Amperity |
91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | Lytics is a customer data management platform built for businesses and marketing teams to improve performance by leveraging essential data to make relevant adjustments. This decision engine uses machine learning to interpret the needs of individual consumers and enable marketers to deliver a seamless and intuitive experience across multiple channels. With features that enable its users to transform data into meaningful customer journeys, Lytics provides exceptional insights for real-time improvements. It enables users to gain first-party insights by using sophisticated data science technology and create intelligent user profiles that are fully secure. Moreover, Lytics automated decision making with the help of AI to segment, suggest and extract the most relevant content based on prevailing market trends. Furthermore, it hones the existing marketing technology ecosystem by activating marketing channels in real-time. As an intelligent decision engine, Lytics comes equipped with services like Identity Resolution, enabling users to target anonymous and known customers with relevant campaigns in real-time. With more clever features like Behavioural Scoring, content affinity, audience segmentation, and product recommendations, Lytics enhances the overall business process management in an efficient manner. Read more | Proem Sports is the ultimate platform for sports and live event marketers. This mission is to unify and transform their fan data into actionable insights to help them create compelling experiences that drive engagement and build a brand that their fans and partners will love. With Proem Sports, they can learn what makes their fans tick and gain valuable insights into their behaviors, preferences, and interactions. These powerful analysis tools allow them to segment their fans based on these insights, giving they the ability to reach out to them on their favorite channels at the perfect moment. With Proem Sports, they can leverage their brand's loyalty and reach to unlock additional streams of revenue. This platform seamlessly connects and captures consented first-party data, along with vendor, ticketing, and other sources. And don't worry about complicated setup processes this user-friendly onboarding process is designed for speed and simplicity, regardless of team size or experience. Privacy compliance is a top priority for us, which is why they have carefully balanced it with personalization. This ensures they can build trust and rapport with their fans while delivering a personalized experience tailored to their interests and preferences. Read more |
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| SW Score & Breakdown |
91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
| Total Features |
7 Features
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10 Features
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| Common Features for All |
360-degree Customer view
Audience Builder
Behavior Tracking
Data Enrichment
Data Source
Email Marketing
GDPR Compliance
Identity Graph
Landing Pages
Multi-step Marketing
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360-degree Customer view
Audience Builder
Behavior Tracking
Data Enrichment
Data Source
Email Marketing
GDPR Compliance
Identity Graph
Landing Pages
Multi-step Marketing
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| User Rating |
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| Rating Distribution |
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| User Sentiments |
Effective Audience Segmentation, Ease of Use, Extensive Integrations, Excellent Customer Support Limited Reporting Functionality, Occasional Performance Issues, Complex Customization, Slow Integration with Existing Systems |
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| Review Summary |
Lytics is lauded for its user-friendly interface, ease of implementation, and comprehensive data collection and analytics capabilities. Users appreciate its ability to track customer behavior across multiple channels and devices, providing valuable insights into customer preferences and behavior. Additionally, Lytics' segmentation and targeting features are praised for enabling personalized marketing campaigns that drive higher engagement and conversions. However, some users have reported occasional technical glitches and a need for more robust reporting capabilities. |
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| Read All User Reviews |
AI-Generated from the text of User Reviews
| Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Core CDP Custom Intelligence Custom Automate Custom |
Proem Sports Custom |
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View Detailed Pricing
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View Detailed Pricing
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| Screenshots |
+ 2 More
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| Videos |
+ 2 More
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| Company Details | Located in: Portland, Oregon Founded in: 2012 | Located in: Bengaluru India - 560038 |
| Contact Details |
Not available |
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