people who are willing to go above and beyond to assist us reach that goal. Read more
Pricing Options	Free Trial Not Available	Free Trial Not Available Offers Custom plan.
SW Score & Breakdown		87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 95% Reviews 68% Momentum 63% Popularity 70%
SaaSworthy Awards	# 14 Most Popular # 14 Most Popular	Not Available

Features

Total Features	0 Features	20 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Event Triggered Email Sends emails to targeted customers based on their activities List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 17 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	Available

Reviews & Ratings

User Rating	4.1/5 306 user ratings	4.5/5 2 user ratings
Rating Distribution	Excellent 41.8% Very Good 33.7% Average 18% Poor 5.6% Terrible 1%	Excellent 50% Very Good 50% Average 0% Poor 0% Terrible 0%
User Sentiments	Ease of Use, Attractive Email Templates, Excellent Customer Service, Effective Email Marketing Limited Customization Options, Occasional Email Deliverability Issues, Lack of Advanced Features (e.g., A/B Testing, Segmentation), Limited Free Plan Functionality	Not Available
Review Summary	Overall, users find the email marketing platform intuitive and easy to use, praising its user-friendly interface, drag-and-drop editor, and comprehensive range of features. They appreciate the variety of templates and customization options available, enabling them to create visually appealing and engaging email campaigns. Additionally, users commend the platform's automation capabilities, which streamline their email marketing efforts and save time. However, some users have reported occasional technical glitches and limited reporting options, suggesting room for improvement in these areas.	Not Available
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Pricing

Pricing Options	Free Trial Not Available	Free Trial Not Available Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans		Criticalimpact Custom
	Not Available	View Detailed Pricing

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